Games › Idler › Idler + Artificial Intelligence
Should I ship an AI Idler?
Idler + Artificial Intelligence
Of 85 developers who shipped an AI Idler in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 84 more are announced.
Verdict: fair, for a 3 / 10 build.
The middle developer here made $1.8k, ×3.8 the market's $480 for a 3 / 10 build, with 3 in 10 under $290. Revenue is up 90% on the market; 84 games are announced against 68 developers who shipped in the last year.
| Bottom 30% | $282 (exactly $282) |
|---|---|
| Median | $1.8k (exactly $1,796) |
| Top 25% | $10k (exactly $10,329) |
| Top 5% | $114k (exactly $113,922) |
| Developers, 2 yr | 85 |
| Released games | 210 |
| Announced | 84 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $2.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 90% on the market, supply 260% more developers than the period before.
Free games: 17%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Idler
- effort 1 / 10 · high · number growth curves and a UI
- Artificial Intelligence
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Systems
- Idler; 6 in 10 of the top 25% also carry Incremental, Simulation, Strategy
- Price point
- $2.99 typical · top 25% priced $9.99 or above
- Art
- 4 in 10 of the top 25% ship with 2D, Pixel Graphics, Relaxing
Why players buy here
The top 25% priced at $9.99 or above; the middle game at $2.99.
The top 10 games average 92% positive over 17,041 reviews.
What kills games here
3 in 10 developers made under $290. 8 in 10 of the 33 games released 1 to 2 years ago have fewer than 100 reviews. 84 games are announced against 68 developers who shipped in the last year.
Adjacent niches
Idler with a different setting or mood, ranked by verdict then median.
- + FMVStrong odds
- + FarmingStrong odds
- + Hack and SlashFair
- + DrivingFair
- + LootFair
- + FPSFair
- + Turn-Based CombatFair
- + Turn-Based StrategyFair
- + Dynamic NarrationFair
- + Dark FantasyFair
- + CapitalismFair
- + SwordplayFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | WorldBox - God Simulator | · EA older | $19.99 | 51,071 95% | 1.5M | $31M (exactly $30,627,279) | Maxim Karpenko |
| | The Farmer Was Replaced | $9.99 | 9,116 95% | 273k | $2.7M (exactly $2,732,065) | Timon Herzog | |
| | Ages of Conflict: World War Simulator | · EA older | $6.99 | 8,904 96% | 267k | $1.9M (exactly $1,867,169) | JoySpark Games |
| | Nodebuster | older | $2.99 | 13,852 97% | 416k | $1.2M (exactly $1,242,524) | Goblobin |
| | Fantasy Map Simulator | · EA older | $7.99 | 4,190 89% | 126k | $1.0M (exactly $1,004,343) | The Stranger |
| | Beer Factory | older | $18.99 | 1,410 40% | 42k | $803k (exactly $803,277) | MyceliumGames |
| | Fish Game | older | $24.99 | 589 93% | 18k | $442k (exactly $441,573) | A Shell in the Pit Games, Creative Ink… (A Shell in the Pit Games, Creative Ink Games) |
| | Click and Conquer | $4.99 | 2,442 92% | 73k | $366k (exactly $365,567) | SOCKHOUSE STUDIOS | |
| | FACEMINER | $7.99 | 1,517 90% | 46k | $364k (exactly $363,625) | Wristwork | |
| | Timber Rush | $4.99 | 1,490 84% | 45k | $223k (exactly $223,053) | Allerton Apps | |
| | Widget Inc. | $4.99 | 761 84% | 23k | $114k (exactly $113,922) | Leaping Turtle | |
| | FEED THE AI | $5.99 | 557 90% | 17k | $100k (exactly $100,093) | Weird Kid Games | |
| | Crownhold | $6.99 | 471 84% | 14k | $99k (exactly $98,769) | Tobias Mikula | |
| | Rocky Idle | $9.99 | 308 83% | 9.2k | $92k (exactly $92,308) | Rocky Games Studio | |
| | ANLIFE: Motion-Learning Life Evolution | $13.99 | 161 83% | 4.8k | $68k (exactly $67,572) | Attructure Inc. | |
| | The Bibites: Digital Life | · EA | $9.99 | 218 96% | 6.5k | $65k (exactly $65,335) | Omnia Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.