Do I ship it?

GamesDating SimDating Sim + Mystery

Specimen · observed

Should I ship a Mystery Dating Sim?

Dating Sim + Mystery

Of 167 developers who shipped a Mystery Dating Sim in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 276 more are announced, ×3.2 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $8.2k, ×17 the market's $480 for a 3 / 10 build, and 3 in 10 made under $2.7k; 1 in 20 cleared $410k, ×869 the market median. Revenue is up 80% on the market; 276 games are announced against 86 developers who shipped in the last year.

Deciding numbers: median 17.3 times the market baseline, revenue up 80% on the market, 276 announced, ×3.2 per developer who shipped in the last year.
Nobody has said they are building this yet.
Dating Sim + Mystery
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 167
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $16k → $8.7k → $54k → $19k → $8.2k → $8.0k → $9.9k (still earning) → $3.6k (still earning)
The last cohort is still earning.
Outcomes for Dating Sim + Mystery: Plate 1 · outcomes, 2 yr, n = 167
Bottom 30% $2.7k (exactly $2,696)
Median $8.2k (exactly $8,234)
Top 25% $65k (exactly $65,335)
Top 5% $413k (exactly $412,987)
Developers, 2 yr 167
Released games 463
Announced 276
Effort 3 / 10
AI-buildability High
Typical price $9.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 80% on the market, supply as many developers as the period before.

Free games: 12%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Dating Sim
effort 2 / 10 · high · effort 2 sits in the high band
Mystery
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Dating Sim; 6 in 10 of the top 25% also carry Visual Novel, Interactive Fiction, Multiple Endings
Price point
$9.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Anime, Emotional
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $9.99.

The top 10 games average 79% positive over 67,462 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $2.7k, median $8.2k, 1 in 4 over $65k, 1 in 20 over $410k.

3 in 10 developers made under $2.7k. 6 in 10 of the 100 games released 1 to 2 years ago have fewer than 100 reviews. 276 games are announced against 86 developers who shipped in the last year, ×3.2 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Dating Sim with a different setting or mood, ranked by verdict then median.

  1. + WarStrong odds8 devs · median $100k · 3 announced
  2. + FMVStrong odds148 devs · median $57k · 111 announced
  3. + Souls-likeStrong odds17 devs · median $34k · 8 announced
  4. + AliensStrong odds20 devs · median $6.7k · 15 announced
  5. + PlatformerStrong odds19 devs · median $3.0k · 15 announced
  6. + HistoricalFair39 devs · median $27k · 44 announced
  7. + FPSFair47 devs · median $19k · 36 announced
  8. + Post-apocalypticFair29 devs · median $15k · 34 announced
  9. + Quick-Time EventsFair17 devs · median $15k · 16 announced
  10. + Immersive SimFair295 devs · median $13k · 296 announced
  11. + Action-AdventureFair63 devs · median $12k · 69 announced
  12. + TacticalFair13 devs · median $11k · 9 announced

All 142 pairs on the Dating Sim page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Persona 3 Reload older $59.99 43,497 95% 1.3M $78M (exactly $78,281,551) ATLUS
Persona 4 Golden older $19.99 71,306 97% 2.1M $43M (exactly $42,762,208) ATLUS
Danganronpa V3: Killing Harmony older $39.99 21,978 82% 659k $26M (exactly $26,367,007) Spike Chunsoft Co., Ltd.
STEINS;GATE older $29.99 25,289 97% 759k $23M (exactly $22,752,513) MAGES. Inc.
Danganronpa 2: Goodbye Despair older $19.99 30,961 95% 929k $19M (exactly $18,567,312) Spike Chunsoft Co., Ltd., Abstraction G… (Spike Chunsoft Co., Ltd., Abstraction Games)
The Hungry Lamb: Traveling in the Late Ming Dynasty older $9.99 49,765 94% 1.5M $15M (exactly $14,914,570) 零创游戏(ZerocreationGame)
Revenge on gold diggers $6.99 46,610 80% 1.4M $9.8M (exactly $9,774,117) 前方工作室
Raging Loop older $29.99 10,568 95% 317k $9.5M (exactly $9,508,030) KEMCO
Riddle Joker older $34.99 5,715 97% 171k $6.0M (exactly $5,999,036) YUZUSOFT
Scarlet Hollow · EA older $29.99 4,833 97% 145k $4.3M (exactly $4,348,250) Black Tabby Games
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
月华辉映之刻 $11.99 4,227 89% 127k $1.5M (exactly $1,520,452) 侠客狗工作室
STEINS;GATE RE:BOOT $59.99 594 88% 18k $1.1M (exactly $1,069,022) MAGES. Inc.
SHUTEN ORDER $49.99 712 80% 21k $1.1M (exactly $1,067,786) Neilo Inc.
极速营救 $9.99 1,860 86% 56k $557k (exactly $557,442) 优映文化, 想象颗粒
JASON, Coming of Age $14.99 1,213 83% 36k $545k (exactly $545,486) Coeur de cochon
Game of Fate 2: A Century's Promise $15.99 1,054 78% 32k $506k (exactly $505,604) KARMAGAME HK LIMITED
Anomalous Coffee Machine $9.99 1,587 86% 48k $476k (exactly $475,624) HoruBrain Interactive
FLAM EVAW $9.99 1,378 95% 41k $413k (exactly $412,987) 北京万合瑞晟文化传媒有限公司

Estimates: copies = reviews × 30, gross = copies × list price.