Games › Open World › Open World + Beat 'em up
Should I ship a Beat 'em up Open World game?
Open World + Beat 'em up
Of 31 developers who shipped a Beat 'em up Open World game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 54 more are announced, ×3.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $900, ×0.6 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $240. 54 games are announced against 15 developers who shipped in the last year, ×3.6 per shipper, while revenue is flat on the market.
| Bottom 30% | $240 (exactly $240) |
|---|---|
| Median | $899 (exactly $899) |
| Top 25% | $58k (exactly $57,540) |
| Top 5% | $3.9M (exactly $3,859,249) |
| Developers, 2 yr | 31 |
| Released games | 124 |
| Announced | 54 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 10% fewer developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Open World
- effort 8 / 10 · low · effort 8 sits in the low band
- Beat 'em up
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Open World, Beat 'em up; 8 in 10 of the top 25% also carry Action, Adventure, Combat
- Price point
- $9.99 typical · top 25% priced $59.99 or above
- Art
- 5 in 10 of the top 25% ship with Story Rich, Third Person, Atmospheric
Why players buy here
The top 25% priced at $59.99 or above; the middle game at $9.99.
The top 10 games average 78% positive over 50,369 reviews.
What kills games here
3 in 10 developers made under $240. 8 in 10 of the 20 games released 1 to 2 years ago have fewer than 100 reviews. 54 games are announced against 15 developers who shipped in the last year, ×3.6 per shipper.
Adjacent niches
Open World with a different second tag, ranked by verdict then median.
- + WuxiaFair
- + 4 Player LocalFair
- + VampiresFair
- + TrainsFair
- + FMVFair
- + GothicFair
- + MarsFair
- + TanksFair
- + FaithLong shot
- + DiplomacyPoor odds
- + Real-Time with PausePoor odds
- + Co-op CampaignPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Batman™: Arkham Knight | older | $19.99 | 111,190 92% | 3.3M | $67M (exactly $66,680,643) | Rocksteady Studios |
| | Marvel's Spider-Man 2 | $59.99 | 33,433 83% | 1.0M | $60M (exactly $60,169,370) | Insomniac Games, Nixxes Software | |
| | Marvel’s Spider-Man: Miles Morales | older | $49.99 | 39,234 93% | 1.2M | $59M (exactly $58,839,230) | Insomniac Games, Nixxes Software |
| | NARUTO SHIPPUDEN: Ultimate Ninja STORM 4 | older | $19.99 | 72,409 90% | 2.2M | $43M (exactly $43,423,677) | CyberConnect2 Co. Ltd. |
| | Sleeping Dogs: Definitive Edition | older | $19.99 | 70,499 94% | 2.1M | $42M (exactly $42,278,250) | United Front Games, Feral Interactive (… (United Front Games, Feral Interactive (Mac)) |
| | Batman: Arkham Asylum Game of the Year Edition | older | $19.99 | 62,057 96% | 1.9M | $37M (exactly $37,215,583) | Rocksteady Studios |
| | DRAGON BALL XENOVERSE | older | $64.98 | 17,554 89% | 527k | $34M (exactly $34,219,768) | DIMPS |
| | Batman: Arkham City - Game of the Year Edition | older | $19.99 | 55,935 95% | 1.7M | $34M (exactly $33,544,219) | Rocksteady Studios |
| | Batman™: Arkham Origins | older | $19.99 | 45,536 90% | 1.4M | $27M (exactly $27,307,939) | WB Games Montreal, Splash Damage |
| | DRAGON BALL XENOVERSE 2 | older | $19.99 | 45,155 90% | 1.4M | $27M (exactly $27,079,453) | QLOC, Dimps Corporation |
| | Yakuza Kiwami 3 & Dark Ties | $59.99 | 2,229 62% | 67k | $4.0M (exactly $4,011,531) | RGG Studio | |
| | Daemon X Machina: Titanic Scion | $69.99 | 1,838 63% | 55k | $3.9M (exactly $3,859,249) | Marvelous Inc. | |
| | Yakuza 0 Director's Cut | $49.99 | 1,628 80% | 49k | $2.4M (exactly $2,441,512) | RGG Studio | |
| | Path of Kung Fu | $14.99 | 4,880 72% | 146k | $2.2M (exactly $2,194,536) | 游鲤化龙工作室 | |
| | Samson | $24.99 | 2,911 54% | 87k | $2.2M (exactly $2,182,377) | Liquid Swords | |
| | Yakuza Kiwami | $19.99 | 1,334 82% | 40k | $800k (exactly $800,000) | RGG Studio | |
| | Yakuza Kiwami 2 | $19.99 | 1,135 82% | 34k | $681k (exactly $680,660) | RGG Studio | |
| | Superhero Simulator | · EA | $5.99 | 867 73% | 26k | $156k (exactly $155,800) | mightyraccoon! Studios |
| | Teenage Mutant Ninja Turtles: Mutants Unleashed | $39.99 | 114 50% | 3.4k | $137k (exactly $136,766) | AHEARTFULOFGAMES |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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