Games › Top-Down Shooter › Top-Down Shooter + Horror
Should I ship a Horror Top-Down Shooter?
Top-Down Shooter + Horror
Of 70 developers who shipped a Horror Top-Down Shooter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 132 more are announced, ×3.9 for every developer who shipped in the last year.
Verdict: poor odds, for a 4 / 10 build.
The middle developer here made $1.4k, ×3.0 the market's $480 for a 4 / 10 build, and 3 in 10 made under $240; 1 in 20 cleared $170k, ×371 the market median. Revenue is up 115% on the market; 132 games are announced against 34 developers who shipped in the last year.
| Bottom 30% | $239 (exactly $239) |
|---|---|
| Median | $1.4k (exactly $1,439) |
| Top 25% | $9.1k (exactly $9,109) |
| Top 5% | $176k (exactly $176,356) |
| Developers, 2 yr | 70 |
| Released games | 247 |
| Announced | 132 |
| Effort | 4 / 10 |
| AI-buildability | Medium |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 115% on the market, supply as many developers as the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Top-Down Shooter
- effort 3 / 10 · high · effort 3 sits in the high band
- Horror
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 4 / 10 · mid 2D, writing-heavy, or simple 3D
- Systems
- Top-Down Shooter; 4 in 10 of the top 25% also carry Action, Shooter, Action Roguelike
- Price point
- $4.99 typical · top 25% priced $12.99 or above
- Art
- 5 in 10 of the top 25% ship with Top-Down, 2D, Atmospheric
Why players buy here
The top 25% priced at $12.99 or above; the middle game at $4.99.
The top 10 games average 88% positive over 6,637 reviews.
What kills games here
3 in 10 developers made under $240. 9 in 10 of the 38 games released 1 to 2 years ago have fewer than 100 reviews. 132 games are announced against 34 developers who shipped in the last year, ×3.9 per shipper.
Adjacent niches
Top-Down Shooter with a different setting or mood, ranked by verdict then median.
- + VampiresFair
- + Turn-Based StrategyFair
- + World War IIFair
- + IdlerFair
- + ArcheryFair
- + LovecraftianPoor odds
- + Tactical RPGPoor odds
- + Action RTSPoor odds
- + HistoricalPoor odds
- + ModernPoor odds
- + CraftingPoor odds
- + DystopianPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Aliens: Dark Descent | older | $39.99 | 15,310 87% | 459k | $18M (exactly $18,367,407) | Tindalos Interactive |
| | Hatred | older | $5.99 | 25,770 84% | 773k | $4.6M (exactly $4,630,869) | Destructive Creations |
| | 20 Minutes Till Dawn | older | $4.99 | 27,872 90% | 836k | $4.2M (exactly $4,172,438) | flanne |
| | POSTAL Redux | older | $8.99 | 6,745 92% | 202k | $1.8M (exactly $1,819,126) | Running With Scissors |
| | Silly Polly Beast | $19.99 | 2,278 90% | 68k | $1.4M (exactly $1,366,117) | Anji | |
| | HellSign | older | $19.99 | 2,147 67% | 64k | $1.3M (exactly $1,287,556) | Ballistic Interactive |
| | Endoparasitic | older | $9.99 | 2,928 93% | 88k | $878k (exactly $877,522) | Miziziziz |
| | West of Dead | older | $19.99 | 1,289 76% | 39k | $773k (exactly $773,013) | Upstream Arcade |
| | BDSM: Big Drunk Satanic Massacre | older | $19.99 | 1,114 87% | 33k | $668k (exactly $668,066) | Big Way Games |
| | Alien Shooter | older | $4.99 | 3,919 95% | 118k | $587k (exactly $586,674) | Sigma Team Inc. |
| | Whisper Mountain Outbreak | · EA | $7.99 | 2,421 84% | 73k | $580k (exactly $580,314) | Toge Productions |
| | Deadeye Deepfake Simulacrum | $12.99 | 839 98% | 25k | $327k (exactly $326,958) | nodayshalleraseyou | |
| | Dark Light: Survivor | · EA | $16.99 | 346 75% | 10k | $176k (exactly $176,356) | Mirari&Co. |
| | Mamorukun ReCurse! | $24.99 | 56 94% | 1.7k | $42k (exactly $41,983) | CITY CONNECTION, TAKE×0FF | |
| | Donuts for Deer Teeth | $6.99 | 192 98% | 5.8k | $40k (exactly $40,262) | posmnaut, Hefty Totem, BirdLovely, Mizu… (posmnaut, Hefty Totem, BirdLovely, MizuBlackRiver, Prahno Audio) | |
| | Where the forest ends | $9.99 | 132 68% | 4.0k | $40k (exactly $39,560) | MonkeyBassGames | |
| | Palpus X Annihilation | $11.99 | 74 95% | 2.2k | $27k (exactly $26,618) | Sebastian Vargek (Meister Palpus) | |
| | FALL | $4.99 | 153 88% | 4.6k | $23k (exactly $22,904) | 谭浩翔 | |
| | Echoes of Red | $4.99 | 146 90% | 4.4k | $22k (exactly $21,856) | TERMAX Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.