Games › Third-Person Shooter › Third-Person Shooter + Character Customization
Should I ship a Character Customization Third-Person Shooter?
Third-Person Shooter + Character Customization
Of 122 developers who shipped a Character Customization Third-Person Shooter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 332 more are announced, ×4.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $2.3k, ×1.6 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $3.6M, ×2428 the market median. Revenue is down 30% on the market; 332 games are announced against 72 developers who shipped in the last year.
| Bottom 30% | $300 (exactly $300) |
|---|---|
| Median | $2.3k (exactly $2,338) |
| Top 25% | $55k (exactly $55,168) |
| Top 5% | $3.6M (exactly $3,637,194) |
| Developers, 2 yr | 122 |
| Released games | 378 |
| Announced | 332 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 30% on the market, supply 40% more developers than the period before.
Free games: 22%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Third-Person Shooter
- effort 7 / 10 · low · effort 7 sits in the low band
- Character Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- Third-Person Shooter, Character Customization; 4 in 10 of the top 25% also carry Action, Shooter, Combat
- Price point
- $9.99 typical · top 25% priced $29.99 or above
- Art
- 5 in 10 of the top 25% ship with Third Person, 3D
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $9.99.
The top 10 games average 80% positive over 390,743 reviews.
What kills games here
3 in 10 developers made under $300. 7 in 10 of the 70 games released 1 to 2 years ago have fewer than 100 reviews. 332 games are announced against 72 developers who shipped in the last year, ×4.6 per shipper.
Adjacent niches
Third-Person Shooter with a different second tag, ranked by verdict then median.
- + RhythmStrong odds
- + WesternFair
- + CollectathonLong shot
- + Time ManagementLong shot
- + Walking SimulatorLong shot
- + Class-BasedPoor odds
- + Creature CollectorPoor odds
- + DinosaursPoor odds
- + MechsPoor odds
- + Alternate HistoryPoor odds
- + Level EditorPoor odds
- + CraftingPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | ARC Raiders | $39.99 | 299,346 82% | 9.0M | $359M (exactly $359,125,396) | Embark Studios | |
| | Fallout 4 | older | $19.99 | 290,555 81% | 8.7M | $174M (exactly $174,245,834) | Bethesda Game Studios |
| | Mass Effect™ Legendary Edition | older | $59.99 | 62,205 91% | 1.9M | $112M (exactly $111,950,338) | BioWare |
| | STAR WARS™ Battlefront™ II | older | $39.99 | 87,494 88% | 2.6M | $105M (exactly $104,966,552) | DICE |
| | Tom Clancy's Ghost Recon® Breakpoint | older | $59.99 | 44,635 72% | 1.3M | $80M (exactly $80,329,610) | Ubisoft Paris |
| | Plants vs. Zombies™ Garden Warfare 2: Deluxe Edition | older | $29.99 | 45,480 90% | 1.4M | $41M (exactly $40,918,356) | PopCap |
| | REMATCH | $29.99 | 39,905 70% | 1.2M | $36M (exactly $35,902,528) | Sloclap | |
| | Red Dead Online | older | $19.99 | 59,572 82% | 1.8M | $36M (exactly $35,725,328) | Rockstar Games |
| | Saints Row IV: Re-Elected | older | $19.99 | 57,525 87% | 1.7M | $34M (exactly $34,497,742) | Deep Silver Volition |
| | Tom Clancy’s The Division® 2 | older | $29.99 | 32,600 79% | 978k | $29M (exactly $29,330,220) | Ubisoft |
| | The Forever Winter | · EA | $29.99 | 21,376 68% | 641k | $19M (exactly $19,231,987) | Fun Dog Studios |
| | VEIN | · EA | $19.99 | 11,539 87% | 346k | $6.9M (exactly $6,919,938) | Ramjet Studios |
| | Aliens: Fireteam Elite 2 | $49.99 | 3,515 61% | 105k | $5.3M (exactly $5,271,446) | Cold Iron Studios | |
| | SYNDUALITY Echo of Ada | $39.99 | 3,303 40% | 99k | $4.0M (exactly $3,962,609) | Game Studio Inc. | |
| | SWORD ART ONLINE Fractured Daydream | $59.99 | 2,021 64% | 61k | $3.6M (exactly $3,637,194) | Dimps Corporation | |
| | M.A.S.S. Builder | $24.99 | 3,729 85% | 112k | $2.8M (exactly $2,795,631) | Vermillion Digital | |
| | Age of Water | $29.99 | 2,883 72% | 86k | $2.6M (exactly $2,593,835) | Three Whales Studio | |
| | Voidling Bound | $24.99 | 3,126 92% | 94k | $2.3M (exactly $2,343,562) | Hatchery Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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