Games › Online Co-Op › Online Co-Op + War
Should I ship a War Online Co-Op game?
Online Co-Op + War
Of 56 developers who shipped a War Online Co-Op game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 131 more are announced, ×4.1 for every developer who shipped in the last year.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $43k, ×28 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $20M, ×13448 the market median. Revenue is down 80% on the market; 131 games are announced against 32 developers who shipped in the last year.
| Bottom 30% | $599 (exactly $599) |
|---|---|
| Median | $43k (exactly $42,636) |
| Top 25% | $760k (exactly $759,820) |
| Top 5% | $20M (exactly $20,145,183) |
| Developers, 2 yr | 56 |
| Released games | 278 |
| Announced | 131 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $14.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 80% on the market, supply 30% more developers than the period before.
Free games: 30%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Online Co-Op
- effort 8 / 10 · low · netcode, lobbies and state sync across machines
- War
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Online Co-Op; 7 in 10 of the top 25% also carry Action, Co-op, PvP
- Price point
- $14.99 typical · top 25% priced $39.99 or above
- Art
- 3 in 10 of the top 25% ship with Realistic, First-Person, 3D
Why players buy here
The top 25% priced at $39.99 or above; the middle game at $14.99.
The top 10 games average 59% positive over 122,189 reviews.
What kills games here
3 in 10 developers made under $600. 6 in 10 of the 42 games released 1 to 2 years ago have fewer than 100 reviews. 131 games are announced against 32 developers who shipped in the last year, ×4.1 per shipper.
Adjacent niches
Online Co-Op with a different setting or mood, ranked by verdict then median.
- + Bullet HeavenStrong odds
- + Escape RoomFair
- + TypingFair
- + GamblingFair
- + Point & ClickFair
- + Extraction ShooterPoor odds
- + TransportationPoor odds
- + JRPGPoor odds
- + Open World Survival CraftPoor odds
- + World War IIPoor odds
- + City BuilderPoor odds
- + LGBTQ+Poor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Sid Meier’s Civilization® VI | older | $59.99 | 276,113 86% | 8.3M | $497M (exactly $496,920,566) | Firaxis Games, Aspyr (Mac), Aspyr (Linu… (Firaxis Games, Aspyr (Mac), Aspyr (Linux)) |
| | Squad | older | $39.99 | 180,505 82% | 5.4M | $217M (exactly $216,551,848) | Offworld |
| | Arma 3 | older | $29.99 | 228,910 90% | 6.9M | $206M (exactly $205,950,327) | Bohemia Interactive |
| | Total War: WARHAMMER III | older | $59.99 | 104,822 71% | 3.1M | $189M (exactly $188,648,153) | CREATIVE ASSEMBLY, Feral Interactive |
| | FOR HONOR™ | older | $29.99 | 108,492 69% | 3.3M | $98M (exactly $97,610,252) | Ubisoft Montreal, Ubisoft Quebec, Ubiso… (Ubisoft Montreal, Ubisoft Quebec, Ubisoft Toronto, Blue Byte) |
| | Insurgency: Sandstorm | older | $29.99 | 104,168 85% | 3.1M | $94M (exactly $93,719,950) | New World Interactive |
| | Age of Empires IV: Anniversary Edition | older | $39.99 | 72,275 85% | 2.2M | $87M (exactly $86,708,318) | World's Edge, Relic Entertainment, Forg… (World's Edge, Relic Entertainment, Forgotten Empires, Climax Studios) |
| | Escape from Tarkov | $49.99 | 55,824 49% | 1.7M | $84M (exactly $83,719,253) | Battlestate Games | |
| | Battlefield 4™ | older | $39.99 | 69,373 84% | 2.1M | $83M (exactly $83,226,788) | DICE |
| | Gray Zone Warfare | · EA older | $39.99 | 69,146 72% | 2.1M | $83M (exactly $82,954,456) | MADFINGER Games, a.s. |
| | Call of Duty®: Black Ops 6 | $69.99 | 14,063 44% | 422k | $30M (exactly $29,528,081) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Activision Shanghai, Sledgehammer Games, Infinity Ward, Demonware) | |
| | GROUND BRANCH | $29.99 | 22,391 83% | 672k | $20M (exactly $20,145,183) | BlackFoot Studios, MicroProse Software | |
| | Call of Duty®: Black Ops 7 | $69.99 | 4,344 37% | 130k | $9.1M (exactly $9,121,097) | Treyarch, Raven Software, Beenox, High… (Treyarch, Raven Software, Beenox, High Moon Studios, Sledgehammer Games, Infinity Ward, Activision Shanghai, Demonware) | |
| | Onward | $24.99 | 8,621 69% | 259k | $6.5M (exactly $6,463,164) | Downpour Interactive | |
| | MechWarrior 5: Clans | $29.99 | 5,565 74% | 167k | $5.0M (exactly $5,006,830) | Piranha Games Inc. | |
| | Gears of War: Reloaded | $39.99 | 3,950 61% | 119k | $4.7M (exactly $4,738,815) | The Coalition | |
| | Tears of Metal | · EA | $24.99 | 2,359 85% | 71k | $1.8M (exactly $1,768,542) | Paper Cult |
| | Wild Assault | $14.99 | 3,861 68% | 116k | $1.7M (exactly $1,736,292) | Combat Cat Studio | |
| | FREEDOM WARS Remastered | $39.99 | 1,211 69% | 36k | $1.5M (exactly $1,452,837) | Dimps Corporation |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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