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Should I ship a Zombie Base Building game?
Base Building + Zombies
Of 106 developers who shipped a Zombie Base Building game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 223 more are announced, ×3.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $3.6k, ×5.8 the market's $630 for a 5 / 10 build, and 3 in 10 made under $990; 1 in 20 cleared $1.2M, ×2018 the market median. Revenue is up 80% on the market; 223 games are announced against 59 developers who shipped in the last year.
| Bottom 30% | $989 (exactly $989) |
|---|---|
| Median | $3.6k (exactly $3,627) |
| Top 25% | $51k (exactly $51,249) |
| Top 5% | $1.3M (exactly $1,267,166) |
| Developers, 2 yr | 106 |
| Released games | 303 |
| Announced | 223 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 80% on the market, supply 25% more developers than the period before.
Free games: 7%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Base Building
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Zombies
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Base Building; 5 in 10 of the top 25% also carry Survival, Action, Building
- Price point
- $9.99 typical · top 25% priced $21.99 or above
Why players buy here
The top 25% priced at $21.99 or above; the middle game at $9.99.
The top 10 games average 81% positive over 57,924 reviews.
What kills games here
3 in 10 developers made under $990. 7 in 10 of the 51 games released 1 to 2 years ago have fewer than 100 reviews. 223 games are announced against 59 developers who shipped in the last year, ×3.8 per shipper.
Adjacent niches
Base Building with a different setting or mood, ranked by verdict then median.
- + ProgrammingFair
- + DwarvesFair
- + Bullet HellFair
- + DiplomacyPoor odds
- + SailingPoor odds
- + Dating SimPoor odds
- + TrainsPoor odds
- + Real-Time with PausePoor odds
- + Open World Survival CraftPoor odds
- + UndergroundPoor odds
- + MarsPoor odds
- + HistoricalPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | 7 Days to Die | older | $44.99 | 273,589 87% | 8.2M | $369M (exactly $369,263,073) | The Fun Pimps |
| | State of Decay 2: Juggernaut Edition | older | $29.99 | 59,156 83% | 1.8M | $53M (exactly $53,222,653) | Undead Labs |
| | They Are Billions | older | $29.99 | 46,223 85% | 1.4M | $42M (exactly $41,586,833) | Numantian Games |
| | Infection Free Zone | · EA older | $24.99 | 16,568 80% | 497k | $12M (exactly $12,421,030) | Jutsu Games |
| | Diplomacy is Not an Option | $29.99 | 10,904 85% | 327k | $9.8M (exactly $9,810,329) | Door 407 | |
| | Night of the Dead | older | $29.99 | 10,380 77% | 311k | $9.3M (exactly $9,338,886) | Jackto Studios |
| | SurrounDead | · EA older | $11.99 | 24,538 91% | 736k | $8.8M (exactly $8,826,319) | Zurvivor |
| | Quarantine Zone: The Last Check | $19.99 | 11,827 81% | 355k | $7.1M (exactly $7,092,652) | Brigada Games | |
| | VEIN | · EA | $19.99 | 11,539 87% | 346k | $6.9M (exactly $6,919,938) | Ramjet Studios |
| | HumanitZ | $19.99 | 11,155 74% | 335k | $6.7M (exactly $6,689,653) | Yodubzz Studios | |
| | IfSunSets | · EA | $19.99 | 2,284 74% | 69k | $1.4M (exactly $1,369,715) | POLYMORPH |
| | Dread Dawn | $19.99 | 2,113 71% | 63k | $1.3M (exactly $1,267,166) | Kioop | |
| | The Walking Trade | $11.99 | 2,733 86% | 82k | $983k (exactly $983,060) | Microwave Games | |
| | Survival Log | $10.99 | 2,709 82% | 81k | $893k (exactly $893,157) | Midnight Workshop | |
| | DREADZONE | · EA | $24.99 | 1,180 51% | 35k | $885k (exactly $884,646) | Eshed |
| | After Inc: Revival | $17.99 | 1,480 77% | 44k | $799k (exactly $798,756) | Ndemic Creations |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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