Games › Co-op Campaign › Co-op Campaign + Hack and Slash
Should I ship a Co-op Campaign Hack and Slash game?
Co-op Campaign + Hack and Slash
Of 20 developers who shipped a Co-op Campaign Hack and Slash game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 43 more are announced, ×4.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $4.8k, ×3.2 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $840; 1 in 20 cleared $7.0M, ×4689 the market median. Revenue is down 85% on the market; 43 games are announced against 9 developers who shipped in the last year.
| Bottom 30% | $839 (exactly $839) |
|---|---|
| Median | $4.8k (exactly $4,823) |
| Top 25% | $123k (exactly $123,094) |
| Top 5% | $7.0M (exactly $7,024,244) |
| Developers, 2 yr | 20 |
| Released games | 65 |
| Announced | 43 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $12.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 85% on the market, supply 20% fewer developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Co-op Campaign
- effort 8 / 10 · low · shared campaign state over the network
- Hack and Slash
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Co-op Campaign, Hack and Slash; 8 in 10 of the top 25% also carry Action RPG, Action, Action-Adventure
- Price point
- $12.99 typical · top 25% priced $39.99 or above
- Art
- 5 in 10 of the top 25% ship with 3D, Isometric
Why players buy here
The top 25% priced at $39.99 or above; the middle game at $12.99.
The top 10 games average 86% positive over 13,597 reviews.
What kills games here
3 in 10 developers made under $840. 6 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 43 games are announced against 9 developers who shipped in the last year, ×4.8 per shipper.
Adjacent niches
Co-op Campaign with a different second tag, ranked by verdict then median.
- + Open WorldPoor odds
- + ZombiesPoor odds
- + Psychological HorrorPoor odds
- + SurvivalPoor odds
- + HorrorPoor odds
- + Survival HorrorPoor odds
- + ExplorationPoor odds
- + Sci-fiPoor odds
- + Puzzle PlatformerPoor odds
- + Female ProtagonistPoor odds
- + PlatformerPoor odds
- + CraftingPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | The Riftbreaker | older | $29.99 | 22,127 90% | 664k | $20M (exactly $19,907,662) | EXOR Studios |
| | Diablo II: Resurrected – Infernal Edition | $39.99 | 5,855 86% | 176k | $7.0M (exactly $7,024,244) | Blizzard Entertainment, Inc. | |
| | Teenage Mutant Ninja Turtles: Splintered Fate | $29.99 | 4,143 83% | 124k | $3.7M (exactly $3,727,457) | Super Evil Megacorp | |
| | Secrets of Grindea | older | $14.99 | 6,987 89% | 210k | $3.1M (exactly $3,142,054) | Pixel Ferrets |
| | Warhammer: Chaosbane | older | $29.99 | 3,274 60% | 98k | $2.9M (exactly $2,945,618) | Eko Software |
| | Hellpoint | older | $34.99 | 2,582 76% | 77k | $2.7M (exactly $2,710,325) | Cradle Games |
| | The Incredible Adventures of Van Helsing: Final Cut | older | $44.99 | 1,959 76% | 59k | $2.6M (exactly $2,644,062) | NeocoreGames |
| | Godfall Ultimate Edition | older | $39.99 | 1,707 63% | 51k | $2.0M (exactly $2,047,888) | Counterplay Games Inc |
| | Hammerwatch II | older | $24.99 | 1,871 60% | 56k | $1.4M (exactly $1,402,689) | Crackshell |
| | Frozen Flame | · EA older | $19.99 | 2,231 61% | 67k | $1.3M (exactly $1,337,931) | Dreamside Interactive |
| | LIZARDS MUST DIE 2 | $9.99 | 2,232 94% | 67k | $669k (exactly $668,930) | the Bratans, Smola Game Studio | |
| | DuneCrawl | $19.99 | 568 74% | 17k | $341k (exactly $340,630) | Alientrap | |
| | Astroloot | · EA | $6.99 | 587 92% | 18k | $123k (exactly $123,094) | Andreas Hager Gaming |
| | Tracery of Fate | $19.99 | 129 73% | 3.9k | $77k (exactly $77,361) | Sign Narva | |
| | Buccaneers Shipshape | $12.99 | 31 87% | 930 | $12k (exactly $12,081) | Merso Entertainment | |
| | Leif's Adventure: Netherworld Hero | $19.99 | 15 86% | 450 | $9.0k (exactly $8,996) | OneManOnMars Art & Games e.K | |
| | Yarn Guardians | $14.99 | 14 100% | 420 | $6.3k (exactly $6,296) | pentapaw studios | |
| | Kingdoms And Slaves | $6.99 | 23 82% | 690 | $4.8k (exactly $4,823) | TGM |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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