Do I ship it?

GamesDating SimDating Sim + Thriller

Specimen · observed

Should I ship a Thriller Dating Sim?

Dating Sim + Thriller

Of 44 developers who shipped a Thriller Dating Sim in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 57 more are announced, ×2.2 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $6.0k, ×13 the market's $480 for a 3 / 10 build, and 3 in 10 made under $780; 1 in 20 cleared $810k, ×1716 the market median. Revenue is down 70% on the market; 57 games are announced against 26 developers who shipped in the last year.

Deciding numbers: median 12.6 times the market baseline, revenue down 70% on the market, 57 announced, ×2.2 per developer who shipped in the last year.
Nobody has said they are building this yet.
Dating Sim + Thriller
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 44
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $27k → $11k → $92k → $19k → $17k → $21k → $779 (still earning) → $6.0k (still earning)
The last cohort is still earning.
Outcomes for Dating Sim + Thriller: Plate 1 · outcomes, 2 yr, n = 44
Bottom 30% $779 (exactly $779)
Median $6.0k (exactly $5,990)
Top 25% $36k (exactly $36,434)
Top 5% $815k (exactly $814,884)
Developers, 2 yr 44
Released games 101
Announced 57
Effort 3 / 10
AI-buildability High
Typical price $9.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 70% on the market, supply 45% more developers than the period before.

Free games: 9%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Dating Sim
effort 2 / 10 · high · effort 2 sits in the high band
Thriller
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Dating Sim; 6 in 10 of the top 25% also carry Adventure, Multiple Endings, Choices Matter
Price point
$9.99 typical · top 25% priced $14.99 or above
Art
5 in 10 of the top 25% ship with Story Rich, 2D
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $9.99.

The top 10 games average 90% positive over 8,108 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $780, median $6.0k, 1 in 4 over $36k, 1 in 20 over $810k.

3 in 10 developers made under $780. 5 in 10 of the 19 games released 1 to 2 years ago have fewer than 100 reviews. 57 games are announced against 26 developers who shipped in the last year, ×2.2 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Dating Sim with a different setting or mood, ranked by verdict then median.

  1. + WarStrong odds8 devs · median $100k · 3 announced
  2. + FMVStrong odds148 devs · median $57k · 111 announced
  3. + Souls-likeStrong odds17 devs · median $34k · 8 announced
  4. + AliensStrong odds20 devs · median $6.7k · 15 announced
  5. + PlatformerStrong odds19 devs · median $3.0k · 15 announced
  6. + HistoricalFair39 devs · median $27k · 44 announced
  7. + FPSFair47 devs · median $19k · 36 announced
  8. + Post-apocalypticFair29 devs · median $15k · 34 announced
  9. + Quick-Time EventsFair17 devs · median $15k · 16 announced
  10. + Immersive SimFair295 devs · median $13k · 296 announced
  11. + Action-AdventureFair63 devs · median $12k · 69 announced
  12. + TacticalFair13 devs · median $11k · 9 announced

All 142 pairs on the Dating Sim page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
STEINS;GATE older $29.99 25,289 97% 759k $23M (exactly $22,752,513) MAGES. Inc.
港詭實錄ParanormalHK older $12.99 18,874 89% 566k $7.4M (exactly $7,355,198) Ghostpie Studio
Paper Dolls: Original / 纸人 older $16.99 4,449 84% 133k $2.3M (exactly $2,267,655) Beijing Litchi Culture Media Co., Ltd.
Paper Dolls 2 纸人贰 older $19.99 2,636 82% 79k $1.6M (exactly $1,580,809) Beijing Litchi Culture Media Co., Ltd.
Five Hearts Under One Roof season2 $22.99 2,149 96% 64k $1.5M (exactly $1,482,165) Storytaco
STEINS;GATE RE:BOOT $59.99 594 88% 18k $1.1M (exactly $1,069,022) MAGES. Inc.
노베나 디아볼로스 older $18.99 1,462 93% 44k $833k (exactly $832,901) H5DEV Games
SubZero $9.99 2,719 92% 82k $815k (exactly $814,884) Joy Media Limited
恋爱绮谭~不存在的夏天~ older $8.99 2,509 93% 75k $677k (exactly $676,677) Never Knows Best
Folie Fatale older $5.99 2,608 86% 78k $469k (exactly $468,658) Kanmidoko (神海処)
SAEKO: Giantess Dating Sim $14.99 715 87% 21k $322k (exactly $321,536) SAFE HAVN STUDIO
Killed by Love 99 Times $12.99 533 95% 16k $208k (exactly $207,710) CineGame Interactive
Haunting Havens $11.99 387 71% 12k $139k (exactly $139,204) Ayup Games
Paper Bride 6 Nightmare $9.99 369 81% 11k $111k (exactly $110,589) HeartBeat Plus
规则怪谈:盛崖小区 $10.99 288 71% 8.6k $95k (exactly $94,954) ZHUYUAN Co.,Ltd
Raining City: Millions Recollections $11.99 254 83% 7.6k $91k (exactly $91,364) Orca Layout
Veloria $14.99 100 89% 3.0k $45k (exactly $44,970) WANDERING WITCH PROIECTUM

Estimates: copies = reviews × 30, gross = copies × list price.