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Should I ship a Zombie Stealth game?
Stealth + Zombies
Of 76 developers who shipped a Zombie Stealth game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 111 more are announced, ×2.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $750, ×1.2 the market's $630 for a 6 / 10 build, and 3 in 10 made under $240; 1 in 20 cleared $220k, ×361 the market median. Revenue is flat on the market; 111 games are announced against 39 developers who shipped in the last year.
| Bottom 30% | $239 (exactly $239) |
|---|---|
| Median | $748 (exactly $748) |
| Top 25% | $4.2k (exactly $4,192) |
| Top 5% | $227k (exactly $226,611) |
| Developers, 2 yr | 76 |
| Released games | 197 |
| Announced | 111 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $5.81 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply as many developers as the period before.
Free games: 10%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Stealth; 6 in 10 of the top 25% also carry Action, Exploration, Adventure
- Price point
- $5.81 typical · top 25% priced $16.99 or above
- Art
- 4 in 10 of the top 25% ship with First-Person, Atmospheric, Dark
Why players buy here
The top 25% priced at $16.99 or above; the middle game at $5.81.
The top 10 games average 87% positive over 19,222 reviews.
What kills games here
3 in 10 developers made under $240. 9 in 10 of the 44 games released 1 to 2 years ago have fewer than 100 reviews. 111 games are announced against 39 developers who shipped in the last year, ×2.8 per shipper.
Adjacent niches
Stealth with a different setting or mood, ranked by verdict then median.
- + JRPGFair
- + World War IIPoor odds
- + LGBTQ+Poor odds
- + Turn-Based CombatPoor odds
- + WargamePoor odds
- + DinosaursPoor odds
- + Gun CustomizationPoor odds
- + Base BuildingPoor odds
- + Cold WarPoor odds
- + HistoricalPoor odds
- + MilitaryPoor odds
- + WarPoor odds
Comparable games
Dying Light 2015 · $280M 
GTFO 2021 · $55M 
The Evil Within 2 2017 · $24M 
Call of Duty®: Modern Warfare® Remastered (2017) 2017 · $16M 
The Evil Within 2014 · $13M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Dying Light | older | $24.99 | 373,413 95% | 11M | $280M (exactly $279,947,726) | Techland |
| | GTFO | older | $39.99 | 46,184 86% | 1.4M | $55M (exactly $55,406,945) | 10 Chambers |
| | The Evil Within 2 | older | $39.99 | 19,781 91% | 593k | $24M (exactly $23,731,266) | Tango Gameworks |
| | Call of Duty®: Modern Warfare® Remastered (2017) | older | $39.99 | 13,064 55% | 392k | $16M (exactly $15,672,881) | Raven Software, Beenox |
| | The Evil Within | older | $19.99 | 21,477 84% | 644k | $13M (exactly $12,879,757) | Tango Gameworks |
 | Prototype 2 | older | $39.99 | 10,389 75% | 312k | $12M (exactly $12,463,683) | Radical Entertainment |
 | Wolfenstein: The Old Blood | older | $19.99 | 18,076 90% | 542k | $11M (exactly $10,840,177) | MachineGames |
 | Prototype™ | older | $19.99 | 12,518 80% | 376k | $7.5M (exactly $7,507,045) | Radical Entertainment |
 | Into the Dead: Our Darkest Days | · EA | $24.99 | 9,049 89% | 271k | $6.8M (exactly $6,784,035) | PikPok |
 | The Killing Antidote | · EA | $29.99 | 7,512 88% | 225k | $6.8M (exactly $6,758,546) | MetalStar Studio |
 | Vultures - Scavengers of Death | $17.99 | 532 81% | 16k | $287k (exactly $287,120) | Team Vultures | |
 | Endoparasitic 2 | $11.99 | 630 86% | 19k | $227k (exactly $226,611) | Miziziziz | |
 | UNDERWARD | $9.99 | 593 73% | 18k | $178k (exactly $177,722) | INTENSE | |
 | SUFFOCATE | $16.99 | 272 83% | 8.2k | $139k (exactly $138,638) | Naughty Cow | |
 | Dying Breed | · EA | $17.99 | 218 71% | 6.5k | $118k (exactly $117,655) | Sarnayer |
 | ZOMBUTCHER: Monster Business Simulator | $12.99 | 135 69% | 4.1k | $53k (exactly $52,610) | ODIUS | |
 | The Left Behind | $10.99 | 116 23% | 3.5k | $38k (exactly $38,245) | Extrude | |
 | My Putrid Ponies | · EA | $4.99 | 165 89% | 5.0k | $25k (exactly $24,700) | Ajolote Dev |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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