Games › Automobile Sim › Automobile Sim + Character Customization
Should I ship a Character Customization Automobile Sim?
Automobile Sim + Character Customization
Of 31 developers who shipped a Character Customization Automobile Sim in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 93 more are announced, ×7.2 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $2.2k, ×1.4 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $450; 1 in 20 cleared $630k, ×421 the market median. Revenue is up 45% on the market; 93 games are announced against 13 developers who shipped in the last year.
| Bottom 30% | $449 (exactly $449) |
|---|---|
| Median | $2.2k (exactly $2,158) |
| Top 25% | $36k (exactly $35,852) |
| Top 5% | $631k (exactly $631,042) |
| Developers, 2 yr | 31 |
| Released games | 128 |
| Announced | 93 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $8.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 45% on the market, supply 30% fewer developers than the period before.
Free games: 15%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Automobile Sim
- effort 7 / 10 · low · tyre, suspension and drivetrain simulation
- Character Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- Automobile Sim, Character Customization; 6 in 10 of the top 25% also carry Driving, Open World, Physics
- Price point
- $8.99 typical · top 25% priced $24.99 or above
- Art
- 4 in 10 of the top 25% ship with 3D, Funny
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $8.99.
The top 10 games average 88% positive over 9,973 reviews.
What kills games here
3 in 10 developers made under $450. 8 in 10 of the 20 games released 1 to 2 years ago have fewer than 100 reviews. 93 games are announced against 13 developers who shipped in the last year, ×7.2 per shipper.
Adjacent niches
Automobile Sim with a different second tag, ranked by verdict then median.
- + Split ScreenStrong odds
- + Artificial IntelligenceFair
- + ZombiesFair
- + IdlerFair
- + LogicFair
- + Multiple EndingsLong shot
- + Score AttackLong shot
- + ArcadeLong shot
- + Co-opPoor odds
- + Online Co-OpPoor odds
- + AutomationPoor odds
- + BuildingPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Forza Motorsport | older | $69.99 | 12,148 51% | 364k | $26M (exactly $25,507,156) | Turn 10 |
| | Police Simulator: Patrol Officers | older | $39.99 | 18,880 75% | 566k | $23M (exactly $22,650,336) | Aesir Interactive |
| | Test Drive Unlimited Solar Crown | older | $49.99 | 6,536 38% | 196k | $9.8M (exactly $9,802,039) | KT Racing |
| | Motor Town: Behind The Wheel | · EA older | $19.99 | 8,971 93% | 269k | $5.4M (exactly $5,379,909) | P3 Games |
| | Expeditions: A MudRunner Game | older | $39.99 | 3,000 59% | 90k | $3.6M (exactly $3,599,100) | Saber Interactive |
| | Keep Driving | $17.99 | 6,188 93% | 186k | $3.3M (exactly $3,339,664) | YCJY Games | |
| | Bus Simulator 21 Next Stop | older | $24.99 | 3,984 74% | 120k | $3.0M (exactly $2,986,805) | stillalive studios |
| | Redout: Enhanced Edition | older | $19.99 | 3,438 84% | 103k | $2.1M (exactly $2,061,769) | 34BigThings srl |
| | Lawn Mowing Simulator | older | $19.99 | 2,126 74% | 64k | $1.3M (exactly $1,274,962) | Skyhook Games |
| | Redout 2 | older | $19.99 | 1,168 82% | 35k | $700k (exactly $700,450) | 34BigThings srl |
| | City Transport Simulator 2026 - Bus & Tram | $39.99 | 526 73% | 16k | $631k (exactly $631,042) | ViewApp | |
| | Pure Rock Crawling | $14.99 | 1,291 83% | 39k | $581k (exactly $580,563) | Maciej Kuzianik | |
| | #DRIVE Rally | $19.99 | 743 79% | 22k | $446k (exactly $445,577) | Pixel Perfect Dude | |
| | It's Only Money | $24.99 | 473 78% | 14k | $355k (exactly $354,608) | Usual Suspects Studios | |
| | VMX | · EA | $14.99 | 229 89% | 6.9k | $103k (exactly $102,981) | Break Free Interactive |
| | Bar After Bar | $6.99 | 331 87% | 9.9k | $69k (exactly $69,411) | OneMan Tim | |
| | Neon Curves Racing | $12.99 | 92 94% | 2.8k | $36k (exactly $35,852) | Ghost Machine | |
| | Flatinside Simulator | · EA | $9.99 | 64 64% | 1.9k | $19k (exactly $19,181) | SncI Studios |
| | Wheelie City | $16.99 | 36 72% | 1.1k | $18k (exactly $18,349) | Devora Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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