Do I ship it?

GamesDating SimDating Sim + Visual Novel

Specimen · observed

Should I ship a Dating Sim Visual Novel?

Dating Sim + Visual Novel

Of 1,071 developers who shipped a Dating Sim Visual Novel in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,341 more are announced, ×2.1 for every developer who shipped in the last year.

Verdict: poor odds, for a 2 / 10 build.

The middle developer here made $8.0k, ×67 the market's $120 for a 2 / 10 build, and 3 in 10 made under $1.7k; 1 in 20 cleared $380k, ×3237 the market median. Revenue is down 10% on the market; 1,341 games are announced against 636 developers who shipped in the last year.

Deciding numbers: median 67.0 times the market baseline, revenue down 10% on the market, 1,341 announced, ×2.1 per developer who shipped in the last year.
Nobody has said they are building this yet.
Dating Sim + Visual Novel
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 1,071
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $16k → $13k → $15k → $9.9k → $12k → $8.7k → $5.2k (still earning) → $3.8k (still earning)
The last cohort is still earning.
Outcomes for Dating Sim + Visual Novel: Plate 1 · outcomes, 2 yr, n = 1,071
Bottom 30% $1.7k (exactly $1,679)
Median $8.0k (exactly $7,969)
Top 25% $50k (exactly $50,350)
Top 5% $385k (exactly $385,198)
Developers, 2 yr 1,071
Released games 4,127
Announced 1,341
Effort 2 / 10
AI-buildability High
Typical price $8.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 10% on the market, supply 20% more developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Dating Sim
effort 2 / 10 · high · effort 2 sits in the high band
Visual Novel
effort 2 / 10 · high · script, choices and static art

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
2 / 10 · static 2D art, simple logic
Systems
Dating Sim, Visual Novel; 6 in 10 of the top 25% also carry Adventure, Choices Matter, Multiple Endings
Price point
$8.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Anime, Emotional
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $8.99.

The top 10 games average 83% positive over 108,107 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $1.7k, median $8.0k, 1 in 4 over $50k, 1 in 20 over $380k.

3 in 10 developers made under $1.7k. 7 in 10 of the 775 games released 1 to 2 years ago have fewer than 100 reviews. 1,341 games are announced against 636 developers who shipped in the last year, ×2.1 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Dating Sim with a different second tag, ranked by verdict then median.

  1. + WarStrong odds8 devs · median $100k · 3 announced
  2. + FMVStrong odds148 devs · median $57k · 111 announced
  3. + Souls-likeStrong odds17 devs · median $34k · 8 announced
  4. + AliensStrong odds20 devs · median $6.7k · 15 announced
  5. + PlatformerStrong odds19 devs · median $3.0k · 15 announced
  6. + HistoricalFair39 devs · median $27k · 44 announced
  7. + FPSFair47 devs · median $19k · 36 announced
  8. + Post-apocalypticFair29 devs · median $15k · 34 announced
  9. + Quick-Time EventsFair17 devs · median $15k · 16 announced
  10. + Immersive SimFair295 devs · median $13k · 296 announced
  11. + Action-AdventureFair63 devs · median $12k · 69 announced
  12. + TacticalFair13 devs · median $11k · 9 announced

All 142 pairs on the Dating Sim page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Persona 4 Golden older $19.99 71,306 97% 2.1M $43M (exactly $42,762,208) ATLUS
Senren*Banka older $34.99 33,721 98% 1.0M $35M (exactly $35,396,934) YUZUSOFT
Danganronpa V3: Killing Harmony older $39.99 21,978 82% 659k $26M (exactly $26,367,007) Spike Chunsoft Co., Ltd.
STEINS;GATE older $29.99 25,289 97% 759k $23M (exactly $22,752,513) MAGES. Inc.
Danganronpa 2: Goodbye Despair older $19.99 30,961 95% 929k $19M (exactly $18,567,312) Spike Chunsoft Co., Ltd., Abstraction G… (Spike Chunsoft Co., Ltd., Abstraction Games)
Slay the Princess — The Pristine Cut older $17.99 31,885 96% 957k $17M (exactly $17,208,334) Black Tabby Games
The Hungry Lamb: Traveling in the Late Ming Dynasty older $9.99 49,765 94% 1.5M $15M (exactly $14,914,570) 零创游戏(ZerocreationGame)
Volcano Princess older $10.99 45,019 97% 1.4M $15M (exactly $14,842,764) 养蛋人 Egg Hatcher
Summer Memories older $19.99 24,113 92% 723k $14M (exactly $14,460,566) Dojin Otome
Doki Doki Literature Club Plus! older $14.99 30,148 97% 904k $14M (exactly $13,557,556) Team Salvato
Revenge on gold diggers $6.99 46,610 80% 1.4M $9.8M (exactly $9,774,117) 前方工作室
Date Everything! $29.99 6,629 93% 199k $6.0M (exactly $5,964,111) Sassy Chap Games
Five Hearts Under One Roof $19.99 5,881 91% 176k $3.5M (exactly $3,526,836) Storytaco
Magical Princess $14.99 7,636 96% 229k $3.4M (exactly $3,433,909) Neotro Inc., MAGI Inc.
Road to Empress I $8.49 11,829 86% 355k $3.0M (exactly $3,012,846) New One Studio
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
School Days $14.99 6,023 77% 181k $2.7M (exactly $2,708,543) 白雨工作室
Sweet Home $7.99 9,910 94% 297k $2.4M (exactly $2,375,427) 开心茶房
FEMBOY FUTA HOUSE $14.99 4,131 89% 124k $1.9M (exactly $1,857,711) IT'S A TRAP
Summer Pockets REFLECTION BLUE $49.99 1,231 91% 37k $1.8M (exactly $1,846,131) VISUAL ARTS/Key

Estimates: copies = reviews × 30, gross = copies × list price.