Games › Survival Horror › Survival Horror + Zombies
Should I ship a Zombie Survival Horror?
Survival Horror + Zombies
Of 306 developers who shipped a Zombie Survival Horror in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 483 more are announced, ×3.3 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $1.4k, ×2.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $340k, ×548 the market median. Revenue is up 215% on the market; 483 games are announced against 147 developers who shipped in the last year.
| Bottom 30% | $359 (exactly $359) |
|---|---|
| Median | $1.4k (exactly $1,436) |
| Top 25% | $10k (exactly $10,180) |
| Top 5% | $344k (exactly $344,020) |
| Developers, 2 yr | 306 |
| Released games | 1,013 |
| Announced | 483 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $6.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 215% on the market, supply 10% fewer developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Survival Horror
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Zombies
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Survival Horror; 5 in 10 of the top 25% also carry Action, Adventure, Exploration
- Price point
- $6.99 typical · top 25% priced $17.99 or above
- Art
- 4 in 10 of the top 25% ship with Atmospheric, 3D, Dark
Why players buy here
The top 25% priced at $17.99 or above; the middle game at $6.99.
The top 10 games average 84% positive over 184,479 reviews.
What kills games here
3 in 10 developers made under $360. 8 in 10 of the 181 games released 1 to 2 years ago have fewer than 100 reviews. 483 games are announced against 147 developers who shipped in the last year, ×3.3 per shipper.
Adjacent niches
Survival Horror with a different setting or mood, ranked by verdict then median.
- + FMVFair
- + DrivingFair
- + Tower DefenseFair
- + IncrementalFair
- + SnowFair
- + SportsFair
- + Outbreak SimFair
- + 3D PlatformerFair
- + Boomer ShooterFair
- + Turn-Based CombatPoor odds
- + LGBTQ+Poor odds
- + Spectacle fighterPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | DayZ | older | $49.99 | 387,850 78% | 12M | $582M (exactly $581,658,645) | Bohemia Interactive |
| | The Forest | older | $19.99 | 581,431 95% | 17M | $349M (exactly $348,684,171) | Endnight Games Ltd |
| | Dying Light | older | $24.99 | 373,413 95% | 11M | $280M (exactly $279,947,726) | Techland |
| | Project Zomboid | · EA older | $24.99 | 364,830 94% | 11M | $274M (exactly $273,513,051) | The Indie Stone |
| | Left 4 Dead 2 | older | $9.99 | 816,316 97% | 24M | $245M (exactly $244,649,905) | Valve |
| | Resident Evil Requiem | $69.99 | 106,931 95% | 3.2M | $225M (exactly $224,523,021) | CAPCOM Co., Ltd. | |
| | Resident Evil 4 | older | $39.99 | 186,701 97% | 5.6M | $224M (exactly $223,985,190) | CAPCOM Co., Ltd. |
| | Hunt: Showdown 1896 | older | $29.99 | 213,023 74% | 6.4M | $192M (exactly $191,656,793) | Crytek |
| | Resident Evil 2 | older | $39.99 | 156,065 97% | 4.7M | $187M (exactly $187,231,180) | CAPCOM Co., Ltd. |
| | Resident Evil Village | older | $39.99 | 106,447 95% | 3.2M | $128M (exactly $127,704,466) | CAPCOM Co., Ltd. |
| | Killing Floor 3 | $39.99 | 16,493 46% | 495k | $20M (exactly $19,786,652) | Tripwire Interactive | |
| | No More Room in Hell 2 | $29.99 | 16,725 62% | 502k | $15M (exactly $15,047,482) | Torn Banner Studios | |
| | VEIN | · EA | $19.99 | 11,539 87% | 346k | $6.9M (exactly $6,919,938) | Ramjet Studios |
| | Into the Dead: Our Darkest Days | · EA | $24.99 | 9,049 89% | 271k | $6.8M (exactly $6,784,035) | PikPok |
| | HumanitZ | $19.99 | 11,155 74% | 335k | $6.7M (exactly $6,689,653) | Yodubzz Studios | |
| | No One Survived | $16.99 | 6,969 64% | 209k | $3.6M (exactly $3,552,099) | Cat Play Studio | |
| | IfSunSets | · EA | $19.99 | 2,284 74% | 69k | $1.4M (exactly $1,369,715) | POLYMORPH |
| | Echoes of the Living | · EA | $24.99 | 1,005 83% | 30k | $753k (exactly $753,448) | MoonGlint Studio |
| | Resident Evil 3 Nemesis (1999) | $9.99 | 2,329 89% | 70k | $698k (exactly $698,001) | CAPCOM Co., Ltd., GOG.com |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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