Games › Combat › Combat + Ninja
Should I ship a Ninja Combat game?
Combat + Ninja
Of 60 developers who shipped a Ninja Combat game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 83 more are announced, ×2.5 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $1.5k, ×2.4 the market's $630 for a 5 / 10 build, and 3 in 10 made under $210; 1 in 20 cleared $4.9M, ×7854 the market median. Revenue is down 65% on the market; 83 games are announced against 33 developers who shipped in the last year.
| Bottom 30% | $210 (exactly $210) |
|---|---|
| Median | $1.5k (exactly $1,498) |
| Top 25% | $12k (exactly $11,826) |
| Top 5% | $4.9M (exactly $4,932,513) |
| Developers, 2 yr | 60 |
| Released games | 184 |
| Announced | 83 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $8.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 65% on the market, supply 20% more developers than the period before.
Free games: 13%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Combat; 5 in 10 of the top 25% also carry Action, Adventure, Hack and Slash
- Price point
- $8.99 typical · top 25% priced $49.99 or above
- Art
- 3 in 10 of the top 25% ship with 2D, Retro, Violent
Why players buy here
The top 25% priced at $49.99 or above; the middle game at $8.99.
The top 10 games average 76% positive over 44,557 reviews.
What kills games here
3 in 10 developers made under $210. 7 in 10 of the 28 games released 1 to 2 years ago have fewer than 100 reviews. 83 games are announced against 33 developers who shipped in the last year, ×2.5 per shipper.
Adjacent niches
Combat with a different setting or mood, ranked by verdict then median.
- + Real-Time with PauseStrong odds
- + 4XFair
- + TypingFair
- + VampiresFair
- + SnowFair
- + Walking SimulatorFair
- + Match 3Long shot
- + Open World Survival CraftPoor odds
- + Political SimPoor odds
- + Extraction ShooterPoor odds
- + Dating SimPoor odds
- + LGBTQ+Poor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Ghost of Tsushima DIRECTOR'S CUT | older | $59.99 | 64,591 93% | 1.9M | $116M (exactly $116,244,423) | Sucker Punch Productions, Nixxes Softwa… (Sucker Punch Productions, Nixxes Software) |
| | Assassin’s Creed Shadows | $69.99 | 34,953 75% | 1.0M | $73M (exactly $73,390,814) | Ubisoft Quebec, Ubisoft Belgrade, Ubiso… (Ubisoft Quebec, Ubisoft Belgrade, Ubisoft Bordeaux, Ubisoft Bucharest & Craiova, Ubisoft Chengdu, Ubisoft Montpellier, Ubisoft Montreal, Ubisoft Osaka, Ubisoft Philippines, Ubisoft Shanghai, Ubisoft Singapore, Ubisoft Sofia, Ubisoft Ukraine) | |
| | Ghostrunner | older | $29.99 | 46,818 91% | 1.4M | $42M (exactly $42,122,155) | One More Level, 3D Realms, Slipgate Iro… (One More Level, 3D Realms, Slipgate Ironworks™, All in! Games) |
| | Ghostrunner 2 | older | $39.99 | 7,981 80% | 239k | $9.6M (exactly $9,574,806) | One More Level |
| | Demon Slayer -Kimetsu no Yaiba- The Hinokami Chronicles 2 | $59.99 | 2,879 83% | 86k | $5.2M (exactly $5,181,336) | CyberConnect2 | |
| | NINJA GAIDEN 2 Black | $49.99 | 3,289 78% | 99k | $4.9M (exactly $4,932,513) | KOEI TECMO GAMES CO., LTD. | |
| | Overgrowth | older | $19.99 | 6,202 86% | 186k | $3.7M (exactly $3,719,339) | Wolfire Games |
| | Aragami 2 | older | $34.99 | 3,472 76% | 104k | $3.6M (exactly $3,644,558) | Lince Works |
| | Mortal Kombat: Legacy Kollection | $49.99 | 1,214 63% | 36k | $1.8M (exactly $1,820,636) | Digital Eclipse | |
| | Neptunia x SENRAN KAGURA: Ninja Wars | older | $49.99 | 999 82% | 30k | $1.5M (exactly $1,498,200) | Idea Factory, Compile Heart, Tamsoft |
| | Half-Demon Shinobi | $10.99 | 1,242 89% | 37k | $409k (exactly $409,487) | 樹懶叫工作室, 紳士吉娃, Maker製造機 | |
| | The Spirit of the Samurai | $19.99 | 413 59% | 12k | $248k (exactly $247,676) | Digital Mind Games | |
| | Teenage Mutant Ninja Turtles: Mutants Unleashed | $39.99 | 114 50% | 3.4k | $137k (exactly $136,766) | AHEARTFULOFGAMES | |
| | Two Strikes | $14.99 | 256 89% | 7.7k | $115k (exactly $115,123) | Retro Reactor | |
| | G.I. Joe: Wrath of Cobra | $24.99 | 121 56% | 3.6k | $91k (exactly $90,714) | indie.io | |
| | Mexican Ninja | $16.99 | 76 89% | 2.3k | $39k (exactly $38,737) | Madbricks |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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