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Should I ship a Multiple Endings Shop Keeper?
Multiple Endings + Shop Keeper
Of 42 developers who shipped a Multiple Endings Shop Keeper in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 93 more are announced, ×2.3 for every developer who shipped in the last year.
Verdict: poor odds, for a 3 / 10 build.
The middle developer here made $5.1k, ×11 the market's $480 for a 3 / 10 build, and 3 in 10 made under $900; 1 in 20 cleared $520k, ×1104 the market median. Momentum is unreadable here, too few recent games; 93 games are announced against 40 developers who shipped in the last year.
not enough cohorts to draw
| Bottom 30% | $898 (exactly $898) |
|---|---|
| Median | $5.1k (exactly $5,090) |
| Top 25% | $38k (exactly $37,762) |
| Top 5% | $525k (exactly $524,625) |
| Developers, 2 yr | 42 |
| Released games | 54 |
| Announced | 93 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $7.00 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue too few recent games to read momentum, supply 1900% more developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Multiple Endings
- effort 3 / 10 · high · effort 3 sits in the high band
- Shop Keeper
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Systems
- Multiple Endings, Shop Keeper; 6 in 10 of the top 25% also carry Simulation, Management, Choices Matter
- Price point
- $7.00 typical · top 25% priced $19.99 or above
- Art
- 5 in 10 of the top 25% ship with Story Rich, Atmospheric, Cozy
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $7.00.
The top 10 games average 88% positive over 18,963 reviews.
What kills games here
3 in 10 developers made under $900. 93 games are announced against 40 developers who shipped in the last year, ×2.3 per shipper.
Adjacent niches
Multiple Endings with a different second tag, ranked by verdict then median.
- + FMVStrong odds
- + WuxiaFair
- + Level EditorFair
- + Job SimulatorFair
- + SuperheroFair
- + 4 Player LocalFair
- + Escape RoomFair
- + GamblingFair
- + TriviaFair
- + Score AttackFair
- + ArcadeFair
- + Arena ShooterFair
Comparable games
ReStory: Chill Electronics Repairs 2026 · $5.5M 
School Days 2026 · $2.7M 
No Umbrellas Allowed 2021 · $836k 
Tavern Talk - A Cozy Visual Novel 2024 · $786k 
The Last Gas Station 2026 · $525k | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | ReStory: Chill Electronics Repairs | $19.99 | 9,209 95% | 276k | $5.5M (exactly $5,522,637) | Mandragora | |
| | School Days | $14.99 | 6,023 77% | 181k | $2.7M (exactly $2,708,543) | 白雨工作室 | |
| | No Umbrellas Allowed | older | $19.99 | 1,394 80% | 42k | $836k (exactly $835,982) | Hoochoo Game Studios |
| | Tavern Talk - A Cozy Visual Novel | older | $17.99 | 1,456 87% | 44k | $786k (exactly $785,803) | Gentle Troll Entertainment |
| | The Last Gas Station | $13.99 | 1,250 87% | 38k | $525k (exactly $524,625) | Alawar | |
 | Rebirth Pub | $17.99 | 700 92% | 21k | $378k (exactly $377,790) | Seikou Soft. | |
 | Final Profit: A Shop RPG | older | $14.99 | 520 95% | 16k | $234k (exactly $233,844) | Brent Arnold |
 | Immoral-Bathhouse | $8.99 | 476 80% | 14k | $128k (exactly $128,377) | 奶油貓工作室, バター貓スタジオ | |
 | Retail Hell | $7.99 | 532 95% | 16k | $128k (exactly $127,520) | LEAP Game Studios | |
 | Corner Shop: NightShift | $19.99 | 206 84% | 6.2k | $124k (exactly $123,538) | Live Motion Games | |
 | High Times | $19.99 | 163 90% | 4.9k | $98k (exactly $97,751) | Yangyang Mobile | |
 | Novice Dungeon Master | · EA | $11.99 | 151 88% | 4.5k | $54k (exactly $54,315) | LazyCnD |
 | The Meter is Running | $7.00 | 253 77% | 7.6k | $53k (exactly $53,130) | Debt Driven Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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