Do I ship it?

GamesMOBAMOBA + Strategy

Specimen · observed

Should I ship a Strategy MOBA?

MOBA + Strategy

Of 36 developers who shipped a paid Strategy MOBA in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 5 in 10 of the games here are free to play and sit outside these figures. 126 more are announced, ×5.7 for every developer who shipped in the last year.

Verdict: dead, for a 9 / 10 build.

The middle developer here made $450 in the last 2 years and $450 over 4, against a market of $1.3k for a 9 / 10 build. 22 developers shipped in the last year and 126 games are announced.

Deciding numbers: median 0.3 times the market baseline, revenue up 280% on the market, 126 announced, ×5.7 per developer who shipped in the last year.
Nobody has said they are building this yet.
MOBA + Strategy
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 36
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $299 → $1.6k → $0 → $449 → $299 → $150 → $2.4k (still earning) → $0 (still earning)
The last cohort is still earning.
Outcomes for MOBA + Strategy: Plate 1 · outcomes, 2 yr, n = 36
Bottom 30% $119 (exactly $119)
Median $449 (exactly $449)
Top 25% $4.8k (exactly $4,794)
Top 5% $1.1M (exactly $1,143,028)
Developers, 2 yr 36
Released games 251
Announced 126
Effort 9 / 10
AI-buildability Low
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 280% on the market, supply 55% more developers than the period before.

Free games: 49%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

MOBA
effort 9 / 10 · low · competitive netcode plus a balanced hero roster
Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
9 / 10 · studio only
Systems
MOBA, Strategy; 3 in 10 of the top 25% also carry Action, PvP, Base Building
Price point
$5.99 typical · top 25% priced $19.99 or above
Art
3 in 10 of the top 25% ship with 2D, Top-Down
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $5.99.

The top 10 games average 37% positive over 24,992 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $120, median $450, 1 in 4 over $4.7k, 1 in 20 over $1.1M.

3 in 10 developers made under $120. 8 in 10 of the 38 games released 1 to 2 years ago have fewer than 100 reviews. 126 games are announced against 22 developers who shipped in the last year, ×5.7 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

MOBA with a different second tag, ranked by verdict then median.

  1. + RoguelitePoor odds10 devs · median $3.9k · 15 announced
  2. + AdventurePoor odds12 devs · median $3.1k · 44 announced
  3. + Tower DefensePoor odds7 devs · median $3.1k · 15 announced
  4. + FantasyPoor odds18 devs · median $2.7k · 85 announced
  5. + Character CustomizationPoor odds10 devs · median $1.8k · 40 announced
  6. + Online Co-OpPoor odds19 devs · median $600 · 57 announced
  7. + Co-opPoor odds21 devs · median $479 · 53 announced
  8. + ActionPoor odds53 devs · median $359 · 170 announced
  9. + SimulationPoor odds12 devs · median $359 · 33 announced
  10. + RPGPoor odds23 devs · median $180 · 73 announced
  11. + Hero ShooterDead5 devs · median $49k · 24 announced
  12. + SurvivalDead6 devs · median $31k · 22 announced

All 50 pairs on the MOBA page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
FOR HONOR™ older $29.99 108,492 69% 3.3M $98M (exactly $97,610,252) Ubisoft Montreal, Ubisoft Quebec, Ubiso… (Ubisoft Montreal, Ubisoft Quebec, Ubisoft Toronto, Blue Byte)
NARUTO TO BORUTO: SHINOBI STRIKER older $19.99 42,572 84% 1.3M $26M (exactly $25,530,428) Soleil Ltd.
Warhammer 40,000: Dawn of War III older $39.99 14,436 50% 433k $17M (exactly $17,318,869) Relic Entertainment, Feral Interactive… (Relic Entertainment, Feral Interactive (Mac), Feral Interactive (Linux))
Awesomenauts older $19.99 11,822 84% 355k $7.1M (exactly $7,089,653) Ronimo Games
BidKing $2.99 22,238 33% 667k $2.0M (exactly $1,994,749) MindSurge Network & Games
EverSiege: Untold Ages $19.99 1,906 68% 57k $1.1M (exactly $1,143,028) Tindalos Interactive
Command & Conquer™ 4 Tiberian Twilight older $6.96 4,832 16% 145k $1.0M (exactly $1,008,922) EA Los Angeles
MageQuit older $14.99 1,032 94% 31k $464k (exactly $464,090) Bowlcut Studios
Esports Life Tycoon older $19.99 605 61% 18k $363k (exactly $362,818) UPLAY Online
Demigod older $9.99 1,011 75% 30k $303k (exactly $302,997) Gas Powered Games
WAR RATS: The Rat em Up $11.99 382 95% 11k $137k (exactly $137,405) wootusart Industries
Pennon and Battle $18.99 175 69% 5.3k $100k (exactly $99,697) PB Studio
STARVAULT VR $24.99 66 89% 2.0k $49k (exactly $49,480) Theia Games
Girl Frame $14.99 69 68% 2.1k $31k (exactly $31,029) Meow Run, Cat Shine
Sanguo's Ambition 4 :Three Kingdoms $9.99 101 68% 3.0k $30k (exactly $30,270) Youshen Interactive
Glassbreakers: Champions of Moss $19.99 22 63% 660 $13k (exactly $13,193) Polyarc
Goo Goo Grapplers $7.99 20 100% 600 $4.8k (exactly $4,794) Both Good
Luna & Sol: Nightmare Ward $7.99 13 76% 390 $3.1k (exactly $3,116) PLAY Mephistowaltz

Estimates: copies = reviews × 30, gross = copies × list price.