Do I ship it?

GamesCo-op CampaignCo-op Campaign + Simulation

Specimen · observed

Should I ship a Co-op Campaign Simulation game?

Co-op Campaign + Simulation

Of 43 developers who shipped a Co-op Campaign Simulation game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 88 more are announced, ×4.4 for every developer who shipped in the last year.

Verdict: poor odds, for a 8 / 10 build.

The middle developer here made $3.3k, ×2.2 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $900; 1 in 20 cleared $2.8M, ×1874 the market median. Revenue is down 35% on the market; 88 games are announced against 20 developers who shipped in the last year.

Deciding numbers: median 2.2 times the market baseline, revenue down 35% on the market, 88 announced, ×4.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
Co-op Campaign + Simulation
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 43
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $6.3k → $72k → $3.6k → $11k → $4.9k → $3.6k → $1.3k (still earning) → $3.3k (still earning)
The last cohort is still earning.
Outcomes for Co-op Campaign + Simulation: Plate 1 · outcomes, 2 yr, n = 43
Bottom 30% $899 (exactly $899)
Median $3.3k (exactly $3,297)
Top 25% $22k (exactly $22,213)
Top 5% $2.8M (exactly $2,807,927)
Developers, 2 yr 43
Released games 104
Announced 88
Effort 8 / 10
AI-buildability Low
Typical price $9.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 35% on the market, supply 15% fewer developers than the period before.

Free games: 10%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Co-op Campaign
effort 8 / 10 · low · shared campaign state over the network
Simulation
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
8 / 10 · online systems, open world
Systems
Co-op Campaign, Simulation; 8 in 10 of the top 25% also carry Co-op, Immersive Sim, Online Co-Op
Price point
$9.99 typical · top 25% priced $29.99 or above
Art
4 in 10 of the top 25% ship with Family Friendly, First-Person, Funny
Plate 4 · demand

Why players buy here

The top 25% priced at $29.99 or above; the middle game at $9.99.

The top 10 games average 92% positive over 54,556 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $900, median $3.3k, 1 in 4 over $22k, 1 in 20 over $2.8M.

3 in 10 developers made under $900. 7 in 10 of the 24 games released 1 to 2 years ago have fewer than 100 reviews. 88 games are announced against 20 developers who shipped in the last year, ×4.4 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Co-op Campaign with a different second tag, ranked by verdict then median.

  1. + Open WorldPoor odds17 devs · median $267k · 65 announced
  2. + ZombiesPoor odds12 devs · median $27k · 22 announced
  3. + Psychological HorrorPoor odds18 devs · median $27k · 27 announced
  4. + SurvivalPoor odds18 devs · median $16k · 44 announced
  5. + HorrorPoor odds31 devs · median $14k · 66 announced
  6. + Survival HorrorPoor odds19 devs · median $14k · 39 announced
  7. + ExplorationPoor odds54 devs · median $14k · 153 announced
  8. + Sci-fiPoor odds40 devs · median $13k · 78 announced
  9. + Puzzle PlatformerPoor odds26 devs · median $9.0k · 53 announced
  10. + Female ProtagonistPoor odds19 devs · median $6.6k · 29 announced
  11. + PlatformerPoor odds32 devs · median $6.5k · 90 announced
  12. + CraftingPoor odds17 devs · median $6.2k · 34 announced

All 81 pairs on the Co-op Campaign page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Teardown older $29.99 126,563 95% 3.8M $114M (exactly $113,868,731) Tuxedo Labs
Abiotic Factor $34.99 42,075 95% 1.3M $44M (exactly $44,166,128) Deep Field Games
Dungeons 3 older $29.99 12,648 93% 379k $11M (exactly $11,379,406) Realmforge Studios
From the Depths older $24.99 11,059 89% 332k $8.3M (exactly $8,290,932) Brilliant Skies Ltd.
Overcooked older $16.99 13,528 89% 406k $6.9M (exactly $6,895,222) Ghost Town Games Ltd.
Overcooked! All You Can Eat older $39.99 5,744 73% 172k $6.9M (exactly $6,891,077) Team17 Digital, Ghost Town Games
Drug Dealer Simulator 2 older $24.99 5,480 69% 164k $4.1M (exactly $4,108,356) Byterunners
Firefighting Simulator: Ignite $54.99 1,995 80% 60k $3.3M (exactly $3,291,152) weltenbauer. Software Entwicklung GmbH
Zero Caliber VR older $24.99 3,771 78% 113k $2.8M (exactly $2,827,119) XREAL Games
Crime Simulator $14.99 6,244 82% 187k $2.8M (exactly $2,807,927) CookieDev
The Break-In $19.99 2,040 87% 61k $1.2M (exactly $1,223,388) jorgen games Ltd, Oliver Josh
Tank Squad $19.99 847 70% 25k $508k (exactly $507,946) DeGenerals S.A.
It's Only Money $24.99 473 78% 14k $355k (exactly $354,608) Usual Suspects Studios
Ranger’s Path: National Park Simulator · EA $19.99 446 76% 13k $267k (exactly $267,466) To-Go Games
My Supermarket $14.99 248 87% 7.4k $112k (exactly $111,526) NeroForge
How 2 Escape: Lost Submarine $12.99 161 83% 4.8k $63k (exactly $62,742) Breakfirst Games
Chicken Run: Eggstraction $29.99 27 88% 810 $24k (exactly $24,292) Aardman Animations Limited

Estimates: copies = reviews × 30, gross = copies × list price.