Games › Co-op Campaign › Co-op Campaign + Action
Should I ship a Co-op Campaign Action game?
Co-op Campaign + Action
Of 163 developers who shipped a Co-op Campaign Action game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 394 more are announced, ×4.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $3.3k, ×2.2 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $540; 1 in 20 cleared $2.8M, ×1874 the market median. Revenue is down 65% on the market; 394 games are announced against 86 developers who shipped in the last year.
| Bottom 30% | $539 (exactly $539) |
|---|---|
| Median | $3.3k (exactly $3,297) |
| Top 25% | $27k (exactly $26,632) |
| Top 5% | $2.8M (exactly $2,807,927) |
| Developers, 2 yr | 163 |
| Released games | 514 |
| Announced | 394 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 65% on the market, supply 10% more developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Co-op Campaign
- effort 8 / 10 · low · shared campaign state over the network
- Action
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Co-op Campaign, Action; 5 in 10 of the top 25% also carry Co-op, Online Co-Op, Adventure
- Price point
- $9.99 typical · top 25% priced $29.99 or above
- Art
- 3 in 10 of the top 25% ship with First-Person
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $9.99.
The top 10 games average 88% positive over 180,414 reviews.
What kills games here
3 in 10 developers made under $540. 7 in 10 of the 87 games released 1 to 2 years ago have fewer than 100 reviews. 394 games are announced against 86 developers who shipped in the last year, ×4.6 per shipper.
Adjacent niches
Co-op Campaign with a different second tag, ranked by verdict then median.
- + Open WorldPoor odds
- + ZombiesPoor odds
- + Psychological HorrorPoor odds
- + SurvivalPoor odds
- + HorrorPoor odds
- + Survival HorrorPoor odds
- + ExplorationPoor odds
- + Sci-fiPoor odds
- + Puzzle PlatformerPoor odds
- + Female ProtagonistPoor odds
- + PlatformerPoor odds
- + CraftingPoor odds
Comparable games
Ready or Not 2023 · $398M 
It Takes Two 2021 · $262M 
Borderlands 3 2020 · $230M 
Warhammer 40,000: Darktide 2022 · $130M 
Split Fiction 2025 · $118M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Ready or Not | older | $49.99 | 265,219 79% | 8.0M | $398M (exactly $397,748,934) | VOID Interactive |
| | It Takes Two | older | $39.99 | 218,492 95% | 6.6M | $262M (exactly $262,124,852) | Hazelight Studios |
| | Borderlands 3 | older | $59.99 | 127,847 81% | 3.8M | $230M (exactly $230,086,246) | Gearbox Software |
| | Warhammer 40,000: Darktide | older | $39.99 | 108,477 72% | 3.3M | $130M (exactly $130,139,857) | Fatshark |
| | Split Fiction | $49.99 | 78,378 97% | 2.4M | $118M (exactly $117,543,487) | Hazelight Studios | |
 | Teardown | older | $29.99 | 126,563 95% | 3.8M | $114M (exactly $113,868,731) | Tuxedo Labs |
 | Dying Light: The Beast | $59.99 | 59,318 87% | 1.8M | $107M (exactly $106,754,605) | Techland | |
 | Resident Evil 6 | older | $19.99 | 51,420 77% | 1.5M | $31M (exactly $30,836,574) | Capcom |
 | Resident Evil 5 | older | $19.99 | 48,521 87% | 1.5M | $29M (exactly $29,098,044) | Capcom |
 | Trailmakers | older | $24.99 | 33,465 92% | 1.0M | $25M (exactly $25,088,710) | Flashbulb |
 | Little Nightmares III | $39.99 | 10,165 46% | 305k | $12M (exactly $12,194,950) | Supermassive Games | |
 | Diablo II: Resurrected – Infernal Edition | $39.99 | 5,855 86% | 176k | $7.0M (exactly $7,024,244) | Blizzard Entertainment, Inc. | |
 | Echo Point Nova | $24.99 | 7,521 96% | 226k | $5.6M (exactly $5,638,494) | Greylock Studio | |
 | Gears of War: Reloaded | $39.99 | 3,950 61% | 119k | $4.7M (exactly $4,738,815) | The Coalition | |
 | Teenage Mutant Ninja Turtles: Splintered Fate | $29.99 | 4,143 83% | 124k | $3.7M (exactly $3,727,457) | Super Evil Megacorp | |
 | Firefighting Simulator: Ignite | $54.99 | 1,995 80% | 60k | $3.3M (exactly $3,291,152) | weltenbauer. Software Entwicklung GmbH | |
 | Crime Simulator | $14.99 | 6,244 82% | 187k | $2.8M (exactly $2,807,927) | CookieDev | |
 | Revenge of the Savage Planet | $29.99 | 2,845 86% | 85k | $2.6M (exactly $2,559,646) | Raccoon Logic Studios Inc. |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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