Do I ship it?

GamesMultiple EndingsMultiple Endings + Mystery

Specimen · observed

Should I ship a Mystery Multiple Endings game?

Multiple Endings + Mystery

Of 921 developers who shipped a Mystery Multiple Endings game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,653 more are announced, ×3.0 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $2.0k, ×4.2 the market's $480 for a 3 / 10 build, and 3 in 10 made under $540; 1 in 20 cleared $260k, ×556 the market median. Revenue is down 35% on the market; 1,653 games are announced against 552 developers who shipped in the last year.

Deciding numbers: median 4.2 times the market baseline, revenue down 35% on the market, 1,653 announced, ×3.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
Multiple Endings + Mystery
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 921
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $7.4k → $3.9k → $6.1k → $2.9k → $4.6k → $2.2k → $1.3k (still earning) → $599 (still earning)
The last cohort is still earning.
Outcomes for Multiple Endings + Mystery: Plate 1 · outcomes, 2 yr, n = 921
Bottom 30% $539 (exactly $539)
Median $2.0k (exactly $1,973)
Top 25% $12k (exactly $12,275)
Top 5% $264k (exactly $263,868)
Developers, 2 yr 921
Released games 2,300
Announced 1,653
Effort 3 / 10
AI-buildability High
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 35% on the market, supply 45% more developers than the period before.

Free games: 11%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Multiple Endings
effort 3 / 10 · high · effort 3 sits in the high band
Mystery
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Multiple Endings; 4 in 10 of the top 25% also carry Adventure, Choices Matter, Visual Novel
Price point
$5.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Atmospheric, First-Person
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $5.99.

The top 10 games average 86% positive over 145,342 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $540, median $2.0k, 1 in 4 over $12k, 1 in 20 over $260k.

3 in 10 developers made under $540. 7 in 10 of the 440 games released 1 to 2 years ago have fewer than 100 reviews. 1,653 games are announced against 552 developers who shipped in the last year, ×3.0 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Multiple Endings with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds128 devs · median $65k · 93 announced
  2. + WuxiaFair11 devs · median $230k · 18 announced
  3. + Level EditorFair17 devs · median $8.1k · 23 announced
  4. + Job SimulatorFair32 devs · median $5.8k · 42 announced
  5. + SuperheroFair15 devs · median $4.5k · 22 announced
  6. + 4 Player LocalFair10 devs · median $3.6k · 10 announced
  7. + Escape RoomFair37 devs · median $2.2k · 32 announced
  8. + GamblingFair30 devs · median $1.8k · 42 announced
  9. + TriviaFair14 devs · median $1.7k · 15 announced
  10. + Score AttackFair40 devs · median $599 · 49 announced
  11. + ArcadeFair176 devs · median $598 · 180 announced
  12. + Arena ShooterFair18 devs · median $597 · 16 announced

All 214 pairs on the Multiple Endings page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Persona 3 Reload older $59.99 43,497 95% 1.3M $78M (exactly $78,281,551) ATLUS
Persona 4 Golden older $19.99 71,306 97% 2.1M $43M (exactly $42,762,208) ATLUS
Magical Girl Witch Trials $29.99 29,869 96% 896k $27M (exactly $26,873,139) Acacia, Re,AER
The Talos Principle older $29.99 29,237 95% 877k $26M (exactly $26,304,529) Croteam
The Stanley Parable: Ultra Deluxe older $24.99 34,268 94% 1.0M $26M (exactly $25,690,720) Crows Crows Crows
STEINS;GATE older $29.99 25,289 97% 759k $23M (exactly $22,752,513) MAGES. Inc.
Life is Strange: True Colors older $59.99 12,360 88% 371k $22M (exactly $22,244,292) Deck Nine
Return of the Obra Dinn older $19.99 32,309 96% 969k $19M (exactly $19,375,707) Lucas Pope
Life is Strange: Before the Storm older $16.99 33,504 93% 1.0M $17M (exactly $17,076,989) Deck Nine, Feral Interactive (Mac), Fer… (Deck Nine, Feral Interactive (Mac), Feral Interactive (Linux))
Heavy Rain older $19.99 26,503 85% 795k $16M (exactly $15,893,849) Quantic Dream
No, I'm not a Human $14.99 27,222 93% 817k $12M (exactly $12,241,733) Trioskaz
Life is Strange: Double Exposure $49.99 7,842 68% 235k $12M (exactly $11,760,647) Deck Nine Games
Revenge on gold diggers $6.99 46,610 80% 1.4M $9.8M (exactly $9,774,117) 前方工作室
Lost Records: Bloom & Rage $39.99 5,873 86% 176k $7.0M (exactly $7,045,838) DON'T NOD
Until Dawn™ $59.99 3,564 82% 107k $6.4M (exactly $6,414,131) Ballistic Moon
Back to the Dawn $23.99 8,555 94% 257k $6.2M (exactly $6,157,034) Metal Head Games
Life is Strange: Reunion $39.99 4,535 89% 136k $5.4M (exactly $5,440,640) Deck Nine Games
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
Enigma of Fear $29.99 3,045 95% 91k $2.7M (exactly $2,739,586) Dumativa, Cellbit

Estimates: copies = reviews × 30, gross = copies × list price.