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Should I ship a Shoot 'Em Up Survival Horror?
Survival Horror + Shoot 'Em Up
Of 33 developers who shipped a Shoot 'Em Up Survival Horror in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 47 more are announced, ×2.2 for every developer who shipped in the last year.
Verdict: dead, for a 6 / 10 build.
The middle developer here made $240 in the last 2 years and $360 over 4, against a market of $630 for a 6 / 10 build. 21 developers shipped in the last year and 47 games are announced.
| Bottom 30% | $30 (exactly $30) |
|---|---|
| Median | $239 (exactly $239) |
| Top 25% | $802 (exactly $802) |
| Top 5% | $33k (exactly $32,667) |
| Developers, 2 yr | 33 |
| Released games | 123 |
| Announced | 47 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $3.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 60% on the market, supply 75% more developers than the period before.
Free games: 15%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Survival Horror
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Shoot 'Em Up
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Survival Horror, Shoot 'Em Up; 6 in 10 of the top 25% also carry Action, Shooter, FPS
- Price point
- $3.99 typical · top 25% priced $13.99 or above
- Art
- 4 in 10 of the top 25% ship with Realistic, Atmospheric
Why players buy here
The top 25% priced at $13.99 or above; the middle game at $3.99.
The top 10 games average 70% positive over 1,055 reviews.
What kills games here
3 in 10 developers made under $50. 8 in 10 of the 17 games released 1 to 2 years ago have fewer than 100 reviews. 47 games are announced against 21 developers who shipped in the last year, ×2.2 per shipper.
Adjacent niches
Survival Horror with a different second tag, ranked by verdict then median.
- + FMVFair
- + DrivingFair
- + Tower DefenseFair
- + IncrementalFair
- + SnowFair
- + SportsFair
- + Outbreak SimFair
- + 3D PlatformerFair
- + Boomer ShooterFair
- + Turn-Based CombatPoor odds
- + LGBTQ+Poor odds
- + Spectacle fighterPoor odds
Comparable games
Kill It With Fire 2020 · $1.6M 
After the Fall® 2021 · $1.5M 
Death in the Water 2 2023 · $780k 
Sexy Mystic Survivors 2022 · EA · $556k 
Glory & Miserable Survivors DX 2023 · $446k | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Kill It With Fire | older | $12.99 | 4,036 95% | 121k | $1.6M (exactly $1,572,829) | Casey Donnellan Games LLC |
| | After the Fall® | older | $19.99 | 2,572 76% | 77k | $1.5M (exactly $1,542,428) | Vertigo Games |
| | Death in the Water 2 | older | $14.99 | 1,734 83% | 52k | $780k (exactly $779,780) | Lighthouse Games Studio |
| | Sexy Mystic Survivors | · EA older | $9.99 | 1,856 75% | 56k | $556k (exactly $556,243) | Fantasize Games |
| | Glory & Miserable Survivors DX | older | $9.99 | 1,488 88% | 45k | $446k (exactly $445,954) | TLACHTLI |
 | Shark Attack Deathmatch 2 | older | $4.99 | 1,415 74% | 42k | $212k (exactly $211,826) | Lighthouse Games Studio |
 | Ultimate Zombie Defense 2 | $9.99 | 589 76% | 18k | $177k (exactly $176,523) | Terror Dog Studio | |
 | Clownfield 2042 | older | $0.99 | 3,964 84% | 119k | $118k (exactly $117,731) | RIVERSIDE SPORTS |
 | Maid of the Dead | older | $19.99 | 136 81% | 4.1k | $82k (exactly $81,559) | qureate, IXILL LLC. |
 | KUNKUN Defender | older | $2.99 | 822 97% | 25k | $74k (exactly $73,733) | Seal |
 | Harem of Gods | $9.99 | 109 63% | 3.3k | $33k (exactly $32,667) | Sweet Cakes Games | |
 | LUST Eternal 🔞 | $4.99 | 212 55% | 6.4k | $32k (exactly $31,736) | Octo Games | |
 | Zombie Liminal Fishing | $13.99 | 21 85% | 630 | $8.8k (exactly $8,814) | Chris Danelon | |
 | Maku | $2.99 | 36 75% | 1.1k | $3.2k (exactly $3,229) | whelp | |
 | Monsters Loot Swag | $19.99 | 3 66% | 90 | $1.8k (exactly $1,799) | YorkshireRifles | |
 | Chornobyl Breakout | $0.99 | 45 71% | 1.4k | $1.3k (exactly $1,336) | Dark Duck Games | |
 | Zombie Defense:Breach of The Undead | · EA | $2.99 | 11 63% | 330 | $987 (exactly $987) | kairainteractive |
 | Dead Station Together | $0.99 | 27 77% | 810 | $802 (exactly $802) | cnsgames | |
 | Find Oann | $9.99 | 2 100% | 60 | $599 (exactly $599) | Ahldain Michael |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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