Do I ship it?

GamesIdlerIdler + Mystery

Specimen · observed

Should I ship a Mystery Idler?

Idler + Mystery

Of 52 developers who shipped a Mystery Idler in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 87 more are announced, ×3.3 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $1.4k, ×3.0 the market's $480 for a 3 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $220k, ×469 the market median. Revenue is up 305% on the market; 87 games are announced against 26 developers who shipped in the last year.

Deciding numbers: median 3.0 times the market baseline, revenue up 305% on the market, 87 announced, ×3.3 per developer who shipped in the last year.
Nobody has said they are building this yet.
Idler + Mystery
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 52
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $9.0k → $19k → $17k → $45k → $657 → $418 → $1.9k (still earning) → $5.7k (still earning)
The last cohort is still earning.
Outcomes for Idler + Mystery: Plate 1 · outcomes, 2 yr, n = 52
Bottom 30% $356 (exactly $356)
Median $1.4k (exactly $1,433)
Top 25% $9.9k (exactly $9,891)
Top 5% $223k (exactly $222,741)
Developers, 2 yr 52
Released games 109
Announced 87
Effort 3 / 10
AI-buildability High
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 305% on the market, supply as many developers as the period before.

Free games: 21%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Idler
effort 1 / 10 · high · number growth curves and a UI
Mystery
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Idler; 4 in 10 of the top 25% also carry Adventure, Incremental, RPG
Price point
$4.99 typical · top 25% priced $11.99 or above
Art
4 in 10 of the top 25% ship with 2D, Story Rich, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $11.99 or above; the middle game at $4.99.

The top 10 games average 88% positive over 9,853 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $360, median $1.4k, 1 in 4 over $9.8k, 1 in 20 over $220k.

3 in 10 developers made under $360. 8 in 10 of the 35 games released 1 to 2 years ago have fewer than 100 reviews. 87 games are announced against 26 developers who shipped in the last year, ×3.3 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Idler with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds10 devs · median $36k · 10 announced
  2. + FarmingStrong odds33 devs · median $5.9k · 25 announced
  3. + Hack and SlashFair32 devs · median $6.4k · 50 announced
  4. + DrivingFair16 devs · median $5.5k · 18 announced
  5. + LootFair181 devs · median $4.5k · 256 announced
  6. + FPSFair22 devs · median $4.2k · 23 announced
  7. + Turn-Based CombatFair52 devs · median $4.0k · 41 announced
  8. + Turn-Based StrategyFair50 devs · median $3.6k · 45 announced
  9. + Dynamic NarrationFair16 devs · median $3.0k · 17 announced
  10. + Dark FantasyFair83 devs · median $2.9k · 128 announced
  11. + CapitalismFair205 devs · median $2.9k · 260 announced
  12. + SwordplayFair9 devs · median $2.7k · 4 announced

All 177 pairs on the Idler page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
THE LONGING older $14.99 6,977 92% 209k $3.1M (exactly $3,137,557) Studio Seufz
Orb of Creation $11.99 2,167 84% 65k $779k (exactly $779,470) MarpleGames
欺神弄鬼 · EA $9.99 802 91% 24k $240k (exactly $240,359) 猫台班子工作室 Cat Caboodle
SchoolBoy Runaway $1.99 3,731 90% 112k $223k (exactly $222,741) Linked Squad
Asbury Pines · EA $12.99 558 90% 17k $217k (exactly $217,453) Chaystar Unlimited LLC
Paper Bride 5 Two Lifetimes older $9.99 606 84% 18k $182k (exactly $181,618) HeartBeat Plus
I'm on Observation Duty 7 $11.99 426 93% 13k $153k (exactly $153,232) Notovia, Dreamloop Games
Feed the Reactor $6.99 658 82% 20k $138k (exactly $137,983) Adam Travers
Journey to Incrementalia $4.99 894 86% 27k $134k (exactly $133,832) Adam Travers
Paper Bride 6 Nightmare $9.99 369 81% 11k $111k (exactly $110,589) HeartBeat Plus
Graces: Posthumous Wish $7.99 187 93% 5.6k $45k (exactly $44,824) TomoToro
Succubus Contract I $14.99 61 90% 1.8k $27k (exactly $27,432) Stick4Luck

Estimates: copies = reviews × 30, gross = copies × list price.