Should I ship a Sandbox RTS?
RTS + Sandbox
Of 119 developers who shipped a Sandbox RTS in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 182 more are announced, ×3.0 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $19k, ×13 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $1.5k; 1 in 20 cleared $6.3M, ×4254 the market median. Revenue is down 30% on the market; 182 games are announced against 60 developers who shipped in the last year.
| Bottom 30% | $1.4k (exactly $1,438) |
|---|---|
| Median | $19k (exactly $18,873) |
| Top 25% | $335k (exactly $335,232) |
| Top 5% | $6.4M (exactly $6,373,012) |
| Developers, 2 yr | 119 |
| Released games | 393 |
| Announced | 182 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $13.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 30% on the market, supply as many developers as the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- RTS, Sandbox; 7 in 10 of the top 25% also carry Strategy, Simulation, Base Building
- Price point
- $13.99 typical · top 25% priced $29.99 or above
- Art
- 4 in 10 of the top 25% ship with 3D
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $13.99.
The top 10 games average 85% positive over 89,319 reviews.
What kills games here
3 in 10 developers made under $1.5k. 6 in 10 of the 63 games released 1 to 2 years ago have fewer than 100 reviews. 182 games are announced against 60 developers who shipped in the last year, ×3.0 per shipper.
Adjacent niches
RTS with a different second tag, ranked by verdict then median.
- + RomeFair
- + Outbreak SimFair
- + HorrorFair
- + NavalFair
- + TabletopFair
- + SportsLong shot
- + PuzzleLong shot
- + World War IIPoor odds
- + Real-Time with PausePoor odds
- + Open WorldPoor odds
- + Colony SimPoor odds
- + HistoricalPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Hearts of Iron IV | older | $49.99 | 274,901 90% | 8.2M | $412M (exactly $412,269,030) | Paradox Development Studio |
| | Crusader Kings III | older | $49.99 | 94,615 90% | 2.8M | $142M (exactly $141,894,116) | Paradox Development Studio |
| | Manor Lords | · EA older | $39.99 | 76,884 84% | 2.3M | $92M (exactly $92,237,735) | Slavic Magic |
| | Kenshi | older | $29.99 | 98,451 95% | 3.0M | $89M (exactly $88,576,365) | Lo-Fi Games |
| | Total War: THREE KINGDOMS | older | $39.99 | 63,110 82% | 1.9M | $76M (exactly $75,713,067) | CREATIVE ASSEMBLY, Feral Interactive (M… (CREATIVE ASSEMBLY, Feral Interactive (Mac), Feral Interactive (Linux)) |
| | Anno 1800 | older | $59.99 | 29,854 81% | 896k | $54M (exactly $53,728,244) | Ubisoft Mainz |
| | Dyson Sphere Program | · EA older | $19.99 | 83,523 97% | 2.5M | $50M (exactly $50,088,743) | Youthcat Studio |
| | Against the Storm | older | $29.99 | 33,271 94% | 998k | $30M (exactly $29,933,919) | Eremite Games |
| | Foundation | $34.99 | 23,037 86% | 691k | $24M (exactly $24,181,939) | Polymorph Games | |
| | Imperator: Rome | older | $39.99 | 19,492 65% | 585k | $23M (exactly $23,384,552) | Paradox Development Studio |
| | Anno 117: Pax Romana | $59.99 | 12,150 69% | 365k | $22M (exactly $21,866,355) | Ubisoft Mainz | |
| | Going Medieval | $29.99 | 17,032 88% | 511k | $15M (exactly $15,323,690) | Foxy Voxel | |
| | Sea Power : Naval Combat in the Missile Age | · EA | $49.99 | 6,109 90% | 183k | $9.2M (exactly $9,161,667) | Triassic Games |
| | The Wandering Village | $29.99 | 7,734 91% | 232k | $7.0M (exactly $6,958,280) | Stray Fawn Studio | |
| | Stronghold Crusader: Definitive Edition | $19.99 | 10,627 92% | 319k | $6.4M (exactly $6,373,012) | Firefly Studios | |
| | Cataclismo | $29.99 | 3,899 88% | 117k | $3.5M (exactly $3,507,930) | Digital Sun | |
| | The Crust | $31.99 | 3,502 76% | 105k | $3.4M (exactly $3,360,869) | VEOM Studio | |
| | Lessaria: Fantasy Kingdom Sim | $24.90 | 2,938 77% | 88k | $2.2M (exactly $2,194,686) | Rockbee Team | |
| | Age of Reforging: The Freelands | $29.99 | 2,291 71% | 69k | $2.1M (exactly $2,061,213) | PersonaeGame Studio |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.