Games › Otome › Otome + Mystery
Should I ship a Mystery Otome?
Otome + Mystery
Of 32 developers who shipped a Mystery Otome in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 65 more are announced, ×3.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 3 / 10 build.
The middle developer here made $5.8k, ×12 the market's $480 for a 3 / 10 build, and 3 in 10 made under $2.6k; 1 in 20 cleared $250k, ×545 the market median. Revenue is down 40% on the market; 65 games are announced against 17 developers who shipped in the last year.
| Bottom 30% | $2.5k (exactly $2,518) |
|---|---|
| Median | $5.8k (exactly $5,760) |
| Top 25% | $43k (exactly $42,722) |
| Top 5% | $259k (exactly $258,941) |
| Developers, 2 yr | 32 |
| Released games | 91 |
| Announced | 65 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $11.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 40% on the market, supply 15% more developers than the period before.
Free games: 14%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Systems
- Otome; 9 in 10 of the top 25% also carry Dating Sim, Adventure, Visual Novel
- Price point
- $11.99 typical · top 25% priced $24.99 or above
- Art
- 4 in 10 of the top 25% ship with Story Rich, Anime, 2D
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $11.99.
The top 10 games average 88% positive over 6,208 reviews.
What kills games here
3 in 10 developers made under $2.6k. 8 in 10 of the 16 games released 1 to 2 years ago have fewer than 100 reviews. 65 games are announced against 17 developers who shipped in the last year, ×3.8 per shipper.
Adjacent niches
Otome with a different setting or mood, ranked by verdict then median.
- + IncrementalStrong odds
- + 2D PlatformerFair
- + Immersive SimPoor odds
- + LGBTQ+Poor odds
- + Dating SimPoor odds
- + Interactive FictionPoor odds
- + Character CustomizationPoor odds
- + SimulationPoor odds
- + Choose Your Own AdventurePoor odds
- + RPGPoor odds
- + Word GamePoor odds
- + Female ProtagonistPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Hatoful Boyfriend | older | $9.99 | 5,533 94% | 166k | $1.7M (exactly $1,658,240) | Mediatonic, Hato Moa |
| | 月华辉映之刻 | $11.99 | 4,227 89% | 127k | $1.5M (exactly $1,520,452) | 侠客狗工作室 | |
| | Amnesia™: Memories | older | $9.99 | 3,721 92% | 112k | $1.1M (exactly $1,115,184) | Idea Factory, Design Factory |
| | Psychedelica of the Black Butterfly | older | $29.99 | 825 84% | 25k | $742k (exactly $742,252) | IDEA FACTORY |
| | 7'scarlet | older | $29.99 | 796 74% | 24k | $716k (exactly $716,161) | IDEA FACTORY, TOYBOX |
| | Psychedelica of the Ashen Hawk | older | $29.99 | 600 84% | 18k | $540k (exactly $539,820) | IDEA FACTORY |
| | Folie Fatale | older | $5.99 | 2,608 86% | 78k | $469k (exactly $468,658) | Kanmidoko (神海処) |
| | Steam Prison | older | $34.99 | 388 81% | 12k | $407k (exactly $407,284) | HuneX |
| | Ten Trials of Babel: The Doppelganger Maze | older | $2.99 | 4,312 92% | 129k | $387k (exactly $386,786) | 红渊 |
| | Touken Ranbu Warriors | older | $59.99 | 197 87% | 5.9k | $355k (exactly $354,541) | KOEI TECMO GAMES CO., LTD. |
| | 我的恋爱逃生攻略 Love to Live | $9.99 | 864 85% | 26k | $259k (exactly $258,941) | 番茄炖肉制作组 | |
| | Heart Cage | $20.99 | 363 97% | 11k | $229k (exactly $228,581) | RiceLoveCoffee | |
| | The Ethereal Dream | $19.99 | 263 74% | 7.9k | $158k (exactly $157,721) | 鸭子与葱制作组 | |
| | Demonheart: The Cursed Trial | $24.99 | 115 90% | 3.5k | $86k (exactly $86,216) | Rolling Crown | |
| | BUSTAFELLOWS season2 | $49.99 | 53 86% | 1.6k | $79k (exactly $79,484) | NIPPON CULTURAL BROADCASTING EXTEND INC. | |
| | Veloria | $14.99 | 100 89% | 3.0k | $45k (exactly $44,970) | WANDERING WITCH PROIECTUM | |
| | Andromeda Six | · EA | $14.99 | 95 96% | 2.9k | $43k (exactly $42,722) | Wanderlust Games |
| | Drops of Death | $11.99 | 100 92% | 3.0k | $36k (exactly $35,970) | Snowhaven Studios, Crystal Game Works | |
| | Genso Manège | $39.99 | 28 82% | 840 | $34k (exactly $33,592) | MAGES. Inc. |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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