Games › Shooter › Shooter + Horror
Should I ship a Horror Shooter?
Shooter + Horror
Of 593 developers who shipped a Horror Shooter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,010 more are announced, ×3.3 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $1.8k, ×2.9 the market's $630 for a 6 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $980k, ×1565 the market median. Revenue is up 115% on the market; 1,010 games are announced against 305 developers who shipped in the last year.
| Bottom 30% | $360 (exactly $360) |
|---|---|
| Median | $1.8k (exactly $1,798) |
| Top 25% | $23k (exactly $22,642) |
| Top 5% | $983k (exactly $983,060) |
| Developers, 2 yr | 593 |
| Released games | 1,930 |
| Announced | 1,010 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 115% on the market, supply as many developers as the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Shooter; 6 in 10 of the top 25% also carry Action, FPS, Adventure
- Price point
- $7.99 typical · top 25% priced $24.99 or above
- Art
- 5 in 10 of the top 25% ship with First-Person, Atmospheric, 3D
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $7.99.
The top 10 games average 73% positive over 152,519 reviews.
What kills games here
3 in 10 developers made under $360. 8 in 10 of the 338 games released 1 to 2 years ago have fewer than 100 reviews. 1,010 games are announced against 305 developers who shipped in the last year, ×3.3 per shipper.
Adjacent niches
Shooter with a different setting or mood, ranked by verdict then median.
- + Dating SimFair
- + CollectathonFair
- + VampiresFair
- + Walking SimulatorFair
- + IdlerFair
- + Match 3Fair
- + SnowFair
- + Boss RushFair
- + IncrementalFair
- + ArcadeLong shot
- + Score AttackLong shot
- + Open World Survival CraftPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | DayZ | older | $49.99 | 387,850 78% | 12M | $582M (exactly $581,658,645) | Bohemia Interactive |
| | Ready or Not | older | $49.99 | 265,219 79% | 8.0M | $398M (exactly $397,748,934) | VOID Interactive |
| | Halo: The Master Chief Collection | older | $39.99 | 239,603 92% | 7.2M | $287M (exactly $287,451,719) | 343 Industries, Splash Damage, Ruffian… (343 Industries, Splash Damage, Ruffian Games, Bungie, Saber Interactive) |
| | Deep Rock Galactic | older | $29.99 | 303,142 97% | 9.1M | $273M (exactly $272,736,857) | Ghost Ship Games |
| | Left 4 Dead 2 | older | $9.99 | 816,316 97% | 24M | $245M (exactly $244,649,905) | Valve |
| | Hunt: Showdown 1896 | older | $29.99 | 213,023 74% | 6.4M | $192M (exactly $191,656,793) | Crytek |
| | Resident Evil 2 | older | $39.99 | 156,065 97% | 4.7M | $187M (exactly $187,231,180) | CAPCOM Co., Ltd. |
| | DOOM Eternal | older | $29.99 | 187,483 91% | 5.6M | $169M (exactly $168,678,455) | id Software |
| | Half-Life: Alyx | older | $59.99 | 93,001 98% | 2.8M | $167M (exactly $167,373,900) | Valve |
| | Warhammer 40,000: Darktide | older | $39.99 | 108,477 72% | 3.3M | $130M (exactly $130,139,857) | Fatshark |
| | Witchfire | · EA | $39.99 | 17,131 91% | 514k | $21M (exactly $20,552,061) | The Astronauts |
| | Killing Floor 3 | $39.99 | 16,493 46% | 495k | $20M (exactly $19,786,652) | Tripwire Interactive | |
| | The Forever Winter | · EA | $29.99 | 21,376 68% | 641k | $19M (exactly $19,231,987) | Fun Dog Studios |
| | No More Room in Hell 2 | $29.99 | 16,725 62% | 502k | $15M (exactly $15,047,482) | Torn Banner Studios | |
| | Drive Beyond Horizons | · EA | $24.99 | 17,903 77% | 537k | $13M (exactly $13,421,879) | Drive Beyond Horizons |
| | Deep Rock Galactic: Rogue Core | · EA | $29.99 | 14,049 60% | 421k | $13M (exactly $12,639,885) | Ghost Ship Games |
| | Deadzone: Rogue | $24.99 | 15,041 82% | 451k | $11M (exactly $11,276,238) | Prophecy Games | |
| | MISERY | $12.99 | 20,015 85% | 600k | $7.8M (exactly $7,799,846) | Platypus Entertainment | |
| | John Carpenter's Toxic Commando | $39.99 | 6,274 72% | 188k | $7.5M (exactly $7,526,918) | Saber Interactive | |
| | The Killing Antidote | · EA | $29.99 | 7,512 88% | 225k | $6.8M (exactly $6,758,546) | MetalStar Studio |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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