Do I ship it?

Games › Co-op Campaign › Co-op Campaign + Split Screen

Specimen · observed

Should I ship a Co-op Campaign Split Screen game?

Co-op Campaign + Split Screen

Of 30 developers who shipped a Co-op Campaign Split Screen game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 40 more are announced, ×2.5 for every developer who shipped in the last year.

Verdict: poor odds, for a 8 / 10 build.

The middle developer here made $1.5k, level with the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $270; 1 in 20 cleared $24M, ×16090 the market median. Revenue is up 315% on the market; 40 games are announced against 16 developers who shipped in the last year.

Deciding numbers: median 1.0 times the market baseline, revenue up 315% on the market, 40 announced, ×2.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Co-op Campaign + Split Screen
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 30
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $20k → $599 → $3.1k → $1.1k (still earning) → $25k (still earning)
The last cohort is still earning.
Outcomes for Co-op Campaign + Split Screen: Plate 1 · outcomes, 2 yr, n = 30
Bottom 30% $270 (exactly $270)
Median $1.5k (exactly $1,497)
Top 25% $40k (exactly $40,023)
Top 5% $24M (exactly $24,102,456)
Developers, 2 yr 30
Released games 89
Announced 40
Effort 8 / 10
AI-buildability Low
Typical price $8.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 315% on the market, supply 15% more developers than the period before.

Free games: 6%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Co-op Campaign
effort 8 / 10 · low · shared campaign state over the network
Split Screen
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
8 / 10 · online systems, open world
Systems
Co-op Campaign, Split Screen; 8 in 10 of the top 25% also carry Co-op, Online Co-Op, Adventure
Price point
$8.99 typical · top 25% priced $49.99 or above
Art
4 in 10 of the top 25% ship with 3D
Plate 4 · demand

Why players buy here

The top 25% priced at $49.99 or above; the middle game at $8.99.

The top 10 games average 91% positive over 104,563 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $270, median $1.5k, 1 in 4 over $40k, 1 in 20 over $24M.

3 in 10 developers made under $270. 9 in 10 of the 15 games released 1 to 2 years ago have fewer than 100 reviews. 40 games are announced against 16 developers who shipped in the last year, ×2.5 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Co-op Campaign with a different second tag, ranked by verdict then median.

  1. + Open WorldPoor odds17 devs · median $267k · 65 announced
  2. + ZombiesPoor odds12 devs · median $27k · 22 announced
  3. + Psychological HorrorPoor odds18 devs · median $27k · 27 announced
  4. + SurvivalPoor odds18 devs · median $16k · 44 announced
  5. + HorrorPoor odds31 devs · median $14k · 66 announced
  6. + Survival HorrorPoor odds19 devs · median $14k · 39 announced
  7. + ExplorationPoor odds54 devs · median $14k · 153 announced
  8. + Sci-fiPoor odds40 devs · median $13k · 78 announced
  9. + Puzzle PlatformerPoor odds26 devs · median $9.0k · 53 announced
  10. + Female ProtagonistPoor odds19 devs · median $6.6k · 29 announced
  11. + PlatformerPoor odds32 devs · median $6.5k · 90 announced
  12. + CraftingPoor odds17 devs · median $6.2k · 34 announced

All 81 pairs on the Co-op Campaign page

Plate 7 · comparable specimens, by est. revenue

Comparable games

It Takes Two 2021 · $262M Split Fiction 2025 · $118M Resident Evil 6 2013 · $31M Resident Evil 5 2009 · $29M Sonic Racing: CrossWorlds 2025 · $24M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
It Takes Two older $39.99 218,492 95% 6.6M $262M (exactly $262,124,852) Hazelight Studios
Split Fiction $49.99 78,378 97% 2.4M $118M (exactly $117,543,487) Hazelight Studios
Resident Evil 6 older $19.99 51,420 77% 1.5M $31M (exactly $30,836,574) Capcom
Resident Evil 5 older $19.99 48,521 87% 1.5M $29M (exactly $29,098,044) Capcom
Sonic Racing: CrossWorlds $69.99 11,479 93% 344k $24M (exactly $24,102,456) Sonic Team
Gears 5 older $29.99 21,210 72% 636k $19M (exactly $19,082,637) The Coalition
Little Nightmares III $39.99 10,165 46% 305k $12M (exactly $12,194,950) Supermassive Games
Barony older $19.99 12,714 90% 381k $7.6M (exactly $7,624,586) Turning Wheel LLC
HYPERCHARGE: Unboxed older $24.99 3,798 90% 114k $2.8M (exactly $2,847,361) Digital Cybercherries
Hellpoint older $34.99 2,582 76% 77k $2.7M (exactly $2,710,325) Cradle Games
Revenge of the Savage Planet $29.99 2,845 86% 85k $2.6M (exactly $2,559,646) Raccoon Logic Studios Inc.
WheelMates $19.99 496 75% 15k $297k (exactly $297,451) Firevolt
Together: Moon Escape $9.99 868 90% 26k $260k (exactly $260,140) CarlosGameDev
Chip ‘n Clawz vs. The Brainioids $29.99 90 83% 2.7k $81k (exactly $80,973) Snapshot Games Inc.
Containment Initiative 2 $14.99 89 85% 2.7k $40k (exactly $40,023) Gwyn Games LLC
Together in Forgotten Lands $7.99 104 90% 3.1k $25k (exactly $24,929) Vellichor Games
Lurking Danger $11.99 49 65% 1.5k $18k (exactly $17,625) Farelas

Estimates: copies = reviews × 30, gross = copies × list price.