Do I ship it?

Games › Mechanics › Gun Customization

Specimen · observed

Should I ship a Gun Customization game?

Gun Customization

Of 355 developers who shipped a Gun Customization game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 859 more are announced, ×4.1 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $1.5k, ×2.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $880k, ×1409 the market median. Revenue is down 35% on the market; 859 games are announced against 209 developers who shipped in the last year.

Deciding numbers: median 2.4 times the market baseline, revenue down 35% on the market, 859 announced, ×4.1 per developer who shipped in the last year.
Nobody has said they are building this yet.
Gun Customization
Fig. 1 · this niche among 355
Plate 1 · outcomes, 2 yr n = 355
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $4.3k → $1.8k → $3.9k → $3.6k → $2.1k → $1.2k → $1.8k (still earning) → $959 (still earning)
The last cohort is still earning.
Outcomes for Gun Customization: Plate 1 · outcomes, 2 yr, n = 355
Bottom 30% $359 (exactly $359)
Median $1.5k (exactly $1,497)
Top 25% $19k (exactly $19,337)
Top 5% $885k (exactly $884,646)
Developers, 2 yr 355
Released games 1,022
Announced 859
Effort 6 / 10
AI-buildability Medium
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 35% on the market, supply 40% more developers than the period before.

Free games: 15%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Gun Customization
effort 6 / 10 · medium · effort 6 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Gun Customization
Price point
$7.99 typical · top 25% priced $22.99 or above
Plate 4 · demand

Why players buy here

The top 25% priced at $22.99 or above; the middle game at $7.99.

The top 10 games average 76% positive over 278,994 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $360, median $1.5k, 1 in 4 over $19k, 1 in 20 over $880k.

3 in 10 developers made under $360. 7 in 10 of the 179 games released 1 to 2 years ago have fewer than 100 reviews. 859 games are announced against 209 developers who shipped in the last year, ×4.1 per shipper.

Plate 6 · every pair with this tag

All pairs with Gun Customization

73 pairs with a mechanicwith: mechanics · settings · any
  1. Gun Customization + Tower Defense Fair $958 26 devs
  2. Immersive Sim + Gun Customization Poor odds $25k 12 devs
  3. Gun Customization + Building Poor odds $16k 13 devs
  4. Gun Customization + Survival Horror Poor odds $14k 26 devs
  5. Gun Customization + Stealth Poor odds $13k 20 devs
  6. Co-op + Gun Customization Poor odds $11k 31 devs
  7. Gun Customization + Resource Management Poor odds $11k 28 devs
  8. Gun Customization + Base Building Poor odds $9.1k 23 devs
  9. Gun Customization + Loot Poor odds $7.9k 19 devs
  10. Action RPG + Gun Customization Poor odds $5.1k 33 devs
  11. FPS + Gun Customization Poor odds $5.1k 97 devs
  12. Gun Customization + Simulation Poor odds $5.1k 42 devs
  13. Class-Based + Gun Customization Poor odds $5.0k 16 devs
  14. Gun Customization + RPG Poor odds $4.7k 66 devs
  15. Looter Shooter + Gun Customization Poor odds $4.5k 33 devs
  16. Destruction + Gun Customization Poor odds $4.5k 12 devs
  17. Gun Customization + Choices Matter Poor odds $4.1k 27 devs
  18. Gun Customization + Tactical Poor odds $4.0k 58 devs
  19. Gun Customization + Inventory Management Poor odds $3.9k 53 devs
  20. Online Co-Op + Gun Customization Poor odds $3.9k 36 devs
  21. Gun Customization + Dungeon Crawler Poor odds $3.9k 25 devs
  22. Gun Customization + Shooter Poor odds $2.7k 195 devs
  23. Gun Customization + Exploration Poor odds $2.7k 53 devs
  24. Gun Customization + Perma Death Poor odds $2.7k 38 devs
  25. PvP + Gun Customization Poor odds $2.4k 43 devs
  26. Third-Person Shooter + Gun Customization Poor odds $2.4k 32 devs
  27. Gun Customization + Roguelite Poor odds $2.2k 109 devs
  28. Gun Customization + Crafting Poor odds $2.1k 37 devs
  29. Gun Customization + Roguelike Poor odds $1.9k 105 devs
  30. Gun Customization + Action Roguelike Poor odds $1.8k 116 devs
  31. Character Customization + Gun Customization Poor odds $1.8k 80 devs
  32. Gun Customization + Strategy Poor odds $1.8k 65 devs
  33. Gun Customization + Wargame Poor odds $1.8k 17 devs
  34. Gun Customization + Turn-Based Combat Poor odds $1.8k 11 devs
  35. Gun Customization + Turn-Based Tactics Poor odds $1.8k 10 devs
  36. Gun Customization + Procedural Generation Poor odds $1.7k 63 devs
  37. Gun Customization + Twin Stick Shooter Poor odds $1.7k 33 devs
  38. Gun Customization + Action Poor odds $1.6k 295 devs
  39. Gun Customization + Bullet Heaven Poor odds $1.6k 28 devs
  40. Gun Customization + Sandbox Poor odds $1.5k 27 devs
  41. Gun Customization + Local Multiplayer Poor odds $1.5k 10 devs
  42. Open World + Gun Customization Poor odds $1.4k 33 devs
  43. Gun Customization + Survival Poor odds $1.4k 68 devs
  44. Gun Customization + Physics Poor odds $1.4k 41 devs
  45. Gun Customization + Adventure Poor odds $1.3k 95 devs
  46. Gun Customization + Local Co-Op Poor odds $1.3k 11 devs
  47. Gun Customization + Top-Down Shooter Poor odds $1.3k 60 devs
  48. Gun Customization + Shoot 'Em Up Poor odds $1.3k 58 devs
  49. Gun Customization + PvE Poor odds $1.2k 118 devs
  50. Gun Customization + Bullet Hell Poor odds $1.2k 100 devs
Plate 7 · comparable specimens, by est. revenue

Comparable games

Ready or Not 2023 · $398M PAYDAY 2 2013 · $134M Escape from Tarkov 2025 · $84M Gray Zone Warfare 2024 · EA · $83M Call of Duty®: Modern Warfare® 2023 · $78M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Ready or Not older $49.99 265,219 79% 8.0M $398M (exactly $397,748,934) VOID Interactive
PAYDAY 2 older $9.99 445,531 89% 13M $134M (exactly $133,525,641) OVERKILL - a Starbreeze Studio., Sidetr… (OVERKILL - a Starbreeze Studio., Sidetrack Games)
Escape from Tarkov $49.99 55,824 49% 1.7M $84M (exactly $83,719,253) Battlestate Games
Gray Zone Warfare · EA older $39.99 69,146 72% 2.1M $83M (exactly $82,954,456) MADFINGER Games, a.s.
Call of Duty®: Modern Warfare® older $59.99 43,229 79% 1.3M $78M (exactly $77,799,231) Infinity Ward, Beenox, High Moon Studio… (Infinity Ward, Beenox, High Moon Studios, Raven Software)
Far Cry® 6 older $59.99 33,280 71% 998k $60M (exactly $59,894,016) Ubisoft Toronto, Ubisoft Montreal, Ubis… (Ubisoft Toronto, Ubisoft Montreal, Ubisoft Kyiv, Ubisoft Shanghai, Ubisoft Berlin)
BattleBit Remastered · EA older $14.99 127,680 82% 3.8M $57M (exactly $57,417,696) SgtOkiDoki, Vilaskis, TheLiquidHorse
Marathon $39.99 44,919 81% 1.3M $54M (exactly $53,889,324) Bungie
Noita older $19.99 81,149 95% 2.4M $49M (exactly $48,665,055) Nolla Games
Escape From Duckov $17.99 83,826 85% 2.5M $45M (exactly $45,240,892) Team Soda
GROUND BRANCH $29.99 22,391 83% 672k $20M (exactly $20,145,183) BlackFoot Studios, MicroProse Software
The Forever Winter · EA $29.99 21,376 68% 641k $19M (exactly $19,231,987) Fun Dog Studios
Hot Dogs, Horseshoes & Hand Grenades $19.99 22,774 97% 683k $14M (exactly $13,657,568) RUST LTD.
Call of Duty®: Black Ops 7 $69.99 4,344 37% 130k $9.1M (exactly $9,121,097) Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Sledgehammer Games, Infinity Ward, Activision Shanghai, Demonware)
SULFUR · EA $24.99 9,641 87% 289k $7.2M (exactly $7,227,858) Perfect Random
Into the Radius 2 $39.99 5,253 79% 158k $6.3M (exactly $6,302,024) CM IMMERSIVE
Road to Vostok · EA $19.99 8,646 84% 259k $5.2M (exactly $5,185,006) Road to Vostok Ltd.

Estimates: copies = reviews × 30, gross = copies × list price.