Do I ship it?

GamesChoices MatterChoices Matter + Noir

Specimen · observed

Should I ship a Noir Choices Matter game?

Choices Matter + Noir

Of 100 developers who shipped a Noir Choices Matter game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 273 more are announced, ×3.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 4 / 10 build.

The middle developer here made $1.2k, ×2.5 the market's $480 for a 4 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $330k, ×699 the market median. Revenue is down 25% on the market; 273 games are announced against 76 developers who shipped in the last year.

Deciding numbers: median 2.5 times the market baseline, revenue down 25% on the market, 273 announced, ×3.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Choices Matter + Noir
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 100
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $9.4k → $17k → $839 → $3.6k → $11k → $2.4k → $1.2k (still earning) → $359 (still earning)
The last cohort is still earning.
Outcomes for Choices Matter + Noir: Plate 1 · outcomes, 2 yr, n = 100
Bottom 30% $359 (exactly $359)
Median $1.2k (exactly $1,199)
Top 25% $6.5k (exactly $6,475)
Top 5% $332k (exactly $332,234)
Developers, 2 yr 100
Released games 267
Announced 273
Effort 4 / 10
AI-buildability Medium
Typical price $6.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 25% on the market, supply 215% more developers than the period before.

Free games: 12%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Choices Matter
effort 4 / 10 · medium · effort 4 sits in the medium band
Noir
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Choices Matter; 5 in 10 of the top 25% also carry Adventure, Multiple Endings, Choose Your Own Adventure
Price point
$6.99 typical · top 25% priced $19.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Atmospheric, First-Person
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $6.99.

The top 10 games average 84% positive over 10,745 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $360, median $1.2k, 1 in 4 over $6.4k, 1 in 20 over $330k.

3 in 10 developers made under $360. 7 in 10 of the 33 games released 1 to 2 years ago have fewer than 100 reviews. 273 games are announced against 76 developers who shipped in the last year, ×3.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Choices Matter with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds108 devs · median $58k · 91 announced
  2. + Escape RoomFair18 devs · median $4.7k · 15 announced
  3. + SportsFair120 devs · median $2.4k · 150 announced
  4. + RhythmFair36 devs · median $2.4k · 35 announced
  5. + Hidden ObjectFair261 devs · median $802 · 273 announced
  6. + TriviaFair26 devs · median $599 · 30 announced
  7. + Board GameFair119 devs · median $479 · 150 announced
  8. + RacingFair51 devs · median $449 · 54 announced
  9. + ChessFair19 devs · median $419 · 20 announced
  10. + Real-Time with PausePoor odds9 devs · median $215k · 23 announced
  11. + RomePoor odds10 devs · median $160k · 19 announced
  12. + World War IPoor odds10 devs · median $57k · 19 announced

All 243 pairs on the Choices Matter page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Disco Elysium - The Final Cut older $39.99 118,124 92% 3.5M $142M (exactly $141,713,363) ZA/UM
The Wolf Among Us older $14.99 32,494 97% 975k $15M (exactly $14,612,552) Telltale
Batman - The Telltale Series older $14.99 15,060 87% 452k $6.8M (exactly $6,772,482) Telltale
Nobody Wants to Die older $24.99 5,818 83% 175k $4.4M (exactly $4,361,755) Critical Hit Games
This Is the Police older $14.99 9,153 82% 275k $4.1M (exactly $4,116,104) Weappy Studio
Blacksad: Under the Skin older $19.99 5,356 83% 161k $3.2M (exactly $3,211,993) Pendulo Studios, YS Interactive
This Is the Police 2 older $14.99 5,330 77% 160k $2.4M (exactly $2,396,901) Weappy Studio
This Bed We Made older $24.99 3,187 90% 96k $2.4M (exactly $2,389,294) Lowbirth Games
Hollywood Animal · EA $19.99 3,845 73% 115k $2.3M (exactly $2,305,846) Weappy Wholesome
The Séance of Blake Manor $19.99 3,683 95% 110k $2.2M (exactly $2,208,695) Spooky Doorway
The Darkest Files $19.99 668 95% 20k $401k (exactly $400,600) Paintbucket Games
Aether & Iron $24.99 521 84% 16k $391k (exactly $390,594) Seismic Squirrel, Chaos Theory Games
The Posthumous Investigation $19.99 554 94% 17k $332k (exactly $332,234) Mother Gaia Studio
Mindcop $14.99 413 94% 12k $186k (exactly $185,726) Andre Gareis
Vaudeville $19.99 283 48% 8.5k $170k (exactly $169,715) Bumblebee Studios
Lightracer: For Judge $9.99 462 92% 14k $138k (exactly $138,461) Smartmelon Games
Phantom PHANTOM OF INFERNO NITRO ARCHIVE $29.99 108 94% 3.2k $97k (exactly $97,168) NITRO PLUS, NITRO ORIGIN
Sanatorium - A Mental Asylum Simulator $12.99 208 59% 6.2k $81k (exactly $81,058) Zeitglas

Estimates: copies = reviews × 30, gross = copies × list price.