Do I ship it?

Games › Co-op Campaign › Co-op Campaign + Action Roguelike

Specimen · observed

Should I ship a Co-op Campaign Action Roguelike?

Co-op Campaign + Action Roguelike

Of 25 developers who shipped a Co-op Campaign Action Roguelike in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 49 more are announced, ×3.8 for every developer who shipped in the last year.

Verdict: poor odds, for a 8 / 10 build.

The middle developer here made $2.1k, ×1.4 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $630; 1 in 20 cleared $72k, ×49 the market median. Revenue is down 40% on the market; 49 games are announced against 13 developers who shipped in the last year.

Deciding numbers: median 1.4 times the market baseline, revenue down 40% on the market, 49 announced, ×3.8 per developer who shipped in the last year.
Nobody has said they are building this yet.
Co-op Campaign + Action Roguelike
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 25
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $1.9k → $5.8k → $5.5k → $4.3k → $1.4k → $2.1k (still earning) → $3.3k (still earning)
The last cohort is still earning.
Outcomes for Co-op Campaign + Action Roguelike: Plate 1 · outcomes, 2 yr, n = 25
Bottom 30% $628 (exactly $628)
Median $2.1k (exactly $2,096)
Top 25% $10k (exactly $10,490)
Top 5% $73k (exactly $72,860)
Developers, 2 yr 25
Released games 57
Announced 49
Effort 8 / 10
AI-buildability Low
Typical price $9.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 40% on the market, supply 10% more developers than the period before.

Free games: 12%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Co-op Campaign
effort 8 / 10 · low · shared campaign state over the network
Action Roguelike
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
8 / 10 · online systems, open world
Systems
Co-op Campaign, Action Roguelike; 7 in 10 of the top 25% also carry Action, Co-op, Adventure
Price point
$9.99 typical · top 25% priced $24.99 or above
Art
3 in 10 of the top 25% ship with 3D
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $9.99.

The top 10 games average 82% positive over 4,880 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $630, median $2.1k, 1 in 4 over $10k, 1 in 20 over $72k.

3 in 10 developers made under $630. 8 in 10 of the 12 games released 1 to 2 years ago have fewer than 100 reviews. 49 games are announced against 13 developers who shipped in the last year, ×3.8 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Co-op Campaign with a different second tag, ranked by verdict then median.

  1. + Open WorldPoor odds17 devs · median $267k · 65 announced
  2. + ZombiesPoor odds12 devs · median $27k · 22 announced
  3. + Psychological HorrorPoor odds18 devs · median $27k · 27 announced
  4. + SurvivalPoor odds18 devs · median $16k · 44 announced
  5. + HorrorPoor odds31 devs · median $14k · 66 announced
  6. + Survival HorrorPoor odds19 devs · median $14k · 39 announced
  7. + ExplorationPoor odds54 devs · median $14k · 153 announced
  8. + Sci-fiPoor odds40 devs · median $13k · 78 announced
  9. + Puzzle PlatformerPoor odds26 devs · median $9.0k · 53 announced
  10. + Female ProtagonistPoor odds19 devs · median $6.6k · 29 announced
  11. + PlatformerPoor odds32 devs · median $6.5k · 90 announced
  12. + CraftingPoor odds17 devs · median $6.2k · 34 announced

All 81 pairs on the Co-op Campaign page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Barony 2015 · $7.6M Teenage Mutant Ninja Turtles: Splintered Fate 2024 · $3.7M NeuroVoider 2016 · $206k CounterAttack: Uprising 2019 · $122k Keep Keepers 2024 · $73k
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Barony older $19.99 12,714 90% 381k $7.6M (exactly $7,624,586) Turning Wheel LLC
Teenage Mutant Ninja Turtles: Splintered Fate $29.99 4,143 83% 124k $3.7M (exactly $3,727,457) Super Evil Megacorp
NeuroVoider older $13.99 492 77% 15k $206k (exactly $206,492) Flying Oak Games
CounterAttack: Uprising older $14.99 272 90% 8.2k $122k (exactly $122,318) Relative Games
Keep Keepers $17.99 135 87% 4.1k $73k (exactly $72,860) Thunderrock Innovations
The Black Pool older $19.99 111 82% 3.3k $67k (exactly $66,567) Smug Marmot Studios
Freaky Awesome older $9.99 205 55% 6.2k $61k (exactly $61,438) Mandragora
Broventure: The Wild Co-op $4.99 398 72% 12k $60k (exactly $59,581) Alice Games
Trackline Express older $14.99 124 84% 3.7k $56k (exactly $55,763) Bubblebird Studio
Superior: Vengeance older $16.99 106 77% 3.2k $54k (exactly $54,028) Drifter®
Titan Isles $24.99 40 95% 1.2k $30k (exactly $29,988) Psytec Games Ltd
ZOMVIRUS $14.99 61 77% 1.8k $27k (exactly $27,432) DMONG Co., Ltd.
Hyperspaced $16.99 27 92% 810 $14k (exactly $13,762) Rarebyte
Hatters · EA $9.99 35 85% 1.1k $10k (exactly $10,490) Moon
BARD'S FAULT $9.99 21 80% 630 $6.3k (exactly $6,294) Sunabi Studios
Airlock Arena: Profit or Perish $11.99 12 91% 360 $4.3k (exactly $4,316) Mason Norvell, John Norvell
Radiant: Guardians of Light $14.99 8 75% 240 $3.6k (exactly $3,598) CHORRUS GAMES

Estimates: copies = reviews × 30, gross = copies × list price.