Do I ship it?

GamesChoices MatterChoices Matter + Underwater

Specimen · observed

Should I ship an Underwater Choices Matter game?

Choices Matter + Underwater

Of 20 developers who shipped an Underwater Choices Matter game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 35 more are announced, ×3.5 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $600, level with the market's $630 for a 5 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $620k, ×997 the market median. Revenue is up 10% on the market; 35 games are announced against 10 developers who shipped in the last year.

Deciding numbers: median 1.0 times the market baseline, revenue up 10% on the market, 35 announced, ×3.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Choices Matter + Underwater
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 20
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $82k → $4.0k → $239 → $600 (still earning) → $419 (still earning)
The last cohort is still earning.
Outcomes for Choices Matter + Underwater: Plate 1 · outcomes, 2 yr, n = 20
Bottom 30% $299 (exactly $299)
Median $600 (exactly $600)
Top 25% $4.0k (exactly $4,047)
Top 5% $626k (exactly $626,087)
Developers, 2 yr 20
Released games 46
Announced 35
Effort 5 / 10
AI-buildability Medium
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 10% on the market, supply as many developers as the period before.

Free games: 11%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Choices Matter
effort 4 / 10 · medium · effort 4 sits in the medium band
Underwater
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Choices Matter; 4 in 10 of the top 25% also carry Adventure, Strategy, Base Building
Price point
$7.99 typical · top 25% priced $14.99 or above
Art
6 in 10 of the top 25% ship with Atmospheric, 3D, Story Rich
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $7.99.

The top 10 games average 74% positive over 2,066 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $300, median $600, 1 in 4 over $4.0k, 1 in 20 over $620k.

3 in 10 developers made under $300. 8 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 35 games are announced against 10 developers who shipped in the last year, ×3.5 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Choices Matter with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds108 devs · median $58k · 91 announced
  2. + Escape RoomFair18 devs · median $4.7k · 15 announced
  3. + SportsFair120 devs · median $2.4k · 150 announced
  4. + RhythmFair36 devs · median $2.4k · 35 announced
  5. + Hidden ObjectFair261 devs · median $802 · 273 announced
  6. + TriviaFair26 devs · median $599 · 30 announced
  7. + Board GameFair119 devs · median $479 · 150 announced
  8. + RacingFair51 devs · median $449 · 54 announced
  9. + ChessFair19 devs · median $419 · 20 announced
  10. + Real-Time with PausePoor odds9 devs · median $215k · 23 announced
  11. + RomePoor odds10 devs · median $160k · 19 announced
  12. + World War IPoor odds10 devs · median $57k · 19 announced

All 243 pairs on the Choices Matter page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Surviving the Abyss $19.99 1,044 64% 31k $626k (exactly $626,087) Rocket Flair Studios
Static Dread: The Submarine $11.99 307 81% 9.2k $110k (exactly $110,428) solarsuit.games
Verne: The Shape of Fantasy older $14.99 221 82% 6.6k $99k (exactly $99,384) Gametopia
Biotope · EA older $14.99 183 42% 5.5k $82k (exactly $82,295) MBL Development
Islands of the Caliph older $9.99 272 88% 8.2k $82k (exactly $81,518) Schmidt Workshops
Loan Shark $3.99 635 84% 19k $76k (exactly $76,010) Studio Ortica
Mythic Ocean older $14.99 110 97% 3.3k $49k (exactly $49,467) Paralune LLC
Debris older $9.99 97 60% 2.9k $29k (exactly $29,071) Moonray Studios
DragonRideVR older $14.99 47 93% 1.4k $21k (exactly $21,136) TypeEh Studios
The people of Sea, Sun & Salt $9.99 44 100% 1.3k $13k (exactly $13,187) Emerick Gibson
Deepest Trench $14.99 9 66% 270 $4.0k (exactly $4,047) Favor Games
SALTWATER $3.99 14 100% 420 $1.7k (exactly $1,676) Lean Hog, shinyvictorcarp
Spearfishing Simulator $7.99 4 50% 120 $959 (exactly $959) Riv3r
Troubled Waters $5.99 5 80% 150 $898 (exactly $898) BaleYc Studios
Venus in Transit $6.99 3 100% 90 $629 (exactly $629) Gear Flower Games
Marimo-VS-IAS: Our Friends $19.99 1 100% 30 $600 (exactly $600) JoyPlot

Estimates: copies = reviews × 30, gross = copies × list price.