Should I ship a Dog game?
Dogs
Of 327 developers who shipped a Dog game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 390 more are announced, ×2.1 for every developer who shipped in the last year.
Verdict: poor odds, for a 3 / 10 build.
The middle developer here made $900, ×1.9 the market's $480 for a 3 / 10 build, and 3 in 10 made under $210; 1 in 20 cleared $190k, ×404 the market median. Revenue is down 15% on the market; 390 games are announced against 185 developers who shipped in the last year.
| Bottom 30% | $208 (exactly $208) |
|---|---|
| Median | $899 (exactly $899) |
| Top 25% | $7.5k (exactly $7,485) |
| Top 5% | $192k (exactly $191,915) |
| Developers, 2 yr | 327 |
| Released games | 1,009 |
| Announced | 390 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 15% on the market, supply 25% more developers than the period before.
Free games: 13%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Dogs
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Price point
- $4.99 typical · top 25% priced $17.99 or above
Why players buy here
The top 25% priced at $17.99 or above; the middle game at $4.99.
The top 10 games average 83% positive over 25,219 reviews.
What kills games here
3 in 10 developers made under $210. 9 in 10 of the 182 games released 1 to 2 years ago have fewer than 100 reviews. 390 games are announced against 185 developers who shipped in the last year, ×2.1 per shipper.
All pairs with Dogs
- Cooking + Dogs Fair $8.1k
- Farming Sim + Dogs Fair $4.1k
- Roguelike + Dogs Fair $1.9k
- Card Game + Dogs Fair $1.5k
- Dating Sim + Dogs Fair $1.5k
- Hidden Object + Dogs Fair $1.5k
- Roguelite + Dogs Fair $1.3k
- Action Roguelike + Dogs Fair $899
- Economy + Dogs Fair $899
- Sports + Dogs Fair $899
- Visual Novel + Dogs Fair $897
- Logic + Dogs Fair $839
- Board Game + Dogs Fair $776
- Puzzle + Dogs Fair $719
- Grid-Based Movement + Dogs Fair $599
- Tabletop + Dogs Fair $599
- 2D Platformer + Dogs Fair $538
- Survival + Dogs Fair $535
- FPS + Dogs Long shot $594
- Match 3 + Dogs Long shot $90
- Building + Dogs Poor odds $24k
- Crafting + Dogs Poor odds $9.0k
- Co-op + Dogs Poor odds $9.0k
- Immersive Sim + Dogs Poor odds $4.7k
- Walking Simulator + Dogs Poor odds $4.7k
- Sandbox + Dogs Poor odds $4.5k
- PvP + Dogs Poor odds $4.4k
- Life Sim + Dogs Poor odds $4.2k
- Management + Dogs Poor odds $4.1k
- Exploration + Dogs Poor odds $3.3k
- Character Customization + Dogs Poor odds $3.1k
- Open World + Dogs Poor odds $3.0k
- Local Co-Op + Dogs Poor odds $2.7k
- 3D Platformer + Dogs Poor odds $2.1k
- Adventure + Dogs Poor odds $1.9k
- Platformer + Dogs Poor odds $1.8k
- Multiple Endings + Dogs Poor odds $1.5k
- Simulation + Dogs Poor odds $1.2k
- Creature Collector + Dogs Poor odds $1.2k
- Resource Management + Dogs Poor odds $1.1k
- Action RPG + Dogs Poor odds $1.1k
- Interactive Fiction + Dogs Poor odds $1.0k
- Procedural Generation + Dogs Poor odds $959
- Bullet Hell + Dogs Poor odds $958
- Choices Matter + Dogs Poor odds $899
- Collectathon + Dogs Poor odds $899
- Action + Dogs Poor odds $807
- Combat + Dogs Poor odds $807
- Point & Click + Dogs Poor odds $718
- Idler + Dogs Poor odds $718
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Watch_Dogs™ | older | $19.99 | 49,193 79% | 1.5M | $30M (exactly $29,501,042) | Ubisoft |
| | Call of Duty®: Modern Warfare® 3 (2011) | older | $39.99 | 15,588 90% | 468k | $19M (exactly $18,700,924) | Infinity Ward, Sledgehammer Games |
| | Call of Duty®: Ghosts | older | $39.99 | 12,976 66% | 389k | $16M (exactly $15,567,307) | Infinity Ward |
| | Like a Dragon Gaiden: The Man Who Erased His Name | older | $49.99 | 9,118 95% | 274k | $14M (exactly $13,674,265) | RGG Studio |
| | Call of Duty®: Advanced Warfare - Gold Edition | older | $39.99 | 11,103 64% | 333k | $13M (exactly $13,320,269) | Sledgehammer Games, Raven Software |
| | Valiant Hearts: The Great War™ / Soldats Inconnus : Mémoires de la Grande Guerre™ | older | $14.99 | 24,468 95% | 734k | $11M (exactly $11,003,260) | Ubisoft Montpellier |
| | Wobbledogs | older | $19.99 | 13,770 98% | 413k | $8.3M (exactly $8,257,869) | Animal Uprising |
| | Beast of Reincarnation | $59.99 | 4,188 56% | 126k | $7.5M (exactly $7,537,144) | GAME FREAK inc. | |
| | Necromunda: Hired Gun | older | $39.99 | 5,892 68% | 177k | $7.1M (exactly $7,068,632) | Streum On Studio |
| | Nickelodeon All-Star Brawl | older | $49.99 | 4,311 75% | 129k | $6.5M (exactly $6,465,207) | Ludosity, Fair Play Labs |
| | My Little Puppy | $24.99 | 4,435 97% | 133k | $3.3M (exactly $3,324,920) | Dreamotion Inc. | |
| | Enigma of Fear | $29.99 | 3,045 95% | 91k | $2.7M (exactly $2,739,586) | Dumativa, Cellbit | |
| | Copycat | $14.99 | 4,611 89% | 138k | $2.1M (exactly $2,073,567) | Spoonful Of Wonder | |
| | Slitterhead | $49.99 | 1,145 78% | 34k | $1.7M (exactly $1,717,156) | Bokeh Game Studio lnc. | |
| | Way of the Hunter 2 | · EA | $34.99 | 1,534 73% | 46k | $1.6M (exactly $1,610,240) | Nine Rocks Games |
| | Animal Shelter 2 | $24.99 | 1,204 79% | 36k | $903k (exactly $902,639) | Games Incubator | |
| | Pratfall | $7.99 | 2,797 90% | 84k | $670k (exactly $670,441) | Quad Head | |
| | Restore Your Island | $12.99 | 1,631 77% | 49k | $636k (exactly $635,601) | Paiband Game Studio | |
| | Anthro Heat | $29.99 | 629 92% | 19k | $566k (exactly $565,911) | Blue Lizard Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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