Games › Incremental › Incremental + Demons
Should I ship a Demon Incremental game?
Incremental + Demons
Of 33 developers who shipped a Demon Incremental game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 47 more are announced, ×2.1 for every developer who shipped in the last year.
Verdict: poor odds, for a 4 / 10 build.
The middle developer here made $540, ×1.1 the market's $480 for a 4 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $46k, ×98 the market median. Revenue is up 800% on the market; 47 games are announced against 22 developers who shipped in the last year.
| Bottom 30% | $179 (exactly $179) |
|---|---|
| Median | $540 (exactly $540) |
| Top 25% | $2.4k (exactly $2,395) |
| Top 5% | $47k (exactly $46,502) |
| Developers, 2 yr | 33 |
| Released games | 80 |
| Announced | 47 |
| Effort | 4 / 10 |
| AI-buildability | Medium |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 800% on the market, supply 100% more developers than the period before.
Free games: 10%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Incremental
- effort 1 / 10 · high · formulas and upgrade tables
- Demons
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 4 / 10 · mid 2D, writing-heavy, or simple 3D
- Systems
- Incremental; 5 in 10 of the top 25% also carry Idler, Adventure, Economy
- Price point
- $4.99 typical · top 25% priced $6.99 or above
- Art
- 4 in 10 of the top 25% ship with Atmospheric, 2D, 3D
Why players buy here
The top 25% priced at $6.99 or above; the middle game at $4.99.
The top 10 games average 70% positive over 1,129 reviews.
What kills games here
3 in 10 developers made under $180. All of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 47 games are announced against 22 developers who shipped in the last year, ×2.1 per shipper.
Adjacent niches
Incremental with a different setting or mood, ranked by verdict then median.
- + FMVStrong odds
- + OtomeStrong odds
- + Martial ArtsFair
- + FarmingFair
- + Dynamic NarrationFair
- + MiningFair
- + Souls-likeFair
- + Arena ShooterFair
- + Dating SimFair
- + UndergroundFair
- + LootFair
- + SupernaturalFair
Comparable games
Book of Demons 2018 · $6.0M 
I'm on Observation Duty 6 2023 · $235k 
Kon's Lesson! 2023 · $168k 
Gnomes Garden 2015 · $118k 
Loot Tycoon 2026 · EA · $114k | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Book of Demons | older | $24.99 | 8,010 91% | 240k | $6.0M (exactly $6,005,097) | Thing Trunk |
| | I'm on Observation Duty 6 | older | $11.99 | 652 94% | 20k | $235k (exactly $234,524) | Notovia, Dreamloop Games |
| | Kon's Lesson! | older | $9.99 | 560 88% | 17k | $168k (exactly $167,832) | Fox House |
| | Gnomes Garden | older | $14.99 | 262 87% | 7.9k | $118k (exactly $117,821) | Workroom7, Creobit |
| | Loot Tycoon | · EA | $6.99 | 544 71% | 16k | $114k (exactly $114,077) | Parallel Portal |
 | Taimanin Yukikaze | older | $14.99 | 192 88% | 5.8k | $86k (exactly $86,342) | Lilith |
 | Sex with Succubus ❤️🔥 | older | $9.99 | 176 50% | 5.3k | $53k (exactly $52,747) | Octo Games |
 | Snowed Under | 雪葬 | $7.99 | 194 60% | 5.8k | $47k (exactly $46,502) | Chilla's Art | |
 | Succubus: SEX Story | older | $9.99 | 119 66% | 3.6k | $36k (exactly $35,664) | Octo Games |
 | Dungeon Devotion | $3.99 | 245 83% | 7.4k | $29k (exactly $29,326) | Pink Tea | |
 | BreakEven - Idle | · EA | $4.99 | 39 58% | 1.2k | $5.8k (exactly $5,838) | NKnives |
 | Project: Mirror 2 | $4.99 | 25 44% | 750 | $3.7k (exactly $3,742) | 430Games | |
 | Hidden Heir | $4.99 | 21 66% | 630 | $3.1k (exactly $3,144) | AYS CODE YAZILIM | |
 | Bottomless Pit Supervisor | $4.99 | 17 58% | 510 | $2.5k (exactly $2,545) | sudo make | |
 | Idle Harem Dungeon | $6.99 | 12 41% | 360 | $2.5k (exactly $2,516) | Cheedle | |
 | Overlord’s Harvest | $4.99 | 16 25% | 480 | $2.4k (exactly $2,395) | ISSA Game | |
 | Venomous Dalliances 💚 | $4.99 | 16 93% | 480 | $2.4k (exactly $2,395) | TheBigO Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.