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Should I ship a Zombie Co-op Campaign game?
Co-op Campaign + Zombies
Only 12 developers shipped a Zombie Co-op Campaign game in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Dying Light: The Beast, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 22 more are announced, ×3.7 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $27k, ×18 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $720; 1 in 20 cleared $100M, ×71265 the market median. Revenue is down 75% on the market; 22 games are announced against 6 developers who shipped in the last year.
| Bottom 30% | $719 (exactly $719) |
|---|---|
| Median | $27k (exactly $27,432) |
| Top 25% | $325k (exactly $324,620) |
| Top 5% | $107M (exactly $106,754,605) |
| Developers, 2 yr | 12 |
| Released games | 48 |
| Announced | 22 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $12.49 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 75% on the market, supply as many developers as the period before.
Free games: 8%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Co-op Campaign
- effort 8 / 10 · low · shared campaign state over the network
- Zombies
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Co-op Campaign
- Price point
- $12.49 typical
Why players buy here
The top 10 games average 87% positive over 60,994 reviews.
What kills games here
3 in 10 developers made under $720. 7 in 10 of the 6 games released 1 to 2 years ago have fewer than 100 reviews. 22 games are announced against 6 developers who shipped in the last year, ×3.7 per shipper.
Adjacent niches
Co-op Campaign with a different setting or mood, ranked by verdict then median.
- + Open WorldPoor odds
- + Psychological HorrorPoor odds
- + SurvivalPoor odds
- + HorrorPoor odds
- + Survival HorrorPoor odds
- + ExplorationPoor odds
- + Sci-fiPoor odds
- + Puzzle PlatformerPoor odds
- + Female ProtagonistPoor odds
- + PlatformerPoor odds
- + CraftingPoor odds
- + SandboxPoor odds
Comparable games
Warhammer 40,000: Darktide 2022 · $130M 
Dying Light: The Beast 2025 · $107M 
Resident Evil 6 2013 · $31M 
Resident Evil 5 2009 · $29M 
Strange Brigade 2018 · $12M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Warhammer 40,000: Darktide | older | $39.99 | 108,477 72% | 3.3M | $130M (exactly $130,139,857) | Fatshark |
| | Dying Light: The Beast | $59.99 | 59,318 87% | 1.8M | $107M (exactly $106,754,605) | Techland | |
| | Resident Evil 6 | older | $19.99 | 51,420 77% | 1.5M | $31M (exactly $30,836,574) | Capcom |
| | Resident Evil 5 | older | $19.99 | 48,521 87% | 1.5M | $29M (exactly $29,098,044) | Capcom |
| | Strange Brigade | older | $49.99 | 8,309 84% | 249k | $12M (exactly $12,461,007) | Rebellion |
 | F.E.A.R. 3 | older | $19.99 | 7,407 69% | 222k | $4.4M (exactly $4,441,978) | Day 1 Studios |
 | Arizona Sunshine® VR Legacy | older | $14.99 | 7,469 80% | 224k | $3.4M (exactly $3,358,809) | Vertigo Games, Jaywalkers Interactive |
 | DESOLATE | older | $14.99 | 6,228 68% | 187k | $2.8M (exactly $2,800,732) | Nearga |
 | SURV1V3 | older | $24.99 | 1,626 82% | 49k | $1.2M (exactly $1,219,012) | Candymakers |
 | Red Solstice 2: Survivors | older | $14.99 | 2,585 70% | 78k | $1.2M (exactly $1,162,474) | Ironward |
 | Blood Typers | $12.49 | 912 94% | 27k | $342k (exactly $341,726) | Outer Brain Studios | |
 | Zero Caliber 2 Remastered | $24.99 | 433 79% | 13k | $325k (exactly $324,620) | XREAL Games | |
 | Tracery of Fate | $19.99 | 129 73% | 3.9k | $77k (exactly $77,361) | Sign Narva | |
 | Containment Initiative 2 | $14.99 | 89 85% | 2.7k | $40k (exactly $40,023) | Gwyn Games LLC | |
 | ZOMVIRUS | $14.99 | 61 77% | 1.8k | $27k (exactly $27,432) | DMONG Co., Ltd. | |
 | Infect Cam | $4.99 | 34 58% | 1.0k | $5.1k (exactly $5,090) | Ravenholm Interactive | |
 | Last Light: Survival | · EA | $9.99 | 11 18% | 330 | $3.3k (exactly $3,297) | BudGamesCorp |
 | Slap It Together! | $5.99 | 4 75% | 120 | $719 (exactly $719) | Head Tilt Games | |
 | Pixel Troopers | · EA | $4.99 | 3 66% | 90 | $449 (exactly $449) | Liberator Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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