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Should I ship a Perma Death Tower Defense?
Perma Death + Tower Defense
Of 27 developers who shipped a Perma Death Tower Defense in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 59 more are announced, ×3.9 for every developer who shipped in the last year.
Verdict: poor odds, for a 3 / 10 build.
The middle developer here made $540, ×1.1 the market's $480 for a 3 / 10 build, and 3 in 10 made under $270; 1 in 20 cleared $130k, ×289 the market median. Revenue is up 390% on the market; 59 games are announced against 15 developers who shipped in the last year.
| Bottom 30% | $269 (exactly $269) |
|---|---|
| Median | $539 (exactly $539) |
| Top 25% | $9.4k (exactly $9,352) |
| Top 5% | $137k (exactly $137,405) |
| Developers, 2 yr | 27 |
| Released games | 87 |
| Announced | 59 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 390% on the market, supply 25% more developers than the period before.
Free games: 8%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Perma Death
- effort 3 / 10 · high · effort 3 sits in the high band
- Tower Defense
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Systems
- Perma Death, Tower Defense; 9 in 10 of the top 25% also carry Strategy, Roguelike, Roguelite
- Price point
- $5.99 typical · top 25% priced $11.99 or above
- Art
- all of the top 25% ship with 2D
Why players buy here
The top 25% priced at $11.99 or above; the middle game at $5.99.
The top 10 games average 84% positive over 1,320 reviews.
What kills games here
3 in 10 developers made under $270. 9 in 10 of the 15 games released 1 to 2 years ago have fewer than 100 reviews. 59 games are announced against 15 developers who shipped in the last year, ×3.9 per shipper.
Adjacent niches
Perma Death with a different second tag, ranked by verdict then median.
- + LGBTQ+Strong odds
- + Turn-BasedFair
- + Roguelike DeckbuilderFair
- + Creature CollectorFair
- + Mystery DungeonFair
- + PiratesFair
- + Traditional RoguelikeFair
- + Interactive FictionFair
- + Precision PlatformerFair
- + Time ManagementFair
- + Visual NovelFair
- + 3D PlatformerFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | The Last Spell | older | $24.99 | 13,260 91% | 398k | $9.9M (exactly $9,941,022) | Ishtar Games |
| | Dungeon of the ENDLESS™ | older | $11.99 | 9,419 87% | 283k | $3.4M (exactly $3,388,014) | AMPLITUDE Studios |
| | Heretic's Fork | older | $9.99 | 3,097 85% | 93k | $928k (exactly $928,171) | 9FingerGames |
| | Cluckmech Oasis | older | $9.99 | 3,077 87% | 92k | $922k (exactly $922,177) | BlackLight |
| | Utopia Must Fall | · EA older | $8.99 | 1,258 95% | 38k | $339k (exactly $339,283) | Pixeljam |
| | Infectonator: Survivors | older | $9.99 | 997 67% | 30k | $299k (exactly $298,801) | Toge Productions |
| | Exodus Borealis | older | $19.99 | 243 91% | 7.3k | $146k (exactly $145,727) | Smug Marmot Studios |
| | Hive Blight | · EA | $12.49 | 367 94% | 11k | $138k (exactly $137,515) | OptizOnion |
| | WAR RATS: The Rat em Up | $11.99 | 382 95% | 11k | $137k (exactly $137,405) | wootusart Industries | |
| | Skirmish Line | older | $9.99 | 353 87% | 11k | $106k (exactly $105,794) | The Snarktopus |
| | Ancient Cultivatrix | $8.99 | 240 67% | 7.2k | $65k (exactly $64,728) | 五条虾仁(5 shrimps) | |
| | Maze Keeper | $8.99 | 84 47% | 2.5k | $23k (exactly $22,655) | Spaceward Games | |
| | outpost4 | $3.99 | 94 72% | 2.8k | $11k (exactly $11,252) | BananaDogGames | |
| | Neon Ascending | $3.99 | 90 82% | 2.7k | $11k (exactly $10,773) | TheCarmineDepth | |
| | Hand of Hexes | $11.99 | 26 96% | 780 | $9.4k (exactly $9,352) | emmdieh | |
| | Dough or Die | · EA | $7.99 | 16 100% | 480 | $3.8k (exactly $3,835) | Soundbyte Interactive |
| | Pinball Hero | $3.99 | 17 76% | 510 | $2.0k (exactly $2,035) | COSO | |
| | Stop the Blight | $12.99 | 4 50% | 120 | $1.6k (exactly $1,559) | Bouncy Washer |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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