Games › Gun Customization › Gun Customization + Tactical
Should I ship a Gun Customization Tactical game?
Gun Customization + Tactical
Of 58 developers who shipped a Gun Customization Tactical game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 143 more are announced, ×3.9 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $4.0k, ×6.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $720; 1 in 20 cleared $19M, ×30624 the market median. Revenue is down 15% on the market; 143 games are announced against 37 developers who shipped in the last year.
| Bottom 30% | $720 (exactly $720) |
|---|---|
| Median | $4.0k (exactly $3,957) |
| Top 25% | $158k (exactly $157,845) |
| Top 5% | $19M (exactly $19,231,987) |
| Developers, 2 yr | 58 |
| Released games | 164 |
| Announced | 143 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $11.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 15% on the market, supply 75% more developers than the period before.
Free games: 24%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Gun Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Tactical
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Gun Customization, Tactical; 9 in 10 of the top 25% also carry Action, FPS, Shooter
- Price point
- $11.99 typical · top 25% priced $27.99 or above
- Art
- 5 in 10 of the top 25% ship with First-Person, Realistic, Atmospheric
Why players buy here
The top 25% priced at $27.99 or above; the middle game at $11.99.
The top 10 games average 68% positive over 130,268 reviews.
What kills games here
3 in 10 developers made under $720. 6 in 10 of the 27 games released 1 to 2 years ago have fewer than 100 reviews. 143 games are announced against 37 developers who shipped in the last year, ×3.9 per shipper.
Adjacent niches
Gun Customization with a different second tag, ranked by verdict then median.
- + Tower DefenseFair
- + DystopianPoor odds
- + Immersive SimPoor odds
- + BuildingPoor odds
- + Survival HorrorPoor odds
- + ModernPoor odds
- + MilitaryPoor odds
- + StealthPoor odds
- + Co-opPoor odds
- + MechsPoor odds
- + Resource ManagementPoor odds
- + Base BuildingPoor odds
Comparable games
Ready or Not 2023 · $398M 
PAYDAY 2 2013 · $134M 
Escape from Tarkov 2025 · $84M 
Gray Zone Warfare 2024 · EA · $83M 
Call of Duty®: Modern Warfare® 2023 · $78M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Ready or Not | older | $49.99 | 265,219 79% | 8.0M | $398M (exactly $397,748,934) | VOID Interactive |
| | PAYDAY 2 | older | $9.99 | 445,531 89% | 13M | $134M (exactly $133,525,641) | OVERKILL - a Starbreeze Studio., Sidetr… (OVERKILL - a Starbreeze Studio., Sidetrack Games) |
| | Escape from Tarkov | $49.99 | 55,824 49% | 1.7M | $84M (exactly $83,719,253) | Battlestate Games | |
| | Gray Zone Warfare | · EA older | $39.99 | 69,146 72% | 2.1M | $83M (exactly $82,954,456) | MADFINGER Games, a.s. |
| | Call of Duty®: Modern Warfare® | older | $59.99 | 43,229 79% | 1.3M | $78M (exactly $77,799,231) | Infinity Ward, Beenox, High Moon Studio… (Infinity Ward, Beenox, High Moon Studios, Raven Software) |
 | BattleBit Remastered | · EA older | $14.99 | 127,680 82% | 3.8M | $57M (exactly $57,417,696) | SgtOkiDoki, Vilaskis, TheLiquidHorse |
 | PAYDAY 3 | older | $29.99 | 49,305 45% | 1.5M | $44M (exactly $44,359,708) | Starbreeze Studios |
 | Call of Duty®: Black Ops Cold War | older | $59.99 | 21,955 79% | 659k | $40M (exactly $39,512,414) | Treyarch, Raven Software, High Moon Stu… (Treyarch, Raven Software, High Moon Studios, Beenox, Activision Shanghai, Sledgehammer Games) |
 | GROUND BRANCH | $29.99 | 22,391 83% | 672k | $20M (exactly $20,145,183) | BlackFoot Studios, MicroProse Software | |
 | The Forever Winter | · EA | $29.99 | 21,376 68% | 641k | $19M (exactly $19,231,987) | Fun Dog Studios |
 | Hot Dogs, Horseshoes & Hand Grenades | $19.99 | 22,774 97% | 683k | $14M (exactly $13,657,568) | RUST LTD. | |
 | Forefront | $27.99 | 1,913 84% | 57k | $1.6M (exactly $1,606,346) | Triangle Factory | |
 | Level Zero: Extraction | $19.99 | 2,446 50% | 73k | $1.5M (exactly $1,466,866) | Doghowl Games | |
 | Gunman Contracts - Stand Alone | · EA | $24.99 | 1,180 78% | 35k | $885k (exactly $884,646) | ANB_Seth |
 | Dagger Directive | $19.99 | 802 83% | 24k | $481k (exactly $480,959) | Arcane Alpacas LLC | |
 | Alpha Response | · EA | $19.99 | 788 77% | 24k | $473k (exactly $472,564) | Ultimo Ratio Games |
 | Transience | $19.99 | 774 69% | 23k | $464k (exactly $464,168) | RESURGENT |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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