Games › Open World › Open World + Racing
Should I ship a Racing Open World game?
Open World + Racing
Of 138 developers who shipped a Racing Open World game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 258 more are announced, ×3.4 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $3.1k, ×2.1 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $9.7M, ×6500 the market median. Revenue is up 120% on the market; 258 games are announced against 77 developers who shipped in the last year.
| Bottom 30% | $599 (exactly $599) |
|---|---|
| Median | $3.1k (exactly $3,146) |
| Top 25% | $78k (exactly $78,248) |
| Top 5% | $9.7M (exactly $9,737,329) |
| Developers, 2 yr | 138 |
| Released games | 549 |
| Announced | 258 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $11.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 120% on the market, supply 20% more developers than the period before.
Free games: 10%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Open World
- effort 8 / 10 · low · effort 8 sits in the low band
- Racing
- effort 6 / 10 · low · vehicle handling, track content and opponent AI
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Open World, Racing; 6 in 10 of the top 25% also carry Driving, Automobile Sim, Simulation
- Price point
- $11.99 typical · top 25% priced $29.99 or above
- Art
- 5 in 10 of the top 25% ship with 3D, Realistic, First-Person
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $11.99.
The top 10 games average 86% positive over 523,212 reviews.
What kills games here
3 in 10 developers made under $600. 7 in 10 of the 69 games released 1 to 2 years ago have fewer than 100 reviews. 258 games are announced against 77 developers who shipped in the last year, ×3.4 per shipper.
Adjacent niches
Open World with a different second tag, ranked by verdict then median.
- + WuxiaFair
- + 4 Player LocalFair
- + VampiresFair
- + TrainsFair
- + FMVFair
- + GothicFair
- + MarsFair
- + TanksFair
- + FaithLong shot
- + DiplomacyPoor odds
- + Real-Time with PausePoor odds
- + Co-op CampaignPoor odds
Comparable games
Forza Horizon 5 2021 · $468M 
BeamNG.drive 2015 · EA · $291M 
Need for Speed™ Heat 2020 · $271M 
Grand Theft Auto V Enhanced 2025 · $190M 
Forza Horizon 6 2026 · $182M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Forza Horizon 5 | older | $59.99 | 260,218 89% | 7.8M | $468M (exactly $468,314,335) | Playground Games |
| | BeamNG.drive | · EA older | $24.99 | 388,236 97% | 12M | $291M (exactly $291,060,529) | BeamNG |
| | Need for Speed™ Heat | older | $69.99 | 128,933 84% | 3.9M | $271M (exactly $270,720,620) | Ghost Games |
| | Grand Theft Auto V Enhanced | $29.99 | 210,784 83% | 6.3M | $190M (exactly $189,642,365) | Rockstar North | |
| | Forza Horizon 6 | $69.99 | 86,730 82% | 2.6M | $182M (exactly $182,106,981) | Playground Games | |
 | Mafia: Definitive Edition | older | $39.99 | 88,955 86% | 2.7M | $107M (exactly $106,719,314) | Hangar 13 |
 | Need for Speed™ Unbound | older | $69.99 | 49,862 61% | 1.5M | $105M (exactly $104,695,241) | Criterion Games |
 | Assetto Corsa | older | $19.99 | 136,067 92% | 4.1M | $82M (exactly $81,599,380) | Kunos Simulazioni |
 | The Crew™ 2 | older | $29.99 | 86,533 78% | 2.6M | $78M (exactly $77,853,740) | Ivory Tower |
 | The Crew Motorfest | older | $69.99 | 24,230 78% | 727k | $51M (exactly $50,875,731) | Ubisoft Ivory Tower |
 | My Summer Car | $14.99 | 108,503 94% | 3.3M | $49M (exactly $48,793,799) | Amistech Games | |
 | Tokyo Xtreme Racer | $49.99 | 15,284 93% | 459k | $23M (exactly $22,921,415) | Genki Co., Ltd. | |
 | Assetto Corsa EVO | · EA | $39.99 | 16,545 60% | 496k | $20M (exactly $19,849,036) | KUNOS Simulazioni |
 | Drive Beyond Horizons | · EA | $24.99 | 17,903 77% | 537k | $13M (exactly $13,421,879) | Drive Beyond Horizons |
 | Tower Unite | $19.99 | 16,237 89% | 487k | $9.7M (exactly $9,737,329) | PixelTail Games | |
 | Mon Bazou | $15.99 | 19,922 97% | 598k | $9.6M (exactly $9,556,583) | Santa Goat | |
 | My Winter Car | · EA | $14.99 | 18,614 94% | 558k | $8.4M (exactly $8,370,716) | Amistech Games |
 | Haste | $19.99 | 12,690 92% | 381k | $7.6M (exactly $7,610,193) | Landfall |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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