Do I ship it?

GamesMultiple EndingsMultiple Endings + Puzzle

Specimen · observed

Should I ship a Multiple Endings Puzzle game?

Multiple Endings + Puzzle

Of 803 developers who shipped a Multiple Endings Puzzle game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,373 more are announced, ×2.9 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $1.3k, ×2.8 the market's $480 for a 3 / 10 build, and 3 in 10 made under $330; 1 in 20 cleared $220k, ×480 the market median. Revenue is flat on the market; 1,373 games are announced against 471 developers who shipped in the last year.

Deciding numbers: median 2.8 times the market baseline, revenue flat on the market, 1,373 announced, ×2.9 per developer who shipped in the last year.
Nobody has said they are building this yet.
Multiple Endings + Puzzle
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 803
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $6.1k → $1.3k → $2.0k → $2.1k → $1.5k → $1.9k → $1.1k (still earning) → $599 (still earning)
The last cohort is still earning.
Outcomes for Multiple Endings + Puzzle: Plate 1 · outcomes, 2 yr, n = 803
Bottom 30% $330 (exactly $330)
Median $1.3k (exactly $1,319)
Top 25% $8.9k (exactly $8,902)
Top 5% $228k (exactly $227,836)
Developers, 2 yr 803
Released games 2,093
Announced 1,373
Effort 3 / 10
AI-buildability High
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 40% more developers than the period before.

Free games: 13%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Multiple Endings
effort 3 / 10 · high · effort 3 sits in the high band
Puzzle
effort 2 / 10 · high · discrete rules, levels are data

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Multiple Endings, Puzzle; 4 in 10 of the top 25% also carry Adventure, Exploration, Choices Matter
Price point
$5.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Atmospheric, 2D
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $5.99.

The top 10 games average 88% positive over 47,207 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $330, median $1.3k, 1 in 4 over $8.9k, 1 in 20 over $220k.

3 in 10 developers made under $330. 8 in 10 of the 402 games released 1 to 2 years ago have fewer than 100 reviews. 1,373 games are announced against 471 developers who shipped in the last year, ×2.9 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Multiple Endings with a different second tag, ranked by verdict then median.

  1. + FMVStrong odds128 devs · median $65k · 93 announced
  2. + WuxiaFair11 devs · median $230k · 18 announced
  3. + Level EditorFair17 devs · median $8.1k · 23 announced
  4. + Job SimulatorFair32 devs · median $5.8k · 42 announced
  5. + SuperheroFair15 devs · median $4.5k · 22 announced
  6. + 4 Player LocalFair10 devs · median $3.6k · 10 announced
  7. + Escape RoomFair37 devs · median $2.2k · 32 announced
  8. + GamblingFair30 devs · median $1.8k · 42 announced
  9. + TriviaFair14 devs · median $1.7k · 15 announced
  10. + Score AttackFair40 devs · median $599 · 49 announced
  11. + ArcadeFair176 devs · median $598 · 180 announced
  12. + Arena ShooterFair18 devs · median $597 · 16 announced

All 214 pairs on the Multiple Endings page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
INSIDE older $24.99 69,791 97% 2.1M $52M (exactly $52,322,313) Playdead
The Talos Principle older $29.99 29,237 95% 877k $26M (exactly $26,304,529) Croteam
Papers, Please older $9.99 73,406 97% 2.2M $22M (exactly $21,999,778) Lucas Pope
Return of the Obra Dinn older $19.99 32,309 96% 969k $19M (exactly $19,375,707) Lucas Pope
The Stanley Parable older $14.99 40,292 92% 1.2M $18M (exactly $18,119,312) Galactic Cafe
OneShot older $9.99 59,201 98% 1.8M $18M (exactly $17,742,540) Future Cat LLC
The Coffin of Andy and Leyley · EA older $11.99 36,603 96% 1.1M $13M (exactly $13,166,099) Kit9 Studio
House Party older $24.99 13,968 85% 419k $10M (exactly $10,471,810) Eek! Games, LLC
Fate Seeker older $21.09 11,930 90% 358k $7.5M (exactly $7,548,111) JSL Entertainment
Strange Horticulture older $15.99 14,867 94% 446k $7.1M (exactly $7,131,700) Bad Viking
Endacopia $16.50 6,474 99% 194k $3.2M (exactly $3,204,630) Andyland
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
Enigma of Fear $29.99 3,045 95% 91k $2.7M (exactly $2,739,586) Dumativa, Cellbit
Mandate Of Heaven $14.99 5,446 91% 163k $2.4M (exactly $2,449,066) 木焱工作室
Whisper of the House $14.99 5,344 96% 160k $2.4M (exactly $2,403,197) 元气弹工作室(GD Studio)
Beholder: Conductor $13.99 4,532 91% 136k $1.9M (exactly $1,902,080) Alawar
Strange Antiquities $17.99 3,288 95% 99k $1.8M (exactly $1,774,534) Bad Viking
OneShot: World Machine Edition $9.99 5,349 98% 160k $1.6M (exactly $1,603,095) Future Cat LLC
Disney Epic Mickey: Rebrushed $39.99 1,275 93% 38k $1.5M (exactly $1,529,618) Purple Lamp
月华辉映之刻 $11.99 4,227 89% 127k $1.5M (exactly $1,520,452) 侠客狗工作室

Estimates: copies = reviews × 30, gross = copies × list price.