Do I ship it?

GamesDeckbuildingDeckbuilding + Horror

Specimen · observed

Should I ship a Horror Deckbuilding?

Deckbuilding + Horror

Of 66 developers who shipped a Horror Deckbuilding in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 110 more are announced, ×2.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 4 / 10 build.

The middle developer here made $2.7k, ×5.7 the market's $480 for a 4 / 10 build, and 3 in 10 made under $480; 1 in 20 cleared $720k, ×1523 the market median. Revenue is up 200% on the market; 110 games are announced against 43 developers who shipped in the last year.

Deciding numbers: median 5.7 times the market baseline, revenue up 200% on the market, 110 announced, ×2.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Deckbuilding + Horror
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 66
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $87k → $5.7k → $37k → $1.1k → $1.8k → $13k → $17k (still earning) → $2.7k (still earning)
The last cohort is still earning.
Outcomes for Deckbuilding + Horror: Plate 1 · outcomes, 2 yr, n = 66
Bottom 30% $479 (exactly $479)
Median $2.7k (exactly $2,696)
Top 25% $45k (exactly $45,303)
Top 5% $723k (exactly $723,238)
Developers, 2 yr 66
Released games 102
Announced 110
Effort 4 / 10
AI-buildability Medium
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 200% on the market, supply 85% more developers than the period before.

Free games: 12%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Deckbuilding
effort 3 / 10 · high · card pools and run logic
Horror
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Deckbuilding; 7 in 10 of the top 25% also carry Strategy, Roguelite, Roguelike
Price point
$7.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with 2D, Dark, Story Rich
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $7.99.

The top 10 games average 92% positive over 26,735 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $480, median $2.7k, 1 in 4 over $45k, 1 in 20 over $720k.

3 in 10 developers made under $480. 8 in 10 of the 27 games released 1 to 2 years ago have fewer than 100 reviews. 110 games are announced against 43 developers who shipped in the last year, ×2.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Deckbuilding with a different setting or mood, ranked by verdict then median.

  1. + AutomationFair44 devs · median $2.8k · 51 announced
  2. + Inventory ManagementFair98 devs · median $2.5k · 137 announced
  3. + ArcadeFair170 devs · median $1.9k · 234 announced
  4. + 2D FighterFair17 devs · median $959 · 12 announced
  5. + Party GameFair22 devs · median $719 · 30 announced
  6. + SwordplayFair11 devs · median $599 · 13 announced
  7. + Point & ClickFair34 devs · median $598 · 36 announced
  8. + Traditional RoguelikeFair53 devs · median $537 · 79 announced
  9. + LogicFair84 devs · median $419 · 118 announced
  10. + LovecraftianPoor odds19 devs · median $72k · 56 announced
  11. + Dating SimPoor odds13 devs · median $30k · 31 announced
  12. + Visual NovelPoor odds36 devs · median $26k · 64 announced

All 141 pairs on the Deckbuilding page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Inscryption older $19.99 135,017 96% 4.1M $81M (exactly $80,969,695) Daniel Mullins Games
Library Of Ruina older $29.99 40,605 94% 1.2M $37M (exactly $36,532,318) ProjectMoon
Nubby's Number Factory $4.99 18,138 97% 544k $2.7M (exactly $2,715,259) MogDogBlog Productions
Menace from the Deep $16.99 2,466 84% 74k $1.3M (exactly $1,256,920) Flat Lab
Decktamer $15.99 2,069 86% 62k $992k (exactly $992,499) Horizon Edge
Deck of Haunts $19.99 1,206 84% 36k $723k (exactly $723,238) Mantis
Shadow Corridor 2 雨ノ四葩 older $18.99 853 87% 26k $486k (exactly $485,954) Space Onigiri Game LLC
Reap and Rush $14.99 622 77% 19k $280k (exactly $279,713) Beijing Pacifier Technology
Yokai Art: Night Parade of One Hundred Demons older $6.99 1,132 89% 34k $237k (exactly $237,380) Secret Labo
Roots Devour $14.99 479 68% 14k $215k (exactly $215,406) Rewinding Games
Shards of Order $9.99 578 90% 17k $173k (exactly $173,227) Fardust
Winnie's Hole · EA $15.99 326 94% 9.8k $156k (exactly $156,382) Twice Different
SealChain: Call of Blood $8.99 537 56% 16k $145k (exactly $144,829) AliveGameStudio
Kumitantei: Old-School Slaughter $14.99 314 90% 9.4k $141k (exactly $141,206) Mango Factory

Estimates: copies = reviews × 30, gross = copies × list price.