Do I ship it?

Games › Settings › LGBTQ+

Specimen · observed

Should I ship an LGBTQ+ game?

LGBTQ+

Of 947 developers who shipped an LGBTQ+ game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,330 more are announced, ×2.4 for every developer who shipped in the last year.

Verdict: poor odds, for a 2 / 10 build.

The middle developer here made $6.3k, ×53 the market's $120 for a 2 / 10 build, and 3 in 10 made under $1.4k; 1 in 20 cleared $1.1M, ×9374 the market median. Revenue is flat on the market; 1,330 games are announced against 558 developers who shipped in the last year.

Deciding numbers: median 52.9 times the market baseline, revenue flat on the market, 1,330 announced, ×2.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
LGBTQ+
Fig. 1 · this niche among 355
Plate 1 · outcomes, 2 yr n = 947
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $11k → $12k → $6.7k → $8.1k → $6.3k → $7.5k → $4.3k (still earning) → $2.3k (still earning)
The last cohort is still earning.
Outcomes for LGBTQ+: Plate 1 · outcomes, 2 yr, n = 947
Bottom 30% $1.3k (exactly $1,349)
Median $6.3k (exactly $6,300)
Top 25% $47k (exactly $46,784)
Top 5% $1.1M (exactly $1,115,554)
Developers, 2 yr 947
Released games 4,063
Announced 1,330
Effort 2 / 10
AI-buildability High
Typical price $8.90

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 25% more developers than the period before.

Free games: 12%, excluded from money figures.

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Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

LGBTQ+
effort 2 / 10 · high · effort 2 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
2 / 10 · static 2D art, simple logic
Price point
$8.90 typical · top 25% priced $24.99 or above
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $8.90.

The top 10 games average 89% positive over 794,267 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $1.4k, median $6.3k, 1 in 4 over $46k, 1 in 20 over $1.1M.

3 in 10 developers made under $1.4k. 7 in 10 of the 703 games released 1 to 2 years ago have fewer than 100 reviews. 1,330 games are announced against 558 developers who shipped in the last year, ×2.4 per shipper.

Plate 6 · every pair with this tag

All pairs with LGBTQ+

94 pairs · ranked by verdict, then medianwith: mechanics · settings · any
  1. Perma Death + LGBTQ+ Strong odds $55k 15 devs
  2. Minigames + LGBTQ+ Strong odds $53k 14 devs
  3. Typing + LGBTQ+ Strong odds $7.2k 7 devs
  4. Beat 'em up + LGBTQ+ Fair $76k 14 devs
  5. FPS + LGBTQ+ Fair $32k 28 devs
  6. Inventory Management + LGBTQ+ Fair $17k 10 devs
  7. Local Co-Op + LGBTQ+ Fair $14k 11 devs
  8. Immersive Sim + LGBTQ+ Fair $11k 87 devs
  9. Simulation + LGBTQ+ Fair $9.7k 272 devs
  10. Dating Sim + LGBTQ+ Fair $7.2k 306 devs
  11. Rhythm + LGBTQ+ Fair $7.2k 23 devs
  12. Strategy + LGBTQ+ Fair $6.7k 89 devs
  13. Sports + LGBTQ+ Fair $3.4k 14 devs
  14. Arcade + LGBTQ+ Fair $2.1k 72 devs
  15. Logic + LGBTQ+ Fair $1.2k 28 devs
  16. Match 3 + LGBTQ+ Fair $1.2k 13 devs
  17. Board Game + LGBTQ+ Fair $1.2k 8 devs
  18. Hidden Object + LGBTQ+ Fair $898 23 devs
  19. Idler + LGBTQ+ Fair $839 29 devs
  20. FMV + LGBTQ+ Fair $599 36 devs
  21. Tabletop + LGBTQ+ Fair $599 11 devs
  22. Tactical + LGBTQ+ Fair $479 20 devs
  23. Farming Sim + LGBTQ+ Poor odds $146k 10 devs
  24. Online Co-Op + LGBTQ+ Poor odds $95k 20 devs
  25. Crafting + LGBTQ+ Poor odds $90k 19 devs
  26. Co-op + LGBTQ+ Poor odds $70k 19 devs
  27. Open World + LGBTQ+ Poor odds $58k 45 devs
  28. Survival Horror + LGBTQ+ Poor odds $52k 17 devs
  29. Building + LGBTQ+ Poor odds $48k 10 devs
  30. Sandbox + LGBTQ+ Poor odds $40k 35 devs
  31. Investigation + LGBTQ+ Poor odds $39k 42 devs
  32. Roguelite + LGBTQ+ Poor odds $33k 30 devs
  33. Hack and Slash + LGBTQ+ Poor odds $33k 17 devs
  34. Time Management + LGBTQ+ Poor odds $33k 15 devs
  35. Stealth + LGBTQ+ Poor odds $30k 19 devs
  36. Cooking + LGBTQ+ Poor odds $30k 16 devs
  37. Roguelike + LGBTQ+ Poor odds $28k 30 devs
  38. Life Sim + LGBTQ+ Poor odds $28k 73 devs
  39. Management + LGBTQ+ Poor odds $26k 36 devs
  40. Action-Adventure + LGBTQ+ Poor odds $24k 81 devs
  41. Physics + LGBTQ+ Poor odds $24k 19 devs
  42. Action RPG + LGBTQ+ Poor odds $23k 44 devs
  43. Character Customization + LGBTQ+ Poor odds $20k 97 devs
  44. Procedural Generation + LGBTQ+ Poor odds $18k 12 devs
  45. Resource Management + LGBTQ+ Poor odds $16k 13 devs
  46. Turn-Based Strategy + LGBTQ+ Poor odds $16k 36 devs
  47. Combat + LGBTQ+ Poor odds $16k 52 devs
  48. Survival + LGBTQ+ Poor odds $16k 22 devs
  49. Adventure + LGBTQ+ Poor odds $13k 441 devs
  50. Action + LGBTQ+ Poor odds $12k 180 devs
Plate 7 · comparable specimens, by est. revenue

Comparable games

Cyberpunk 2077 2020 · $1.6B Baldur's Gate 3 2023 · $1.4B Dead by Daylight 2016 · $411M Kingdom Come: Deliverance II 2025 · $260M Hades 2020 · $214M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Cyberpunk 2077 older $59.99 883,400 87% 27M $1.6B (exactly $1,589,854,980) CD PROJEKT RED
Baldur's Gate 3 older $59.99 755,010 96% 23M $1.4B (exactly $1,358,791,497) Larian Studios
Dead by Daylight older $19.99 685,423 78% 21M $411M (exactly $411,048,173) Behaviour Interactive Inc.
Kingdom Come: Deliverance II $59.99 144,558 93% 4.3M $260M (exactly $260,161,033) Warhorse Studios
Hades older $24.99 285,748 97% 8.6M $214M (exactly $214,225,276) Supergiant Games
Dispatch $29.99 174,624 97% 5.2M $157M (exactly $157,109,213) AdHoc Studio
Borderlands 4 $69.99 57,874 59% 1.7M $122M (exactly $121,518,038) Gearbox Software
Hades II $29.99 114,419 95% 3.4M $103M (exactly $102,942,774) Supergiant Games
DELTARUNE $24.99 124,894 98% 3.7M $94M (exactly $93,633,032) tobyfox
Celeste older $19.99 132,072 97% 4.0M $79M (exactly $79,203,578) Maddy Makes Games Inc., Extremely OK Ga… (Maddy Makes Games Inc., Extremely OK Games, Ltd.)
Dragon Age™: The Veilguard $59.99 41,393 67% 1.2M $74M (exactly $74,494,982) BioWare
Marvel's Spider-Man 2 $59.99 33,433 83% 1.0M $60M (exactly $60,169,370) Insomniac Games, Nixxes Software
God of War Ragnarök $59.99 32,502 89% 975k $58M (exactly $58,493,849) Santa Monica Studio, Jetpack Interactive
Marathon $39.99 44,919 81% 1.3M $54M (exactly $53,889,324) Bungie
NBA 2K26 $69.99 25,651 66% 770k $54M (exactly $53,859,405) Visual Concepts

Estimates: copies = reviews × 30, gross = copies × list price.