Do I ship it?

Games › PvP › PvP + Ninja

Specimen · observed

Should I ship a Ninja PvP game?

PvP + Ninja

Of 25 developers who shipped a Ninja PvP game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 28 more are announced.

Verdict: poor odds, for a 8 / 10 build.

The middle developer here made $600, ×0.4 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $50. Revenue is down 65% on the market, with 28 games announced against 14 developers who shipped in the last year.

Deciding numbers: median 0.4 times the market baseline, revenue down 65% on the market, 28 announced, ×2.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
PvP + Ninja
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 25
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $60 → $2.4k → $0 → $2.2k → $14k → $239 (still earning)
The last cohort is still earning.
Outcomes for PvP + Ninja: Plate 1 · outcomes, 2 yr, n = 25
Bottom 30% $0 (exactly $0)
Median $599 (exactly $599)
Top 25% $5.9k (exactly $5,850)
Top 5% $1.8M (exactly $1,820,636)
Developers, 2 yr 25
Released games 73
Announced 28
Effort 8 / 10
AI-buildability Low
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 65% on the market, supply 25% more developers than the period before.

Free games: 33%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

PvP
effort 8 / 10 · low · authoritative servers, latency compensation, cheating
Ninja
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
8 / 10 · online systems, open world
Systems
PvP; 6 in 10 of the top 25% also carry Action, Arcade, 3D Fighter
Price point
$7.99 typical · top 25% priced $49.99 or above
Art
4 in 10 of the top 25% ship with Retro, 2D, Anime
Plate 4 · demand

Why players buy here

The top 25% priced at $49.99 or above; the middle game at $7.99.

The top 10 games average 72% positive over 6,879 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $50, median $600, 1 in 4 over $5.8k, 1 in 20 over $1.8M.

3 in 10 developers made under $50. 7 in 10 of the 13 games released 1 to 2 years ago have fewer than 100 reviews. 28 games are announced against 14 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

PvP with a different setting or mood, ranked by verdict then median.

  1. + BaseballFair6 devs · median $7.6k · 9 announced
  2. + TransportationFair10 devs · median $5.7k · 11 announced
  3. + BasketballFair25 devs · median $2.6k · 28 announced
  4. + Football (American)Fair17 devs · median $1.8k · 12 announced
  5. + BikesFair10 devs · median $1.5k · 7 announced
  6. + GolfFair29 devs · median $1.4k · 34 announced
  7. + World War IFair12 devs · median $1.3k · 14 announced
  8. + IncrementalFair36 devs · median $1.2k · 48 announced
  9. + BilliardsFair18 devs · median $1.1k · 12 announced
  10. + TennisLong shot17 devs · median $899 · 15 announced
  11. + TypingLong shot28 devs · median $719 · 31 announced
  12. + SpellingLong shot14 devs · median $719 · 17 announced

All 247 pairs on the PvP page

Plate 7 · comparable specimens, by est. revenue

Comparable games

NARUTO TO BORUTO: SHINOBI STRIKER 2023 · $26M NARUTO X BORUTO Ultimate Ninja STORM CONNECTIONS 2023 · $7.0M NARUTO SHIPPUDEN: Ultimate Ninja STORM Revolution 2014 · $6.5M NARUTO SHIPPUDEN: Ultimate Ninja STORM 3 Full Burst HD 2013 · $6.4M Demon Slayer -Kimetsu no Yaiba- The Hinokami Chronicles 2 2025 · $5.2M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
NARUTO TO BORUTO: SHINOBI STRIKER older $19.99 42,572 84% 1.3M $26M (exactly $25,530,428) Soleil Ltd.
NARUTO X BORUTO Ultimate Ninja STORM CONNECTIONS older $59.99 3,881 62% 116k $7.0M (exactly $6,984,636) CyberConnect2 Co., Ltd.
NARUTO SHIPPUDEN: Ultimate Ninja STORM Revolution older $29.99 7,228 84% 217k $6.5M (exactly $6,503,032) CyberConnect2 Co., Ltd.
NARUTO SHIPPUDEN: Ultimate Ninja STORM 3 Full Burst HD older $19.99 10,749 89% 322k $6.4M (exactly $6,446,175) CyberConnect2 Co. Ltd.
Demon Slayer -Kimetsu no Yaiba- The Hinokami Chronicles 2 $59.99 2,879 83% 86k $5.2M (exactly $5,181,336) CyberConnect2
SAMURAI SHODOWN older $49.53 1,685 81% 51k $2.5M (exactly $2,503,742) SNK CORPORATION
Mortal Kombat: Legacy Kollection $49.99 1,214 63% 36k $1.8M (exactly $1,820,636) Digital Eclipse
Virtua Fighter 5 R.E.V.O. World Stage $19.99 1,897 71% 57k $1.1M (exactly $1,137,631) RGG Studio
DEAD OR ALIVE 6 Last Round $39.99 550 31% 17k $660k (exactly $659,835) KOEI TECMO GAMES CO., LTD.
Nitroplus Blasterz: Heroines Infinite Duel older $19.99 1,058 90% 32k $634k (exactly $634,483) EXAMU
Two Strikes $14.99 256 89% 7.7k $115k (exactly $115,123) Retro Reactor
The Last Ninja Collection + Bonus Games $29.99 16 100% 480 $14k (exactly $14,395) System 3 Software
Ninja Remix $5.00 39 74% 1.2k $5.9k (exactly $5,850) Hesoyam
Shogi $7.99 14 71% 420 $3.4k (exactly $3,356) Popoko VM Games
Fighties 2 $11.99 6 66% 180 $2.2k (exactly $2,158) Pillow Pig Games
Ninjam! $8.99 8 87% 240 $2.2k (exactly $2,158) G-Blossom

Estimates: copies = reviews × 30, gross = copies × list price.