Games › Hunting › Hunting + Horror
Should I ship a Horror Hunting game?
Hunting + Horror
Of 43 developers who shipped a Horror Hunting game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 79 more are announced, ×3.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $900, ×1.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $390k, ×628 the market median. Revenue is up 490% on the market; 79 games are announced against 21 developers who shipped in the last year.
| Bottom 30% | $359 (exactly $359) |
|---|---|
| Median | $898 (exactly $898) |
| Top 25% | $14k (exactly $14,386) |
| Top 5% | $394k (exactly $394,387) |
| Developers, 2 yr | 43 |
| Released games | 122 |
| Announced | 79 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 490% on the market, supply as many developers as the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Hunting; 6 in 10 of the top 25% also carry Action-Adventure, Exploration, Adventure
- Price point
- $5.99 typical · top 25% priced $14.99 or above
- Art
- 7 in 10 of the top 25% ship with First-Person, 3D, Atmospheric
Why players buy here
The top 25% priced at $14.99 or above; the middle game at $5.99.
The top 10 games average 80% positive over 7,310 reviews.
What kills games here
3 in 10 developers made under $360. 8 in 10 of the 25 games released 1 to 2 years ago have fewer than 100 reviews. 79 games are announced against 21 developers who shipped in the last year, ×3.8 per shipper.
Adjacent niches
Hunting with a different setting or mood, ranked by verdict then median.
- + Post-apocalypticPoor odds
- + Base BuildingPoor odds
- + Co-opPoor odds
- + Open World Survival CraftPoor odds
- + Online Co-OpPoor odds
- + AgriculturePoor odds
- + SandboxPoor odds
- + MagicPoor odds
- + SimulationPoor odds
- + BuildingPoor odds
- + CraftingPoor odds
- + RoguelikePoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | The Isle | · EA older | $19.99 | 111,397 80% | 3.3M | $67M (exactly $66,804,781) | Afterthought LLC |
| | Depth | older | $19.99 | 23,590 89% | 708k | $14M (exactly $14,146,923) | Ammobox Studios |
| | Aliens vs. Predator™ | older | $14.99 | 16,268 91% | 488k | $7.3M (exactly $7,315,720) | Rebellion |
| | HellSign | older | $19.99 | 2,147 67% | 64k | $1.3M (exactly $1,287,556) | Ballistic Interactive |
| | Death in the Water 2 | older | $14.99 | 1,734 83% | 52k | $780k (exactly $779,780) | Lighthouse Games Studio |
| | Witch Hunt | older | $9.99 | 2,291 88% | 69k | $687k (exactly $686,613) | Gua |
| | Folklore Hunter | $17.99 | 1,217 75% | 37k | $657k (exactly $656,815) | Liquid Donkey Games | |
| | Rake | older | $4.99 | 3,795 71% | 114k | $568k (exactly $568,112) | Konsordo |
| | Squirrel Stapler | older | $7.99 | 2,062 96% | 62k | $494k (exactly $494,261) | David Szymanski |
| | UMIGARI | ウミガリ | $12.99 | 1,029 82% | 31k | $401k (exactly $401,001) | Chilla's Art | |
| | Deathground | · EA | $14.99 | 877 61% | 26k | $394k (exactly $394,387) | Jaw Drop Games |
| | Paranoia Place: Escape Together | $7.99 | 1,555 87% | 47k | $373k (exactly $372,734) | Bloody Pixel Games | |
| | The Lightkeeper | $7.99 | 1,081 81% | 32k | $259k (exactly $259,116) | Darkphobia Games | |
| | The Axis Unseen | $24.99 | 309 75% | 9.3k | $232k (exactly $231,657) | Just Purkey Games | |
| | Hachishaku | $9.99 | 456 85% | 14k | $137k (exactly $136,663) | Trash Panda Games | |
| | FREE DUROV | $3.99 | 363 90% | 11k | $43k (exactly $43,451) | RASKUMAR TEAM | |
| | Uktena 64 - Ultimate | $6.99 | 138 92% | 4.1k | $29k (exactly $28,939) | KIRA LLC | |
| | BLOOD MALL: RETAPED | $1.99 | 285 94% | 8.6k | $17k (exactly $17,014) | Ollie Hall |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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