Do I ship it?

Games4X4X + Grand Strategy

Specimen · observed

Should I ship a 4X Grand Strategy?

4X + Grand Strategy

Of 81 developers who shipped a 4X Grand Strategy in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 154 more are announced, ×2.8 for every developer who shipped in the last year.

Verdict: poor odds, for a 7 / 10 build.

The middle developer here made $17k, ×11 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $3.0k; 1 in 20 cleared $3.7M, ×2479 the market median. Revenue is down 75% on the market; 154 games are announced against 56 developers who shipped in the last year.

Deciding numbers: median 11.1 times the market baseline, revenue down 75% on the market, 154 announced, ×2.8 per developer who shipped in the last year.
Nobody has said they are building this yet.
4X + Grand Strategy
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 81
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $145k → $579k → $301k → $68k → $17k → $20k → $26k (still earning) → $7.6k (still earning)
The last cohort is still earning.
Outcomes for 4X + Grand Strategy: Plate 1 · outcomes, 2 yr, n = 81
Bottom 30% $3.0k (exactly $2,998)
Median $17k (exactly $16,639)
Top 25% $190k (exactly $189,674)
Top 5% $3.7M (exactly $3,713,257)
Developers, 2 yr 81
Released games 278
Announced 154
Effort 7 / 10
AI-buildability Low
Typical price $14.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 75% on the market, supply 125% more developers than the period before.

Free games: 10%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

4X
effort 7 / 10 · low · effort 7 sits in the low band
Grand Strategy
effort 7 / 10 · low · effort 7 sits in the low band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
7 / 10 · big single-player or serious online
Systems
4X, Grand Strategy; 7 in 10 of the top 25% also carry Strategy, Simulation, Management
Price point
$14.99 typical · top 25% priced $39.99 or above
Plate 4 · demand

Why players buy here

The top 25% priced at $39.99 or above; the middle game at $14.99.

The top 10 games average 66% positive over 115,051 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $3.0k, median $17k, 1 in 4 over $180k, 1 in 20 over $3.7M.

3 in 10 developers made under $3.0k. 6 in 10 of the 33 games released 1 to 2 years ago have fewer than 100 reviews. 154 games are announced against 56 developers who shipped in the last year, ×2.8 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

4X with a different second tag, ranked by verdict then median.

  1. + CombatFair32 devs · median $3.8k · 48 announced
  2. + Colony SimPoor odds23 devs · median $314k · 77 announced
  3. + Turn-BasedPoor odds16 devs · median $193k · 26 announced
  4. + SandboxPoor odds36 devs · median $193k · 76 announced
  5. + DiplomacyPoor odds29 devs · median $86k · 79 announced
  6. + SurvivalPoor odds21 devs · median $72k · 40 announced
  7. + HistoricalPoor odds49 devs · median $61k · 75 announced
  8. + Alternate HistoryPoor odds21 devs · median $61k · 36 announced
  9. + RPGPoor odds26 devs · median $54k · 56 announced
  10. + BuildingPoor odds52 devs · median $34k · 112 announced
  11. + Real-Time with PausePoor odds8 devs · median $34k · 21 announced
  12. + Strategy RPGPoor odds15 devs · median $31k · 33 announced

All 63 pairs on the 4X page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Sid Meier’s Civilization® VI older $59.99 276,113 86% 8.3M $497M (exactly $496,920,566) Firaxis Games, Aspyr (Mac), Aspyr (Linu… (Firaxis Games, Aspyr (Mac), Aspyr (Linux))
Stellaris older $49.99 139,718 85% 4.2M $210M (exactly $209,535,085) Paradox Development Studio
Total War: WARHAMMER II older $59.99 85,134 92% 2.6M $153M (exactly $153,215,660) CREATIVE ASSEMBLY, Feral Interactive (M… (CREATIVE ASSEMBLY, Feral Interactive (Mac), Feral Interactive (Linux))
Crusader Kings III older $49.99 94,615 90% 2.8M $142M (exactly $141,894,116) Paradox Development Studio
Europa Universalis IV older $49.99 94,114 87% 2.8M $141M (exactly $141,142,766) Paradox Development Studio, Paradox Tin… (Paradox Development Studio, Paradox Tinto)
Sid Meier's Civilization® V older $29.99 128,186 95% 3.8M $115M (exactly $115,328,944) Firaxis Games, Aspyr (Mac), Aspyr (Linu… (Firaxis Games, Aspyr (Mac), Aspyr (Linux))
Sid Meier's Civilization VII $69.99 44,789 48% 1.3M $94M (exactly $94,043,463) Firaxis Games
Manor Lords · EA older $39.99 76,884 84% 2.3M $92M (exactly $92,237,735) Slavic Magic
Total War: WARHAMMER older $59.99 32,105 79% 963k $58M (exactly $57,779,368) CREATIVE ASSEMBLY, Feral Interactive (L… (CREATIVE ASSEMBLY, Feral Interactive (Linux), Feral Interactive (Mac))
Europa Universalis V $59.99 25,353 66% 761k $46M (exactly $45,627,794) Paradox Tinto
Heroes of Might and Magic: Olden Era · EA $39.99 19,251 86% 578k $23M (exactly $23,095,425) Unfrozen
Terra Invicta $39.99 9,057 80% 272k $11M (exactly $10,865,683) Pavonis Interactive
ENDLESS Legend™ 2 · EA $49.99 2,476 83% 74k $3.7M (exactly $3,713,257) AMPLITUDE Studios
Corsair Cove $39.99 3,026 85% 91k $3.6M (exactly $3,630,292) Limbic Entertainment
Cataclismo $29.99 3,899 88% 117k $3.5M (exactly $3,507,930) Digital Sun
Ara History Untold: Anniversary Edition $49.99 2,141 68% 64k $3.2M (exactly $3,210,858) Oxide Games
Whiskerwood · EA $29.99 3,221 92% 97k $2.9M (exactly $2,897,934) Minakata Dynamics
ZEPHON $39.99 1,838 83% 55k $2.2M (exactly $2,205,049) Proxy Studios

Estimates: copies = reviews × 30, gross = copies × list price.