Games › Choices Matter › Choices Matter + Underwater
Should I ship an Underwater Choices Matter game?
Choices Matter + Underwater
Of 20 developers who shipped an Underwater Choices Matter game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 35 more are announced, ×3.5 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $600, level with the market's $630 for a 5 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $620k, ×997 the market median. Revenue is up 10% on the market; 35 games are announced against 10 developers who shipped in the last year.
| Bottom 30% | $299 (exactly $299) |
|---|---|
| Median | $600 (exactly $600) |
| Top 25% | $4.0k (exactly $4,047) |
| Top 5% | $626k (exactly $626,087) |
| Developers, 2 yr | 20 |
| Released games | 46 |
| Announced | 35 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 10% on the market, supply as many developers as the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Choices Matter
- effort 4 / 10 · medium · effort 4 sits in the medium band
- Underwater
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Choices Matter; 4 in 10 of the top 25% also carry Adventure, Strategy, Base Building
- Price point
- $7.99 typical · top 25% priced $14.99 or above
- Art
- 6 in 10 of the top 25% ship with Atmospheric, 3D, Story Rich
Why players buy here
The top 25% priced at $14.99 or above; the middle game at $7.99.
The top 10 games average 74% positive over 2,066 reviews.
What kills games here
3 in 10 developers made under $300. 8 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 35 games are announced against 10 developers who shipped in the last year, ×3.5 per shipper.
Adjacent niches
Choices Matter with a different setting or mood, ranked by verdict then median.
- + FMVStrong odds
- + Escape RoomFair
- + SportsFair
- + RhythmFair
- + Hidden ObjectFair
- + TriviaFair
- + Board GameFair
- + RacingFair
- + ChessFair
- + Real-Time with PausePoor odds
- + RomePoor odds
- + World War IPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Surviving the Abyss | $19.99 | 1,044 64% | 31k | $626k (exactly $626,087) | Rocket Flair Studios | |
| | Static Dread: The Submarine | $11.99 | 307 81% | 9.2k | $110k (exactly $110,428) | solarsuit.games | |
| | Verne: The Shape of Fantasy | older | $14.99 | 221 82% | 6.6k | $99k (exactly $99,384) | Gametopia |
| | Biotope | · EA older | $14.99 | 183 42% | 5.5k | $82k (exactly $82,295) | MBL Development |
| | Islands of the Caliph | older | $9.99 | 272 88% | 8.2k | $82k (exactly $81,518) | Schmidt Workshops |
| | Loan Shark | $3.99 | 635 84% | 19k | $76k (exactly $76,010) | Studio Ortica | |
| | Mythic Ocean | older | $14.99 | 110 97% | 3.3k | $49k (exactly $49,467) | Paralune LLC |
| | Debris | older | $9.99 | 97 60% | 2.9k | $29k (exactly $29,071) | Moonray Studios |
| | DragonRideVR | older | $14.99 | 47 93% | 1.4k | $21k (exactly $21,136) | TypeEh Studios |
| | The people of Sea, Sun & Salt | $9.99 | 44 100% | 1.3k | $13k (exactly $13,187) | Emerick Gibson | |
| | Deepest Trench | $14.99 | 9 66% | 270 | $4.0k (exactly $4,047) | Favor Games | |
| | SALTWATER | $3.99 | 14 100% | 420 | $1.7k (exactly $1,676) | Lean Hog, shinyvictorcarp | |
| | Spearfishing Simulator | $7.99 | 4 50% | 120 | $959 (exactly $959) | Riv3r | |
| | Troubled Waters | $5.99 | 5 80% | 150 | $898 (exactly $898) | BaleYc Studios | |
| | Venus in Transit | $6.99 | 3 100% | 90 | $629 (exactly $629) | Gear Flower Games | |
| | Marimo-VS-IAS: Our Friends | $19.99 | 1 100% | 30 | $600 (exactly $600) | JoyPlot |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.