Do I ship it?

GamesCharacter CustomizationCharacter Customization + Wargame

Specimen · observed

Should I ship a Character Customization Wargame?

Character Customization + Wargame

Of 36 developers who shipped a Character Customization Wargame in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 74 more are announced, ×4.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $5.8k, ×9.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $230; 1 in 20 cleared $3.9M, ×6352 the market median. Revenue is down 60% on the market; 74 games are announced against 16 developers who shipped in the last year.

Deciding numbers: median 9.3 times the market baseline, revenue down 60% on the market, 74 announced, ×4.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Character Customization + Wargame
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 36
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $23k → $748 → $3.0k → $7.0k → $628 → $7.0k → $5.8k (still earning) → $32k (still earning)
The last cohort is still earning.
Outcomes for Character Customization + Wargame: Plate 1 · outcomes, 2 yr, n = 36
Bottom 30% $225 (exactly $225)
Median $5.8k (exactly $5,846)
Top 25% $48k (exactly $47,952)
Top 5% $4.0M (exactly $3,989,204)
Developers, 2 yr 36
Released games 132
Announced 74
Effort 6 / 10
AI-buildability Medium
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 60% on the market, supply 20% fewer developers than the period before.

Free games: 17%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Character Customization
effort 6 / 10 · medium · effort 6 sits in the medium band
Wargame
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Character Customization, Wargame; 4 in 10 of the top 25% also carry Strategy, Simulation, Action
Price point
$7.99 typical · top 25% priced $19.99 or above
Art
4 in 10 of the top 25% ship with 3D
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $7.99.

The top 10 games average 79% positive over 15,310 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $230, median $5.8k, 1 in 4 over $47k, 1 in 20 over $3.9M.

3 in 10 developers made under $230. 7 in 10 of the 25 games released 1 to 2 years ago have fewer than 100 reviews. 74 games are announced against 16 developers who shipped in the last year, ×4.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Character Customization with a different second tag, ranked by verdict then median.

  1. + Football (American)Strong odds14 devs · median $3.6k · 12 announced
  2. + Real-TimeStrong odds7 devs · median $2.0k · 6 announced
  3. + Music-Based Procedural GenerationFair10 devs · median $18k · 8 announced
  4. + TransportationFair19 devs · median $7.2k · 24 announced
  5. + MinigamesFair27 devs · median $5.7k · 34 announced
  6. + DwarvesFair7 devs · median $3.2k · 13 announced
  7. + BikesFair11 devs · median $1.5k · 10 announced
  8. + IdlerFair210 devs · median $1.2k · 286 announced
  9. + IncrementalFair146 devs · median $1.2k · 190 announced
  10. + GamblingFair30 devs · median $836 · 32 announced
  11. + Precision PlatformerFair103 devs · median $748 · 116 announced
  12. + TypingFair27 devs · median $539 · 38 announced

All 250 pairs on the Character Customization page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
ROMANCE OF THE THREE KINGDOMS XIV older $59.99 13,086 62% 393k $24M (exactly $23,550,874) KOEI TECMO GAMES CO., LTD.
Kingdom Heroes 8 older $29.99 12,793 55% 384k $12M (exactly $11,509,862) USERJOY Technology Co.,Ltd.
Romance of the Three Kingdoms XIII older $59.99 5,828 57% 175k $10M (exactly $10,488,652) KOEI TECMO GAMES CO., LTD.
Sprocket · EA older $19.99 12,336 92% 370k $7.4M (exactly $7,397,899) Hamish Dunn
ROMANCE OF THE THREE KINGDOMS 8 REMAKE $59.99 3,118 49% 94k $5.6M (exactly $5,611,465) KOEI TECMO GAMES CO., LTD.
Romance of the Three Kingdoms XI with Power Up Kit older $39.99 3,754 92% 113k $4.5M (exactly $4,503,674) KOEI TECMO GAMES CO., LTD.
Heroes' Vow: Three Kingdoms · EA $19.99 6,652 88% 200k $4.0M (exactly $3,989,204) Free Wing
Carrier Command 2 older $29.99 3,444 82% 103k $3.1M (exactly $3,098,567) Geometa
NOBUNAGA'S AMBITION: Sphere of Influence - Ascension older $59.99 814 73% 24k $1.5M (exactly $1,464,956) KOEI TECMO GAMES CO., LTD.
NOBUNAGA'S AMBITION: Taishi older $59.99 804 51% 24k $1.4M (exactly $1,446,959) KOEI TECMO GAMES CO., LTD.
Ukrainian Warfare: Gostomel Heroes $14.99 1,921 90% 58k $864k (exactly $863,874) Cats Who Play
Badlands Crew - Drive, Command, Conquer $18.99 1,126 78% 34k $641k (exactly $641,482) Runner Duck
Heroes of Valor · EA $14.99 1,324 90% 40k $595k (exactly $595,403) Fancy Cat Interactive
👑Idle Calibur:Zero💕(选王之剑:零) $10.99 445 80% 13k $147k (exactly $146,716) 绝汪
Mage and Monsters II $8.99 372 82% 11k $100k (exactly $100,328) Lasse Zacho Malver
Death Ring: Second Impact · EA $19.99 163 78% 4.9k $98k (exactly $97,751) Rouge Mecha
Age Of Warbots $9.99 160 83% 4.8k $48k (exactly $47,952) VDimension
BURNED HORIZONS · EA $44.99 29 34% 870 $39k (exactly $39,141) BURNED HORIZONS STUDIO

Estimates: copies = reviews × 30, gross = copies × list price.