Do I ship it?

Games › Settings › Female Protagonist

Specimen · observed

Should I ship a Female-Led game?

Female Protagonist

Of 3,378 developers who shipped a Female-Led game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 5,249 more are announced, ×2.7 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $3.4k, ×7.1 the market's $480 for a 3 / 10 build, and 3 in 10 made under $690; 1 in 20 cleared $500k, ×1064 the market median. Revenue is up 15% on the market; 5,249 games are announced against 1,938 developers who shipped in the last year.

Deciding numbers: median 7.1 times the market baseline, revenue up 15% on the market, 5,249 announced, ×2.7 per developer who shipped in the last year.
Nobody has said they are building this yet.
Female Protagonist
Fig. 1 · this niche among 355
Plate 1 · outcomes, 2 yr n = 3,378
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $4.5k → $5.4k → $4.2k → $3.1k → $4.2k → $3.6k → $2.6k (still earning) → $1.9k (still earning)
The last cohort is still earning.
Outcomes for Female Protagonist: Plate 1 · outcomes, 2 yr, n = 3,378
Bottom 30% $684 (exactly $684)
Median $3.4k (exactly $3,356)
Top 25% $27k (exactly $26,618)
Top 5% $506k (exactly $505,631)
Developers, 2 yr 3,378
Released games 13,456
Announced 5,249
Effort 3 / 10
AI-buildability High
Typical price $6.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 15% on the market, supply 20% more developers than the period before.

Free games: 12%, excluded from money figures.

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Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Female Protagonist
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Price point
$6.99 typical · top 25% priced $19.99 or above
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $6.99.

The top 10 games average 86% positive over 994,722 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $690, median $3.4k, 1 in 4 over $26k, 1 in 20 over $500k.

3 in 10 developers made under $690. 8 in 10 of the 2,180 games released 1 to 2 years ago have fewer than 100 reviews. 5,249 games are announced against 1,938 developers who shipped in the last year, ×2.7 per shipper.

Plate 6 · every pair with this tag

All pairs with Female Protagonist

165 pairs · ranked by verdict, then medianwith: mechanics · settings · any
  1. Immersive Sim + Female Protagonist Poor odds $5.8k 239 devs
  2. Otome + Female Protagonist Poor odds $5.8k 117 devs
  3. Choices Matter + Female Protagonist Poor odds $5.7k 609 devs
  4. Sandbox + Female Protagonist Poor odds $5.7k 69 devs
  5. Gun Customization + Female Protagonist Poor odds $5.7k 22 devs
  6. Cooking + Female Protagonist Poor odds $5.7k 56 devs
  7. Shop Keeper + Female Protagonist Poor odds $5.5k 29 devs
  8. Political Sim + Female Protagonist Poor odds $5.2k 9 devs
  9. Dungeon Crawler + Female Protagonist Poor odds $4.9k 186 devs
  10. Multiple Endings + Female Protagonist Poor odds $4.9k 733 devs
  11. Visual Novel + Female Protagonist Poor odds $4.8k 852 devs
  12. Character Customization + Female Protagonist Poor odds $4.8k 282 devs
  13. PvP + Female Protagonist Poor odds $4.8k 63 devs
  14. Vehicular Combat + Female Protagonist Poor odds $4.8k 14 devs
  15. Adventure + Female Protagonist Poor odds $4.6k 1,730 devs
  16. Tactical RPG + Female Protagonist Poor odds $4.6k 70 devs
  17. Survival Horror + Female Protagonist Poor odds $4.5k 170 devs
  18. Exploration + Female Protagonist Poor odds $4.5k 858 devs
  19. Desktop Companion + Female Protagonist Poor odds $4.5k 21 devs
  20. Economy + Female Protagonist Poor odds $4.5k 36 devs
  21. Investigation + Female Protagonist Poor odds $4.3k 166 devs
  22. Bullet Heaven + Female Protagonist Poor odds $4.3k 28 devs
  23. Third-Person Shooter + Female Protagonist Poor odds $4.2k 112 devs
  24. RTS + Female Protagonist Poor odds $4.2k 21 devs
  25. Crafting + Female Protagonist Poor odds $4.2k 93 devs
  26. Shooter + Female Protagonist Poor odds $4.1k 327 devs
  27. Turn-Based Tactics + Female Protagonist Poor odds $4.1k 161 devs
  28. Choose Your Own Adventure + Female Protagonist Poor odds $4.0k 376 devs
  29. Action RPG + Female Protagonist Poor odds $3.9k 320 devs
  30. Action Roguelike + Female Protagonist Poor odds $3.9k 239 devs
  31. Action-Adventure + Female Protagonist Poor odds $3.9k 642 devs
  32. Open World + Female Protagonist Poor odds $3.8k 184 devs
  33. Roguelite + Female Protagonist Poor odds $3.8k 298 devs
  34. Mystery Dungeon + Female Protagonist Poor odds $3.8k 59 devs
  35. Auto Battler + Female Protagonist Poor odds $3.8k 26 devs
  36. Roguelike + Female Protagonist Poor odds $3.8k 287 devs
  37. Fishing + Female Protagonist Poor odds $3.7k 26 devs
  38. Word Game + Female Protagonist Poor odds $3.6k 92 devs
  39. Creature Collector + Female Protagonist Poor odds $3.6k 55 devs
  40. City Builder + Female Protagonist Poor odds $3.6k 13 devs
  41. Medical Sim + Female Protagonist Poor odds $3.6k 8 devs
  42. Stealth + Female Protagonist Poor odds $3.4k 123 devs
  43. Building + Female Protagonist Poor odds $3.4k 48 devs
  44. Point & Click + Female Protagonist Poor odds $3.4k 328 devs
  45. Loot + Female Protagonist Poor odds $3.4k 50 devs
  46. Party-Based RPG + Female Protagonist Poor odds $3.3k 91 devs
  47. Class-Based + Female Protagonist Poor odds $3.3k 28 devs
  48. Interactive Fiction + Female Protagonist Poor odds $3.2k 493 devs
  49. Action + Female Protagonist Poor odds $3.2k 1,270 devs
  50. Tactical + Female Protagonist Poor odds $3.1k 87 devs
Plate 7 · comparable specimens, by est. revenue

Comparable games

Battlefield™ V 2020 · $355M Assassin's Creed® Odyssey 2018 · $310M Detroit: Become Human 2020 · $272M The Elder Scrolls V: Skyrim Special Edition 2016 · $263M It Takes Two 2021 · $262M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Battlefield™ V older $49.99 236,709 70% 7.1M $355M (exactly $354,992,487) DICE
Assassin's Creed® Odyssey older $59.99 172,149 89% 5.2M $310M (exactly $309,816,555) Ubisoft Quebec, Ubisoft Montreal, Ubiso… (Ubisoft Quebec, Ubisoft Montreal, Ubisoft Bucharest, Ubisoft Singapore, Ubisoft Montpellier, Ubisoft Kiev, Ubisoft Shanghai)
Detroit: Become Human older $39.99 226,411 96% 6.8M $272M (exactly $271,625,277) Quantic Dream
The Elder Scrolls V: Skyrim Special Edition older $39.99 219,271 94% 6.6M $263M (exactly $263,059,419) Bethesda Game Studios
It Takes Two older $39.99 218,492 95% 6.6M $262M (exactly $262,124,852) Hazelight Studios
Divinity: Original Sin 2 - Definitive Edition older $44.99 180,782 95% 5.4M $244M (exactly $244,001,465) Larian Studios
Hollow Knight: Silksong $19.99 386,977 89% 12M $232M (exactly $232,070,107) Team Cherry
Resident Evil Requiem $69.99 106,931 95% 3.2M $225M (exactly $224,523,021) CAPCOM Co., Ltd.
EA SPORTS FC™ 26 $69.99 99,773 50% 3.0M $209M (exactly $209,493,368) EA Canada, EA Romania
Resident Evil 2 older $39.99 156,065 97% 4.7M $187M (exactly $187,231,180) CAPCOM Co., Ltd.
Split Fiction $49.99 78,378 97% 2.4M $118M (exactly $117,543,487) Hazelight Studios
Stellar Blade™ $59.99 61,289 93% 1.8M $110M (exactly $110,301,813) SHIFT UP Corporation
Hades II $29.99 114,419 95% 3.4M $103M (exactly $102,942,774) Supergiant Games
Assassin’s Creed Shadows $69.99 34,953 75% 1.0M $73M (exactly $73,390,814) Ubisoft Quebec, Ubisoft Belgrade, Ubiso… (Ubisoft Quebec, Ubisoft Belgrade, Ubisoft Bordeaux, Ubisoft Bucharest & Craiova, Ubisoft Chengdu, Ubisoft Montpellier, Ubisoft Montreal, Ubisoft Osaka, Ubisoft Philippines, Ubisoft Shanghai, Ubisoft Singapore, Ubisoft Sofia, Ubisoft Ukraine)
WUCHANG: Fallen Feathers $49.99 44,865 58% 1.3M $67M (exactly $67,284,040) Leenzee
PRAGMATA $59.99 32,885 96% 987k $59M (exactly $59,183,134) CAPCOM Co., Ltd.
The Last of Us™ Part II Remastered $49.99 34,252 90% 1.0M $51M (exactly $51,367,724) Naughty Dog LLC, Nixxes Software, Iron… (Naughty Dog LLC, Nixxes Software, Iron Galaxy Studios)

Estimates: copies = reviews × 30, gross = copies × list price.