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Should I ship a Zombie Shooter?
Shooter + Zombies
Of 508 developers who shipped a Zombie Shooter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 702 more are announced, ×2.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $750, ×1.2 the market's $630 for a 6 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $410k, ×661 the market median. Revenue is up 150% on the market; 702 games are announced against 249 developers who shipped in the last year.
| Bottom 30% | $179 (exactly $179) |
|---|---|
| Median | $750 (exactly $750) |
| Top 25% | $6.0k (exactly $5,994) |
| Top 5% | $415k (exactly $414,992) |
| Developers, 2 yr | 508 |
| Released games | 1,718 |
| Announced | 702 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 150% on the market, supply as many developers as the period before.
Free games: 14%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Shooter; 5 in 10 of the top 25% also carry Action, Adventure, FPS
- Price point
- $5.99 typical · top 25% priced $17.99 or above
- Art
- 3 in 10 of the top 25% ship with 3D, First-Person, Atmospheric
Why players buy here
The top 25% priced at $17.99 or above; the middle game at $5.99.
The top 10 games average 73% positive over 149,766 reviews.
What kills games here
3 in 10 developers made under $180. 9 in 10 of the 297 games released 1 to 2 years ago have fewer than 100 reviews. 702 games are announced against 249 developers who shipped in the last year, ×2.8 per shipper.
Adjacent niches
Shooter with a different setting or mood, ranked by verdict then median.
- + Dating SimFair
- + CollectathonFair
- + VampiresFair
- + Walking SimulatorFair
- + IdlerFair
- + Match 3Fair
- + SnowFair
- + Boss RushFair
- + IncrementalFair
- + ArcadeLong shot
- + Score AttackLong shot
- + Open World Survival CraftPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | DayZ | older | $49.99 | 387,850 78% | 12M | $582M (exactly $581,658,645) | Bohemia Interactive |
| | Call of Duty®: Black Ops III | older | $59.99 | 157,694 88% | 4.7M | $284M (exactly $283,801,892) | Treyarch, Aspyr (Mac) |
| | Left 4 Dead 2 | older | $9.99 | 816,316 97% | 24M | $245M (exactly $244,649,905) | Valve |
| | Hunt: Showdown 1896 | older | $29.99 | 213,023 74% | 6.4M | $192M (exactly $191,656,793) | Crytek |
| | Resident Evil 2 | older | $39.99 | 156,065 97% | 4.7M | $187M (exactly $187,231,180) | CAPCOM Co., Ltd. |
| | Half-Life: Alyx | older | $59.99 | 93,001 98% | 2.8M | $167M (exactly $167,373,900) | Valve |
| | Warhammer 40,000: Darktide | older | $39.99 | 108,477 72% | 3.3M | $130M (exactly $130,139,857) | Fatshark |
| | The Last of Us™ Part I | older | $59.99 | 65,259 85% | 2.0M | $117M (exactly $117,446,622) | Naughty Dog LLC, Iron Galaxy Studios |
| | Back 4 Blood | older | $59.99 | 55,160 69% | 1.7M | $99M (exactly $99,271,452) | Turtle Rock Studios |
| | DOOM | older | $19.99 | 155,340 95% | 4.7M | $93M (exactly $93,157,398) | id Software |
| | Red Dead Redemption | $49.99 | 20,294 92% | 609k | $30M (exactly $30,434,912) | Rockstar Games, Double Eleven | |
| | Call of Duty®: Black Ops 6 | $69.99 | 14,063 44% | 422k | $30M (exactly $29,528,081) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Activision Shanghai, Sledgehammer Games, Infinity Ward, Demonware) | |
| | Pavlov | $24.99 | 37,865 88% | 1.1M | $28M (exactly $28,387,390) | Vankrupt Games | |
| | Killing Floor 3 | $39.99 | 16,493 46% | 495k | $20M (exactly $19,786,652) | Tripwire Interactive | |
| | No More Room in Hell 2 | $29.99 | 16,725 62% | 502k | $15M (exactly $15,047,482) | Torn Banner Studios | |
| | Deadzone: Rogue | $24.99 | 15,041 82% | 451k | $11M (exactly $11,276,238) | Prophecy Games | |
| | Call of Duty®: Black Ops 7 | $69.99 | 4,344 37% | 130k | $9.1M (exactly $9,121,097) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Sledgehammer Games, Infinity Ward, Activision Shanghai, Demonware) | |
| | John Carpenter's Toxic Commando | $39.99 | 6,274 72% | 188k | $7.5M (exactly $7,526,918) | Saber Interactive | |
| | The Killing Antidote | · EA | $29.99 | 7,512 88% | 225k | $6.8M (exactly $6,758,546) | MetalStar Studio |
| | HumanitZ | $19.99 | 11,155 74% | 335k | $6.7M (exactly $6,689,653) | Yodubzz Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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