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Should I ship a Cat Match 3?
Match 3 + Cats
Of 23 developers who shipped a Cat Match 3 in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 11 more are announced.
Verdict: poor odds, for a 2 / 10 build.
The middle developer here made $300, ×2.5 the market's $120 for a 2 / 10 build, and 3 in 10 made under $50; 1 in 20 cleared $3.1k, ×26 the market median. Revenue is down 85% on the market; 11 games are announced against 14 developers who shipped in the last year.
| Bottom 30% | $0 (exactly $0) |
|---|---|
| Median | $298 (exactly $298) |
| Top 25% | $1.2k (exactly $1,197) |
| Top 5% | $3.1k (exactly $3,140) |
| Developers, 2 yr | 23 |
| Released games | 70 |
| Announced | 11 |
| Effort | 2 / 10 |
| AI-buildability | High |
| Typical price | $2.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 85% on the market, supply 40% more developers than the period before.
Free games: 10%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
What it takes
- Effort
- 2 / 10 · static 2D art, simple logic
- Systems
- Match 3; 3 in 10 of the top 25% also carry Puzzle, Point & Click
- Price point
- $2.99 typical · top 25% priced $9.99 or above
- Art
- 7 in 10 of the top 25% ship with 2D, Cute, Family Friendly
Why players buy here
The top 25% priced at $9.99 or above; the middle game at $2.99.
The top 10 games average 88% positive over 180 reviews.
What kills games here
3 in 10 developers made under $50. 9 in 10 of the 17 games released 1 to 2 years ago have fewer than 100 reviews. 11 games are announced against 14 developers who shipped in the last year.
Adjacent niches
Match 3 with a different setting or mood, ranked by verdict then median.
- + Interactive FictionFair
- + RomanceFair
- + LGBTQ+Fair
- + DemonsFair
- + Time ManagementFair
- + ShooterFair
- + MagicFair
- + Tower DefenseFair
- + Dark FantasyFair
- + PvPLong shot
- + CombatLong shot
- + DogsLong shot
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Miss Neko 3 | older | $2.99 | 4,470 92% | 134k | $401k (exactly $400,959) | Double W |
| | Furry Shades of Gay 2: A Shade Gayer | older | $9.99 | 738 96% | 22k | $221k (exactly $221,179) | Furlough Games |
| | Sex and the Furry Titty 2: Sins of the City | older | $9.99 | 708 91% | 21k | $212k (exactly $212,188) | Furlough Games |
| | Miss Neko 2 | older | $1.99 | 2,608 91% | 78k | $156k (exactly $155,698) | Double W |
| | Furry Shades of Gay 3: Still Gayer | older | $9.99 | 403 95% | 12k | $121k (exactly $120,779) | Furlough Games |
| | Catgirls From My Sweet Dream | older | $4.99 | 353 88% | 11k | $53k (exactly $52,844) | CUTE ANIME GIRLS |
| | Cats on Duty | older | $9.99 | 142 90% | 4.3k | $43k (exactly $42,557) | Prikol Team |
| | Furry Reich 🐺 | older | $3.99 | 189 77% | 5.7k | $23k (exactly $22,623) | Furry Dreams Lab |
| | Roguematch : The Extraplanar Invasion | $14.99 | 33 84% | 990 | $15k (exactly $14,840) | Starstruck Games | |
| | Sparkles & Gems | older | $14.99 | 29 96% | 870 | $13k (exactly $13,041) | resnijars |
| | Chowdown Kitty | $2.99 | 35 74% | 1.1k | $3.1k (exactly $3,140) | Lunar Peace | |
| | Toffee Cats | $1.99 | 39 100% | 1.2k | $2.3k (exactly $2,328) | traint | |
| | Jixo: The Season of Joy Collector's Edition | $9.99 | 5 80% | 150 | $1.5k (exactly $1,498) | MixoGames Ltd. | |
| | Suddenly Meow Christmas | $9.99 | 4 100% | 120 | $1.2k (exactly $1,199) | IKIGames | |
| | Munchy Cat | $3.99 | 10 70% | 300 | $1.2k (exactly $1,197) | Blueberry Studio | |
| | Home for Friends: Beloved Pets Collector's Edition | $8.99 | 4 75% | 120 | $1.1k (exactly $1,079) | Do Games Limited | |
| | CatMelon - Suika Game | $2.99 | 12 100% | 360 | $1.1k (exactly $1,076) | Climbing Goat Games | |
| | Professional Cats | $2.99 | 11 100% | 330 | $987 (exactly $987) | Rebelião Studio | |
| | Hentai Furry Foxy | $0.99 | 27 92% | 810 | $802 (exactly $802) | Cyber Keks |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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