Do I ship it?

GamesChoices MatterChoices Matter + Dogs

Specimen · observed

Should I ship a Dog Choices Matter game?

Choices Matter + Dogs

Of 26 developers who shipped a Dog Choices Matter game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 35 more are announced, ×2.1 for every developer who shipped in the last year.

Verdict: poor odds, for a 4 / 10 build.

The middle developer here made $900, ×1.9 the market's $480 for a 4 / 10 build, and 3 in 10 made under $120; 1 in 20 cleared $160k, ×340 the market median. Revenue is up 10% on the market; 35 games are announced against 17 developers who shipped in the last year.

Deciding numbers: median 1.9 times the market baseline, revenue up 10% on the market, 35 announced, ×2.1 per developer who shipped in the last year.
Nobody has said they are building this yet.
Choices Matter + Dogs
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 26
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $43k → $3.1k → $55k → $449 → $1.4k → $0 → $1.2k (still earning) → $598 (still earning)
The last cohort is still earning.
Outcomes for Choices Matter + Dogs: Plate 1 · outcomes, 2 yr, n = 26
Bottom 30% $119 (exactly $119)
Median $899 (exactly $899)
Top 25% $1.8k (exactly $1,794)
Top 5% $161k (exactly $161,442)
Developers, 2 yr 26
Released games 84
Announced 35
Effort 4 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 10% on the market, supply 90% more developers than the period before.

Free games: 11%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Choices Matter
effort 4 / 10 · medium · effort 4 sits in the medium band
Dogs
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Choices Matter; 4 in 10 of the top 25% also carry Adventure, Investigation
Price point
$4.99 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, 2D, 3D
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $4.99.

The top 10 games average 90% positive over 1,330 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $120, median $900, 1 in 4 over $1.7k, 1 in 20 over $160k.

3 in 10 developers made under $120. 8 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 35 games are announced against 17 developers who shipped in the last year, ×2.1 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Choices Matter with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds108 devs · median $58k · 91 announced
  2. + Escape RoomFair18 devs · median $4.7k · 15 announced
  3. + SportsFair120 devs · median $2.4k · 150 announced
  4. + RhythmFair36 devs · median $2.4k · 35 announced
  5. + Hidden ObjectFair261 devs · median $802 · 273 announced
  6. + TriviaFair26 devs · median $599 · 30 announced
  7. + Board GameFair119 devs · median $479 · 150 announced
  8. + RacingFair51 devs · median $449 · 54 announced
  9. + ChessFair19 devs · median $419 · 20 announced
  10. + Real-Time with PausePoor odds9 devs · median $215k · 23 announced
  11. + RomePoor odds10 devs · median $160k · 19 announced
  12. + World War IPoor odds10 devs · median $57k · 19 announced

All 243 pairs on the Choices Matter page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Carnal Instinct · EA older $29.99 5,407 82% 162k $4.9M (exactly $4,864,678) Team Carnal Instinct
To The Rescue! older $19.99 1,865 66% 56k $1.1M (exactly $1,118,440) Little Rock Games, indie.io
The Red Lantern older $24.99 934 83% 28k $700k (exactly $700,220) Timberline Studio
Furry Shades of Gay 2: A Shade Gayer older $9.99 738 96% 22k $221k (exactly $221,179) Furlough Games
Sex and the Furry Titty 2: Sins of the City older $9.99 708 91% 21k $212k (exactly $212,188) Furlough Games
The Beekeeper's Picnic - A Sherlockian Adventure $13.99 467 97% 14k $196k (exactly $196,000) The Wonder Room
Furry Shades of Gay older $6.99 835 91% 25k $175k (exactly $175,100) Furlough Games
Pets Hotel older $17.99 313 79% 9.4k $169k (exactly $168,926) Games Incubator
Blair Witch VR older $29.99 184 69% 5.5k $166k (exactly $165,545) Bloober Team SA
Milfylicious - Chapter I $14.99 359 81% 11k $161k (exactly $161,442) Maximus
DOG WITCH $9.99 323 89% 9.7k $97k (exactly $96,803) Heckmouse
The Good Dog: Chasing Shadows · EA $14.99 79 86% 2.4k $36k (exactly $35,526) Poultry Party Games
SIGNAL: Uncharted Lands $4.99 57 98% 1.7k $8.5k (exactly $8,533) HmarkaTeam
Sammy Jukes: Twin Lakes $19.99 5 100% 150 $3.0k (exactly $2,998) Wamill
Tiny Paws · EA $2.99 20 90% 600 $1.8k (exactly $1,794) UPI Games
Wantama☆Life $24.99 2 100% 60 $1.5k (exactly $1,499) CyberStep, Inc.
Murder Is Game Over: The Blackinton Curse $5.99 8 100% 240 $1.4k (exactly $1,438) HitherYon Games
Chihuahua Controller $3.99 10 80% 300 $1.2k (exactly $1,197) SinPoDo

Estimates: copies = reviews × 30, gross = copies × list price.