Should I ship a Stealth RPG?
RPG + Stealth
Of 132 developers who shipped a Stealth RPG in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 345 more are announced, ×4.4 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $2.2k, ×3.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $10M, ×16382 the market median. Revenue is down 80% on the market; 345 games are announced against 78 developers who shipped in the last year.
| Bottom 30% | $300 (exactly $300) |
|---|---|
| Median | $2.2k (exactly $2,156) |
| Top 25% | $56k (exactly $55,557) |
| Top 5% | $10M (exactly $10,287,942) |
| Developers, 2 yr | 132 |
| Released games | 464 |
| Announced | 345 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 80% on the market, supply 40% more developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- RPG, Stealth; 5 in 10 of the top 25% also carry Action, Adventure, Exploration
- Price point
- $9.99 typical · top 25% priced $29.99 or above
- Art
- 4 in 10 of the top 25% ship with Atmospheric, Story Rich, First-Person
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $9.99.
The top 10 games average 77% positive over 139,436 reviews.
What kills games here
3 in 10 developers made under $300. 6 in 10 of the 62 games released 1 to 2 years ago have fewer than 100 reviews. 345 games are announced against 78 developers who shipped in the last year, ×4.4 per shipper.
Adjacent niches
RPG with a different second tag, ranked by verdict then median.
- + FMVStrong odds
- + IdlerFair
- + Boss RushFair
- + SportsFair
- + Combat RacingFair
- + Split ScreenFair
- + Precision PlatformerFair
- + SamuraiPoor odds
- + Open World Survival CraftPoor odds
- + 4XPoor odds
- + MinigamesPoor odds
- + Real-Time with PausePoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Sekiro™: Shadows Die Twice - GOTY Edition | older | $59.99 | 259,508 95% | 7.8M | $467M (exactly $467,036,548) | FromSoftware, Inc. |
| | Assassin's Creed® Odyssey | older | $59.99 | 172,149 89% | 5.2M | $310M (exactly $309,816,555) | Ubisoft Quebec, Ubisoft Montreal, Ubiso… (Ubisoft Quebec, Ubisoft Montreal, Ubisoft Bucharest, Ubisoft Singapore, Ubisoft Montpellier, Ubisoft Kiev, Ubisoft Shanghai) |
| | The Elder Scrolls V: Skyrim Special Edition | older | $39.99 | 219,271 94% | 6.6M | $263M (exactly $263,059,419) | Bethesda Game Studios |
| | Assassin's Creed® Origins | older | $59.99 | 119,764 85% | 3.6M | $216M (exactly $215,539,271) | Ubisoft Montreal |
| | Persona 5 Royal | older | $59.99 | 91,682 96% | 2.8M | $165M (exactly $165,000,095) | ATLUS |
| | Horizon Zero Dawn™ Complete Edition | older | $49.99 | 95,804 87% | 2.9M | $144M (exactly $143,677,259) | Guerrilla |
| | Middle-earth™: Shadow of War™ | older | $49.99 | 87,777 88% | 2.6M | $132M (exactly $131,639,167) | Monolith Productions |
| | Rise of the Tomb Raider™ | older | $29.99 | 127,316 94% | 3.8M | $115M (exactly $114,546,205) | Crystal Dynamics, Eidos-Montréal, Feral… (Crystal Dynamics, Eidos-Montréal, Feral Interactive (Mac), Feral Interactive (Linux), Nixxes) |
| | Tomb Raider Game of the Year | older | $19.99 | 173,270 95% | 5.2M | $104M (exactly $103,910,019) | Crystal Dynamics, Eidos-Montréal, Feral… (Crystal Dynamics, Eidos-Montréal, Feral Interactive (Mac), Nixxes) |
| | Kenshi | older | $29.99 | 98,451 95% | 3.0M | $89M (exactly $88,576,365) | Lo-Fi Games |
| | Assassin’s Creed Shadows | $69.99 | 34,953 75% | 1.0M | $73M (exactly $73,390,814) | Ubisoft Quebec, Ubisoft Belgrade, Ubiso… (Ubisoft Quebec, Ubisoft Belgrade, Ubisoft Bordeaux, Ubisoft Bucharest & Craiova, Ubisoft Chengdu, Ubisoft Montpellier, Ubisoft Montreal, Ubisoft Osaka, Ubisoft Philippines, Ubisoft Shanghai, Ubisoft Singapore, Ubisoft Sofia, Ubisoft Ukraine) | |
| | Marvel's Spider-Man 2 | $59.99 | 33,433 83% | 1.0M | $60M (exactly $60,169,370) | Insomniac Games, Nixxes Software | |
| | Vampire: The Masquerade® - Bloodlines™ 2 | $59.99 | 10,443 55% | 313k | $19M (exactly $18,794,267) | The Chinese Room | |
| | Assassin's Creed Mirage | $49.99 | 11,612 76% | 348k | $17M (exactly $17,414,516) | Ubisoft Bordeaux | |
| | Halloween: The Game | $39.99 | 11,868 68% | 356k | $14M (exactly $14,238,040) | IllFonic | |
| | Shadows of Doubt | $24.99 | 14,646 82% | 439k | $11M (exactly $10,980,106) | ColePowered Games | |
| | Horizon Zero Dawn™ Remastered | $49.99 | 6,860 84% | 206k | $10M (exactly $10,287,942) | Guerrilla Games, Nixxes Software | |
| | Fatekeeper | · EA | $9.99 | 10,605 80% | 318k | $3.2M (exactly $3,178,318) | Paraglacial |
| | Cyber Knights: Flashpoint | $29.99 | 2,926 93% | 88k | $2.6M (exactly $2,632,522) | Trese Brothers | |
| | Psycho Patrol R | · EA | $39.99 | 2,090 88% | 63k | $2.5M (exactly $2,507,373) | Consumer Softproducts |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.