Do I ship it?

GamesTurn-Based StrategyTurn-Based Strategy + Visual Novel

Specimen · observed

Should I ship a Visual Novel Turn-Based Strategy?

Turn-Based Strategy + Visual Novel

Of 64 developers who shipped a Visual Novel Turn-Based Strategy in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 108 more are announced, ×3.3 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $5.9k, ×9.5 the market's $630 for a 5 / 10 build, and 3 in 10 made under $480; 1 in 20 cleared $1.1M, ×1762 the market median. Revenue is down 35% on the market; 108 games are announced against 33 developers who shipped in the last year.

Deciding numbers: median 9.5 times the market baseline, revenue down 35% on the market, 108 announced, ×3.3 per developer who shipped in the last year.
Nobody has said they are building this yet.
Turn-Based Strategy + Visual Novel
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 64
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $134k → $64k → $42k → $9.6k → $5.9k → $9.4k → $299 (still earning) → $9.4k (still earning)
The last cohort is still earning.
Outcomes for Turn-Based Strategy + Visual Novel: Plate 1 · outcomes, 2 yr, n = 64
Bottom 30% $479 (exactly $479)
Median $5.9k (exactly $5,935)
Top 25% $44k (exactly $43,716)
Top 5% $1.1M (exactly $1,106,385)
Developers, 2 yr 64
Released games 226
Announced 108
Effort 5 / 10
AI-buildability Medium
Typical price $9.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 35% on the market, supply as many developers as the period before.

Free games: 14%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Turn-Based Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band
Visual Novel
effort 2 / 10 · high · script, choices and static art

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Turn-Based Strategy, Visual Novel; 7 in 10 of the top 25% also carry Strategy, RPG, Turn-Based Tactics
Price point
$9.99 typical · top 25% priced $24.99 or above
Art
5 in 10 of the top 25% ship with Story Rich, Anime, 2D
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $9.99.

The top 10 games average 90% positive over 18,212 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $480, median $5.9k, 1 in 4 over $43k, 1 in 20 over $1.1M.

3 in 10 developers made under $480. 8 in 10 of the 43 games released 1 to 2 years ago have fewer than 100 reviews. 108 games are announced against 33 developers who shipped in the last year, ×3.3 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Turn-Based Strategy with a different second tag, ranked by verdict then median.

  1. + WuxiaFair12 devs · median $19k · 17 announced
  2. + Cold WarFair18 devs · median $9.9k · 22 announced
  3. + RomeFair15 devs · median $9.0k · 18 announced
  4. + LootFair86 devs · median $6.3k · 97 announced
  5. + MiningFair10 devs · median $4.5k · 14 announced
  6. + DwarvesFair7 devs · median $3.7k · 12 announced
  7. + IdlerFair50 devs · median $3.6k · 45 announced
  8. + Asynchronous MultiplayerFair43 devs · median $3.6k · 54 announced
  9. + TanksFair25 devs · median $3.0k · 24 announced
  10. + SokobanFair11 devs · median $2.1k · 11 announced
  11. + Top-Down ShooterFair13 devs · median $1.6k · 13 announced
  12. + SpaceFair107 devs · median $1.5k · 143 announced

All 187 pairs on the Turn-Based Strategy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Persona 4 Golden older $19.99 71,306 97% 2.1M $43M (exactly $42,762,208) ATLUS
Library Of Ruina older $29.99 40,605 94% 1.2M $37M (exactly $36,532,318) ProjectMoon
Digimon Story Cyber Sleuth: Complete Edition older $49.99 10,810 89% 324k $16M (exactly $16,211,757) h.a.n.d., Inc., Media.Vision Inc.
The Hundred Line -Last Defense Academy- $59.99 6,893 88% 207k $12M (exactly $12,405,332) Too Kyo Games, Media.Vision Inc.
Super Robot Wars 30 older $59.99 5,608 85% 168k $10M (exactly $10,092,718) Bandai Namco Forge Digitals Inc.
Digimon Survive older $59.99 3,124 78% 94k $5.6M (exactly $5,622,263) HYDE, Inc.
Banner of the Maid older $16.99 6,580 86% 197k $3.4M (exactly $3,353,826) Azure Flame Studio
Persona 3 Portable older $19.99 4,728 81% 142k $2.8M (exactly $2,835,382) ATLUS
StarVaders $24.99 3,760 97% 113k $2.8M (exactly $2,818,872) Pengonauts
Persona 5 Tactica older $59.99 1,526 74% 46k $2.7M (exactly $2,746,342) ATLUS
Rebellion GODSOUL: Awakening · EA $17.99 2,458 85% 74k $1.3M (exactly $1,326,583) U-Secret Studio
The Nameless: Slay Dragon $17.99 2,050 91% 62k $1.1M (exactly $1,106,385) The Nameless Epic
Demonschool $24.99 984 91% 30k $738k (exactly $737,705) Necrosoft Games, Mystic Systems
Aether & Iron $24.99 521 84% 16k $391k (exactly $390,594) Seismic Squirrel, Chaos Theory Games
Crown Gambit $17.99 428 94% 13k $231k (exactly $230,992) WILD WITS GAMES
Shambles: Sons of Apocalypse $19.99 340 77% 10k $204k (exactly $203,898) EXLIX
The Succession of Changing Kings $9.99 487 86% 15k $146k (exactly $145,954) KwaKwaGames
TK Punk Gold $11.99 291 87% 8.7k $105k (exactly $104,673) 桑尼游戏(Sunny Game)

Estimates: copies = reviews × 30, gross = copies × list price.