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Should I ship a Choices Matter Stealth game?
Stealth + Choices Matter
Of 90 developers who shipped a Choices Matter Stealth game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 250 more are announced, ×5.0 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $900, ×1.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $2.0M, ×3193 the market median. Revenue is down 80% on the market; 250 games are announced against 50 developers who shipped in the last year.
| Bottom 30% | $299 (exactly $299) |
|---|---|
| Median | $898 (exactly $898) |
| Top 25% | $33k (exactly $32,984) |
| Top 5% | $2.0M (exactly $2,005,099) |
| Developers, 2 yr | 90 |
| Released games | 241 |
| Announced | 250 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 80% on the market, supply 25% more developers than the period before.
Free games: 12%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Stealth
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Choices Matter
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Stealth, Choices Matter; 5 in 10 of the top 25% also carry Action, Adventure, Exploration
- Price point
- $7.99 typical · top 25% priced $24.99 or above
- Art
- 5 in 10 of the top 25% ship with Atmospheric, First-Person, Story Rich
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $7.99.
The top 10 games average 79% positive over 44,994 reviews.
What kills games here
3 in 10 developers made under $300. 7 in 10 of the 43 games released 1 to 2 years ago have fewer than 100 reviews. 250 games are announced against 50 developers who shipped in the last year, ×5.0 per shipper.
Adjacent niches
Stealth with a different second tag, ranked by verdict then median.
- + JRPGFair
- + World War IIPoor odds
- + LGBTQ+Poor odds
- + Turn-Based CombatPoor odds
- + WargamePoor odds
- + DinosaursPoor odds
- + Gun CustomizationPoor odds
- + Base BuildingPoor odds
- + Cold WarPoor odds
- + HistoricalPoor odds
- + MilitaryPoor odds
- + WarPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Assassin's Creed® Odyssey | older | $59.99 | 172,149 89% | 5.2M | $310M (exactly $309,816,555) | Ubisoft Quebec, Ubisoft Montreal, Ubiso… (Ubisoft Quebec, Ubisoft Montreal, Ubisoft Bucharest, Ubisoft Singapore, Ubisoft Montpellier, Ubisoft Kiev, Ubisoft Shanghai) |
| | This War of Mine | older | $19.99 | 81,804 93% | 2.5M | $49M (exactly $49,057,859) | 11 bit studios |
| | Quantum Break | older | $39.99 | 23,141 86% | 694k | $28M (exactly $27,762,258) | Remedy Entertainment |
| | Vampyr | older | $39.99 | 20,081 77% | 602k | $24M (exactly $24,091,176) | DONTNOD Entertainment |
| | Vampire: The Masquerade® - Bloodlines™ 2 | $59.99 | 10,443 55% | 313k | $19M (exactly $18,794,267) | The Chinese Room | |
| | Beholder | older | $13.99 | 23,199 91% | 696k | $9.7M (exactly $9,736,620) | Alawar Stargaze (Warm Lamp Games) |
| | Dishonored®: Death of the Outsider™ | older | $29.99 | 9,801 86% | 294k | $8.8M (exactly $8,817,960) | Arkane Studios |
| | Atomfall | $49.99 | 4,526 76% | 136k | $6.8M (exactly $6,787,642) | Rebellion | |
| | Into the Dead: Our Darkest Days | · EA | $24.99 | 9,049 89% | 271k | $6.8M (exactly $6,784,035) | PikPok |
| | Call of Cthulhu® | older | $19.99 | 10,962 79% | 329k | $6.6M (exactly $6,573,911) | Cyanide Studio |
| | Shift At Midnight | $9.99 | 10,147 88% | 304k | $3.0M (exactly $3,041,056) | Bun Muen | |
| | Directive 8020 | $49.99 | 1,337 63% | 40k | $2.0M (exactly $2,005,099) | Supermassive Games | |
| | Survivalist: Invisible Strain | $11.99 | 4,014 87% | 120k | $1.4M (exactly $1,443,836) | Bob | |
| | The Greatest Penguin Heist of All Time | $14.99 | 2,361 90% | 71k | $1.1M (exactly $1,061,742) | That Fish, That Other Fish | |
| | Stygian: Outer Gods | · EA | $24.99 | 516 80% | 15k | $387k (exactly $386,845) | Misterial Games |
| | The Inn-Sanity | $7.99 | 1,561 96% | 47k | $374k (exactly $374,172) | Steppe Hare Studio | |
| | Mama's Sleeping Angels | $9.99 | 1,040 93% | 31k | $312k (exactly $311,688) | itamu |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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