Should I ship a Military PvP game?
PvP + Military
Of 175 developers who shipped a Military PvP game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 390 more are announced, ×3.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $1.3k, ×0.9 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $11M, ×7857 the market median. Revenue is up 440% on the market; 390 games are announced against 102 developers who shipped in the last year.
| Bottom 30% | $299 (exactly $299) |
|---|---|
| Median | $1.3k (exactly $1,347) |
| Top 25% | $55k (exactly $55,172) |
| Top 5% | $12M (exactly $11,770,257) |
| Developers, 2 yr | 175 |
| Released games | 680 |
| Announced | 390 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 440% on the market, supply 35% more developers than the period before.
Free games: 31%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- PvP; 5 in 10 of the top 25% also carry Action, Shooter, FPS
- Price point
- $9.99 typical · top 25% priced $39.99 or above
- Art
- 3 in 10 of the top 25% ship with Realistic, First-Person, 3D
Why players buy here
The top 25% priced at $39.99 or above; the middle game at $9.99.
The top 10 games average 63% positive over 557,014 reviews.
What kills games here
3 in 10 developers made under $300. 7 in 10 of the 118 games released 1 to 2 years ago have fewer than 100 reviews. 390 games are announced against 102 developers who shipped in the last year, ×3.8 per shipper.
Adjacent niches
PvP with a different setting or mood, ranked by verdict then median.
- + BaseballFair
- + TransportationFair
- + BasketballFair
- + Football (American)Fair
- + BikesFair
- + GolfFair
- + World War IFair
- + IncrementalFair
- + BilliardsFair
- + TennisLong shot
- + TypingLong shot
- + SpellingLong shot
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Battlefield™ 6 | $69.99 | 295,442 63% | 8.9M | $620M (exactly $620,339,567) | Battlefield Studios | |
| | Battlefield™ 2042 | older | $59.99 | 260,308 49% | 7.8M | $468M (exactly $468,476,308) | DICE |
| | Battlefield™ V | older | $49.99 | 236,709 70% | 7.1M | $355M (exactly $354,992,487) | DICE |
| | Titanfall® 2 | older | $29.99 | 255,050 95% | 7.7M | $229M (exactly $229,468,485) | Respawn Entertainment |
| | Squad | older | $39.99 | 180,505 82% | 5.4M | $217M (exactly $216,551,848) | Offworld |
| | Hell Let Loose | older | $49.99 | 99,628 83% | 3.0M | $149M (exactly $149,412,112) | Expression Games |
| | Tom Clancy's Ghost Recon® Wildlands | older | $49.99 | 99,590 78% | 3.0M | $149M (exactly $149,355,123) | Ubisoft Paris, Ubisoft Annecy, Ubisoft… (Ubisoft Paris, Ubisoft Annecy, Ubisoft Bucharest, Ubisoft Montpellier, Ubisoft Milan, Reflections, Ubisoft Belgrade) |
| | Sid Meier's Civilization VII | $69.99 | 44,789 48% | 1.3M | $94M (exactly $94,043,463) | Firaxis Games | |
| | Escape from Tarkov | $49.99 | 55,824 49% | 1.7M | $84M (exactly $83,719,253) | Battlestate Games | |
| | Battlefield 4™ | older | $39.99 | 69,373 84% | 2.1M | $83M (exactly $83,226,788) | DICE |
| | WARDOGS | · EA | $39.99 | 58,250 81% | 1.7M | $70M (exactly $69,882,525) | BULKHEAD |
| | Broken Arrow | $49.99 | 25,924 55% | 778k | $39M (exactly $38,878,223) | Steel Balalaika | |
| | Call of Duty®: Black Ops 6 | $69.99 | 14,063 44% | 422k | $30M (exactly $29,528,081) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Activision Shanghai, Sledgehammer Games, Infinity Ward, Demonware) | |
| | Pavlov | $24.99 | 37,865 88% | 1.1M | $28M (exactly $28,387,390) | Vankrupt Games | |
| | Hell Let Loose: Vietnam | $39.99 | 10,702 61% | 321k | $13M (exactly $12,839,189) | Expression Games | |
| | Tempest Rising | $39.99 | 9,811 87% | 294k | $12M (exactly $11,770,257) | Slipgate Ironworks™ | |
| | Call of Duty®: Black Ops 7 | $69.99 | 4,344 37% | 130k | $9.1M (exactly $9,121,097) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Sledgehammer Games, Infinity Ward, Activision Shanghai, Demonware) |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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